Stylists can unlock the artistry of balayage
brilliance, perfect lived-in and beachy tones, and master the
coveted money piece at Cosmo Prof's Iconic Blonde Virtual
Event.
Stylists can register now to learn the latest
blonding techniques at the Second Annual Iconic Blonde
Virtual Event
DENTON,
Texas, July 1, 2024 /PRNewswire/ -- Cosmo
Prof®, the premier distributor of professional salon products and
education, proudly unveils the return of its highly anticipated
virtual event, the second annual Iconic Blonde, set for
July 14, 2024, from 9:00 a.m. to 5:00 p.m. CT. Building on the
success of last year's inaugural event, this year's gathering
promises to deliver unparalleled education, inspiration, and
networking opportunities for beauty professionals passionate about
mastering the art of blonding. Iconic Blonde underscores the
continued importance of blonding trends in the beauty industry,
offering stylists essential tools, techniques, and insights to meet
the ever-growing demand for the art of blonding.
Blonding continues to be a defining trend in the beauty
industry, prominently seen at recent red-carpet events with popular
styles such as Glam Blonde, Honey Blonde, Brushed Blonde, and the
sought-after Platinum Blonde, driving the need for stylists to
stay abreast of the latest techniques and products. As innovations
in hair care make blonding more accessible and less damaging, it's
imperative for professionals to remain informed about best
practices. Cosmo Prof's commitment to excellence and education
shines through with the Iconic Blonde event, catering to stylists
at all levels of expertise, from seasoned professionals to novice
students. By convening industry experts and leaders, Cosmo Prof
ensures that stylists are equipped with the knowledge and resources
necessary to create beautiful blondes while maintaining the
integrity of the hair.
This year, in conjunction with the Iconic Blonde event, Cosmo
Prof launched the first-ever Iconic Bright Spots Awards on
Instagram, aimed at recognizing licensed hair stylists and salon
owners who master the art of blonding. Blonding success stories are
worth celebrating, and the Cosmo Prof team is thrilled to honor the
achievements of blonding specialists by announcing the competition
winners in front of all Iconic Blonde attendees.
The event offers an array of classes and sessions designed to
inspire and elevate stylists' skills in blonding. Attendees can
look forward to thought-provoking presentations from industry
experts, encouraging them to explore new perspectives and
strategies to enhance their businesses. Stylists can also expect a
masterclass led by Schwarzkopf Professional. Additionally, the
event boasts a dynamic program featuring top educators from leading
brands specializing in blonding techniques, such as Wella, Joico,
John Paul Mitchell, and Olaplex,
among others.
Renowned for their expertise and dedication to the craft, this
year's hosts, Stew Vann, an educator and blonding specialist based
in Florida, and Presley Poe, an
international educator and salon owner, will lead the event and
share their wealth of knowledge on stage. Additionally,
Carlos Rojas, a salon owner and
global educator, will be at the event capturing behind-the-scenes
footage showcased on the Cosmo Prof Instagram page throughout the
day.
"As we reflect on the success of our inaugural Iconic Blonde
event, it's clear just how vital blonding education is to the
beauty industry. Stylists are eager for the latest techniques,
tools, and resources to meet their clients' evolving needs. We saw
an overwhelming response last year, showcasing the demand for
high-quality education in this ever-popular category. At Cosmo
Prof, we remain dedicated to being true allies to stylists,
ensuring they have everything they need to excel and innovate in
their craft," shared April Holt,
Group Vice President of Cosmo Prof Stores.
Building on the success of last year's event, Iconic Blonde
continues to offer valuable Continuing Education (CE) Hours to
participants in select states. This year, we're thrilled to
announce an expected increase in the number of stylists earning CE
Hours. While each participant can earn up to six CE Hours, the
growing interest in the event suggests that more stylists than ever
will take advantage of this opportunity. Compared to last year,
where 7,682 CE Hours were earned, this year's event aims to surpass
expectations with even more stylists earning their hours. This
growth underscores Cosmo Prof's dedication to supporting stylists
in their pursuit of ongoing education and professional
development.
While virtual events provide great learning opportunities, Cosmo
Prof recognizes that stylists are also seeking in-person support.
Beyond the event, Cosmo Prof remains committed to supporting
stylists through its Color & Curl Concierge program. Licensed
professionals can access personalized sessions at select Cosmo Prof
locations, receiving expert advice on products, services, and
business solutions. Moreover, our Curl and Color Experts undergo
extensive training to provide stylists with in-depth product
knowledge and elevate the services they offer.
Stylists eager to participate in the Second Annual Iconic Blonde
event can learn more and register by visiting
https://www.cosmoprofbeauty.com/iconic-blonde before the deadline
on July 14, 2024. Additionally,
attendees will have access to the event's curriculum for two weeks
following the event, allowing for continued learning and skill
development.
About Sally Beauty Holdings, Inc.
Sally Beauty
Holdings, Inc. (NYSE: SBH), as the leader in professional hair
color, sells and distributes professional beauty supplies globally
through its Sally Beauty Supply and Beauty Systems Group
businesses. Sally Beauty Supply stores offer up to 7,000 products
for hair color, hair care, nails, and skin care through proprietary
brands such as Ion®, Bondbar®, Strawberry Leopard®, Generic Value
Products®, Inspired by Nature® and Silk Elements® as well as
professional lines such as Wella®, Clairol®, OPI®, L'Oreal®, Wahl®
and Babyliss Pro®. Beauty Systems Group stores, branded as Cosmo
Prof® or Armstrong McCall® stores, along with its outside sales
consultants, sell up to 8,000 professionally branded products,
including Paul Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®,
Goldwell®, Joico®, Amika®, and Moroccannoil®, intended for use in
salons and for resale by salons to retail consumers. For more
information about Sally Beauty Holdings, Inc., please visit
https://www.sallybeautyholdings.com/
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SOURCE Cosmo Prof