Wells Fargo Offers Spanish Language Mobile Banking Experience
March 23 2015 - 9:58AM
Business Wire
Hispanic Scholarship Fund to benefit from
customers who set language preference to Spanish
Wells Fargo & Company (NYSE: WFC) today announced a new
update to its mobile banking phone app that provides customers with
the option of selecting Spanish as their preferred language. With
nearly three in four Latinos owning smartphones according to
Nielsen, close to 10 percent higher than the national average, this
new feature on the Wells Fargo app provides Spanish-speaking
customers with an easier, more convenient way to view account
balances, transfer funds between accounts, deposit checks and
access other key banking functions. The upgraded app is available
for Apple iPhone, Android and Windows phones.
"Our convenient and award-winning mobile banking app now offers
Spanish-speaking customers the option of tailoring an in-language
experience to best suit their needs,” said Brett Pitts, head of
Digital for Wells Fargo Virtual Channels. “We’re proud that we
continue to make improvements to our digital banking products that
allow more customers to take advantage of the convenience and
security of mobile banking in their preferred language.”
In addition to benefiting from the convenience and ease of
mobile banking, Wells Fargo is inviting customers to help
contribute to the Hispanic Scholarship Fund (HSF). During the month
of April, for every customer who sets up or changes their language
preference to Spanish and maintains that Spanish language
preference in their mobile app through April 30, 2015, Wells Fargo
will donate $1 in support of Latino scholarships, up to $50,000.
Since 2003 Wells Fargo and HSF have worked together to provide
scholarships, resources and opportunities supporting Latino
futures.
“Wells Fargo’s new Spanish-language option on its mobile banking
app is a much needed feature that will be enormously helpful to
Spanish-speaking customers. We’re also grateful to Wells Fargo for
turning the campaign for this app into a way of adding to its
already generous support of the Hispanic Scholarship Fund, by
contributing $1 for every customer who takes advantage of the
feature,” said Fidel A. Vargas, President and CEO of the Hispanic
Scholarship Fund. “The app will help many Hispanic families better
manage their finances, and that puts them in a better position to
realize their dreams, including paying for a higher education.”
How to Select Your Language
Preference
Wells Fargo customers can select Spanish by downloading the app
from their app store or updating to the new version if they have a
previously downloaded version. Once you have the new version on
your supported phone, it’s easy to set your language
preference.
1. Sign on to the mobile app using your Online Banking
username and password
2. Go to Mobile Settings.
3. Go to Language Preference.
4. Select Español.
The Wells Fargo mobile app is not only convenient, but is
secure. The mobile app helps keep customers’ personal information
safe since accounts are referred to only by nicknames, and account
information is not stored on the phone. Access to account
information while “on the go” helps when it comes to fraud
prevention and detection. It allows customers to review their
accounts for unusual activity and take quick action if necessary.
For additional information on how customers can continue to protect
themselves, visit Wells Fargo’s Online Security Guarantee and Fraud
Information Center.
“Giving all of our customers a great experience – whether they
come into a store, call us on the phone or log in from their phone
or computer – is something we strive for every day,” said Pitts.
“For our Spanish-speaking customers, this may also mean a desire to
conduct some banking in Spanish. We want to provide a great and
safe experience regardless of how they interact with us.”
Customers can also benefit from other in-language resources at
Wells Fargo such as bilingual online tools, Spanish Text Banking,
Spanish account statements, Spanish-language call centers, and
Spanish-speaking bankers in stores across the nation.
About Wells Fargo
Wells Fargo & Company (NYSE: WFC) is a nationwide,
diversified, community-based financial services company with $1.7
trillion in assets. Founded in 1852 and headquartered in San
Francisco, Wells Fargo provides banking, insurance, investments,
mortgage, and consumer and commercial finance through more than
8,700 locations, 12,500 ATMs, and the internet (wellsfargo.com) and
mobile banking, and has offices in 36 countries to support
customers who conduct business in the global economy. With
approximately 265,000 team members, Wells Fargo serves one in three
households in the United States. Wells Fargo & Company was
ranked No. 29 on Fortune’s 2014 rankings of America’s largest
corporations. Wells Fargo’s vision is to satisfy all our customers’
financial needs and help them succeed financially. Wells Fargo
perspectives are also available at Wells Fargo Blogs and Wells
Fargo Stories.
About Hispanic Scholarship
Fund
Founded in 1975, the Hispanic Scholarship Fund empowers Latino
families with the knowledge and resources to successfully complete
a higher education, while providing scholarships and support
services to as many exceptional Hispanic American students as
possible. As the nation's largest not-for-profit organization
supporting Hispanic American higher education, the Fund has awarded
over $470 million in scholarships and provides a range of ancillary
programs for students, HSF Scholars, Alumni and parents. For more
information about the Hispanic Scholarship Fund, please visit
HSF.net.
Note: The Wells Fargo Mobile® app may not be available in
Spanish to all Wells Fargo customers.
Wells Fargo & CompanyEdna SilvaCell:
213-248-1415edna.m.silva@wellsfargo.comJason MenkeCell:
515-418-8824jason.d.menke@wellsfargo.com
Wells Fargo (NYSE:WFC)
Historical Stock Chart
From Sep 2024 to Oct 2024
Wells Fargo (NYSE:WFC)
Historical Stock Chart
From Oct 2023 to Oct 2024