Destination XL Group, Inc. (Nasdaq: DXLG), the leading
integrated-commerce retailer specializing in Big + Tall men's
clothing and shoes, announces the recent move, complete modern
renovation and grand reopening of its flagship store in
Manhattan, located at 675 6th
Avenue.
MANHATTAN, N.Y., July 19,
2024 /PRNewswire-PRWeb/ -- The new location offers a
superior shopping experience for Big + Tall guys that's bigger,
brighter and situated just a block away from the former
location--now conveniently positioned at street level in the heart
of New York's busiest commercial
areas. The state-of-the-art store showcases brands and entire
collections not found anywhere else, like vineyard
vines®, Reebok®, and Nautica as well as other
well-known brands like Polo Ralph Lauren®, Psycho
Bunny®, Lucky Brand®, and more. But most
importantly, these brands that Big + Tall men have always wanted
but have never been able to find in their size are here and will
actually fit them.
"The Manhattan DXL is not just an updated
store." Kantar continued. "It is a modern destination giving Big +
Tall men fashion that fits comfortably, at a place that looks and
feels unlike anywhere else they've ever shopped."
"We are excited to quite literally move up--from our former
basement store to a larger, more visible corner location, offering
more options, convenience, and a multitude of design elements
providing an unexpected, welcoming experience for our Big + Tall
customers," said Harvey Kanter,
President and Chief Executive Officer of DXL.
The store itself has an innovative design with suspended "X"
light fixtures, custom millwork, environmentally friendly flooring
and oversized decorative columns that harken back to the historic
nature of the building's architecture. Together these elements
combine to provide a sense of grandeur and character to fit the
look and feel of the location.
A center aisle pulls the eye into fashion looks featured on
custom-sized Big + Tall mannequins offering a sense of inclusivity
and familiarity for the guest. Upon further navigation, guests will
find an engagement center which serves as the hub for interaction,
as well as a seating area for a comfortable, residential feel. The
generously-sized fitting rooms and wider aisles are uniquely
designed with special considerations. And rounding things out is an
oversized vintage pool table serving as a display area and bold
brand messaging re-confirming DXL is the authority for all Big +
Tall guys.
Beyond these unique design elements, the new store also features
DXL's new FITMAPSM Sizing Technology, an innovative in-store
scanning technology that offers personalized measurements, fit
recommendations, and custom clothing options for all customers.
"The Manhattan DXL is not just an updated store." Kantar
continued. "It is a modern destination giving Big + Tall men
fashion that fits comfortably, at a place that looks and feels
unlike anywhere else they've ever shopped."
After decades of designing, creating and offering high-quality
clothing that truly fit Big + Tall men, DXL's dedication to an
underserved market has only grown, and continues with the expansion
of over 250+ stores nationwide.
The new Manhattan store is now
open.
About Destination XL Group
Destination XL Group, Inc. is the leading retailer of Men's Big +
Tall apparel that provides the Big + Tall man the freedom to choose
his own style. Subsidiaries of Destination XL Group, Inc. operate
DXL Big + Tall retail and outlet stores and Casual Male XL retail
and outlet stores throughout the United
States, and an e-commerce website, DXL.COM, and mobile app,
which offer a multi-channel solution similar to the DXL store
experience with the most extensive selection of online products
available anywhere for Big + Tall men. The Company is headquartered
in Canton, Massachusetts, and its
common stock is listed on the Nasdaq Global Market under the symbol
"DXLG." For more information, please visit the Company's investor
relations website: https://investor.dxl.com.
Media Contact
Investor Relations, DXL Big + Tall, 603-933-0541,
investor.relations@dxlg.com, DXL.com
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SOURCE DXL Big + Tall