MILWAUKEE, July 15,
2024 /PRNewswire/ -- PurpleTV, political broadcast TV
Channel 16.1 on WWMW in Milwaukee,
Wisconsin, has partnered with Madison-based Civic Media, which owns a
network of 20 radio stations that feature videotaped shows across
Wisconsin in 12 distinct news/talk
media markets, to air its coverage of the Republican National
Convention (RNC) that's taking place in Milwaukee from July
15 – 18.
"Programs like The Maggie Daun Show, Matenaer on
Air, The Todd Allbaugh Show, and so many others in the
Civic Media family do a great job of covering politics, and their
coverage of the RNC is sure to be exceptional, too," said
Ken Switzer, Director of Marketing
and Communications for PurpleTV. "We want to help expand their
coverage to broadcast television and reach a wider, potentially
different audience than the one they already have."
Milwaukee has, at 27%%, one of
the highest percentages of over-the-air (OTA) audiences in America
as measured by the percentage of TV households. Channel 16 reaches
2.25 million people, so approximately 600,000 people can view
PurpleTV.
PurpleTV will soon announce an expansion to other broadcast TV
stations both in Wisconsin and
other swing states. Matthew Davidge,
CEO of PurpleTV said, "We'll be taking PurpleTV to West Palm Beach
and other TV markets where people could use a purple
perspective."
Not a conventional TV watching experience, PurpleTV more closely
resembles an internet feed or social media stream. It provides
bite-sized videos and informational text to the "purple
majority"—those who aren't, politically speaking, all red or all
blue.
Wisconsin is a purple state,
and the 2024 election could keep the State blue, or turn it red.
Donald Trump lost Wisconsin by 20,000 votes in the 2020
Presidential Election. Trump won the State by 23,000 votes in the
2016 Presidential Election. The margin of victory was less than 1%
in both elections.
The channel is also streamed on PurpleTV.com. Connect with
PurpleTV on Facebook @WatchPurpleTV, Instagram @WatchPurpleTV, and
X @WatchPurpleTV. PurpleTV airs from 7pm to 11pm on WWMW Milwaukee Channel 16.1.
Contact:
Ken Switzer
Director of Marketing and Communications
380353@email4pr.com
202-990-1275
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SOURCE PurpleTV