LOS ANGELES, July 20, 2016 /PRNewswire/ -- AT&T*
AUDIENCE® Network has made a straight-to-series order for 10
half-hour episodes of the new, original series "Loudermilk."
Primary Wave Entertainment, a leading U.S.-based independent
studio, management, production and entertainment media company, has
teamed with Peter Farrelly ("Dumb
and Dumber," "Shallow Hal," "There's Something About Mary")
and Emmy® Award-winning writer Bobby
Mort ("The Colbert Report") to produce "Loudermilk," an
original half-hour scripted comedy series created by Farrelly and
Mort.
Production for the series is scheduled to begin in early October
in Vancouver. Primary Wave will
serve as the studio to co-finance and co-produce the series.
Farrelly, Mort and Primary Wave's Mark
Burg and David Guillod will
serve as executive producers.
"When Peter Farrelly brought this project to us we knew his
unique and edgy writing style he portrays in his films was a
perfect fit for our demographic. We can't wait to see how it
translates to television on our network," said Christopher Long, senior vice president,
Original Content and Production, AT&T. "We are always looking
to attract writers who have distinctive voices. To have the
opportunity to work with a dream comedic team like Farrelly and
Mort is a once in a lifetime opportunity that we're thrilled to be
a part of."
Burg and Guillod commented: "Peter
Farrelly wrote and directed some of the biggest and most
quotable comedies of all time. Bobby
Mort won an Emmy as a writer for one of the best late-night
shows on television while in the confines of a small, poorly
ventilated room under the pressure of a ticking clock. There
is no better duo to craft an intoxicating narrative for a
beautifully flawed malcontent navigating the misadventures of
life. Working with this comedy dream team to produce our
first scripted half-hour series is a wish come true."
"Loudermilk" is a comedy series that tells a fictionalized story
of a recovering alcoholic and substance abuse counselor with an
extremely bad attitude about everything. He is unapologetically
uncensored – and has managed to piss off everyone in his life. To
Loudermilk, a stranger is just an enemy he hasn't met yet. In his
day-to-day life, the only thing Loudermilk has under control is his
drinking. Although he has his drinking under control, Loudermilk's
life is one step forward and twelve steps backwards.
Farrelly and Mort will serve as showrunners.
"Loudermilk" marks the continuation in original development and
production efforts for Primary Wave, which formed in early 2015 as
a result of the merger between Mark
Burg's Evolution Entertainment Partners, David Guillod's and Jeff
Morrone's Intellectual Artist Management and
Larry Mestel's Primary Wave
Music. The company has worked on setting up multiple
television projects, including Amazon's "Bosch," BET's Gabrielle Union starrer "Being Mary Jane" and
the international hit show "100 Code," created by Bobby Moresco and starring Michael
Nyqvist. "Loudermilk" is the first television series
collaboration between Primary Wave, Peter
Farrelly and Bobby
Mort.
Farrelly is repped by CAA. Mort is repped by Bodhi
Entertainment and Paradigm.
AT&T AUDIENCE Network is available on DIRECTV Ch. 239
or U-verse TV Ch. 1114 and via live streaming on the DIRECTV and
U-verse apps.
*AT&T products and services are provided or offered by
subsidiaries and affiliates of AT&T Inc. under the AT&T
brand and not by AT&T Inc.
About AT&T
AT&T Inc. (NYSE:T) helps millions around the globe connect
with leading entertainment, mobile, high speed internet and voice
services. We're the world's largest provider of pay TV. We have TV
customers in the U.S. and 11 Latin American countries. We offer the
best global coverage of any U.S. wireless provider.* And we help
businesses worldwide serve their customers better with our mobility
and highly secure cloud solutions.
Additional information about AT&T products and services is
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© 2016 AT&T Intellectual Property. All rights reserved.
AT&T, the Globe logo and other marks are trademarks and service
marks of AT&T Intellectual Property and/or AT&T affiliated
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their respective owners.
*Global coverage claim based on offering discounted voice and
data roaming; LTE roaming; voice roaming; and world-capable
smartphone and tablets in more countries than any other U.S. based
carrier. International service required. Coverage not available in
all areas. Coverage may vary per country and be limited/restricted
in some countries.
About Primary Wave Entertainment
Primary Wave Entertainment is one of the largest independent
global talent management, production, music publishing, licensing,
live entertainment and brand marketing companies based in the U.S.
Founded in 2015 by merging Mark
Burg's Evolution Entertainment Partners, David Guillod's Intellectual Artists Group and
Larry Mestel's Primary Wave Music,
they represent a diverse roster of professionals working in film,
television, music and digital entertainment and work closely with
them to guide their careers and achieve their goals across the
entertainment landscape. They have produced multiple film and
television projects. They provide a broad range of strategic
brand services to their clients, including corporate marketing
initiatives, branding, licensing and sponsorship
opportunities. BrightShop, their New York-based digital marketing and
production banner, creates customized digital media products,
services and marketing campaigns on behalf of globally recognized
brands and personalities. Primary Wave Entertainment has offices in
Los Angeles and New York.
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SOURCE AT&T Inc.