CINCINNATI, Sept. 29, 2015 /PRNewswire/ -- Newsy, the
over-the-top video news service that brings context and perspective
to its growing video audience, today debuts on Comcast's new
cross-platform video service Watchable as a premiere launch
partner. Newsy is a wholly-owned subsidiary of The E.W. Scripps
Company (NYSE: SSP).
Newsy's world and national news videos, covering verticals
including politics, entertainment, science and tech, will be
available on-demand through the Watchable platform, which consumers
can access on mobile, web and TV via Comcast's cloud-based
cable TV operating system, X1.
"With Watchable, Comcast is building a platform that speaks
directly to our young, well-educated and constantly connected
audience," said Blake Sabatinelli,
general manager of Newsy. "Our partnership with Watchable expands
upon our mission to deliver 'news with the why' to our current
customers while connecting us with new ones as well."
With a growing millennial audience across mobile, web and
connected TV devices, Newsy is known for delivering video news and
analysis of the top stories from around the world — but without the
hype and bias found in some cable and digital news outlets. Newsy
advances understanding of the day's news by offering multiple
viewpoints in its fresh take on video journalism and reporting.
"We think Watchable can be a unique place that curates and
distributes the best content from some of the most recognized
brands and producers on the web," said Sam
Schwartz, chief business development officer for Comcast
Cable.
All Watchable beta content is supported entirely through
advertising. Users can browse a full list of shows, organized
by categories like Auto, Entertainment, Fashion & Style, Food
& Travel, Funny, Gaming, Music, News, Science & Technology
and Sports.
In addition to Newsy, Watchable offers short-form videos from
about 30 digital partners including AwesomenessTV, Buzzfeed,
Machinima, Vice, Vox, Maker Studios, PopSugar and
Refinery29.
About Newsy
Newsy is a millennial-focused digital
video news service that provides "news with the why," built to
inform and engage by delivering today's top stories across
platforms. Its content is available in on-demand and linear formats
on overthetop (OTT) services including Roku, Amazon Fire TV and
Google Chromecast; connected television; on mobile for iOS,
Android, Kindle Fire and Windows devices; and at newsy.com.
About Comcast Corporation
Comcast Corporation
(Nasdaq: CMCSA, CMCSK) is a global media and technology company
with two primary businesses, Comcast Cable and NBCUniversal.
Comcast Cable is one of the nation's largest video, high-speed
Internet and phone provider to residential customers under the
XFINITY brand and also provides these services to businesses.
NBCUniversal operates news, entertainment and sports cable
networks; the NBC and Telemundo broadcast networks, television
production operations, television station groups, Universal
Pictures and Universal Parks and Resorts. Visit
www.comcastcorporation.com for more information.
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SOURCE The E.W. Scripps Company