BOULDER, Colo. and NEW YORK, June 18,
2024 /PRNewswire/ -- TIFIN Give, a modern philanthropy
platform serving families, employees, and other cause-based
communities, is thrilled to announce a new strategic relationship
with AssetMark, a prominent wealth management platform provider.
This collaboration will empower financial advisors and their
clients with a modern donor-advised fund (DAF) solution, designed
to streamline the charitable giving process and enhance the impact
of philanthropic and tax planning endeavors.
Under this arrangement, TIFIN Give's digital-first donor-advised
fund technology will be integrated into the AssetMark platform,
providing a seamless and efficient way for financial advisors and
their clients to manage and optimize charitable contributions. This
collaboration will provide AssetMark's network of financial
advisors with an innovative tool to facilitate more effective
philanthropic and tax planning across multiple generations of their
clients and their families. AssetMark clients will have access to
TIFIN Give's advanced DAF technology, which simplifies the process
of setting up, managing, and distributing charitable donations,
making it easier for individuals and organizations to support the
causes they care about. Through seamless integration, AssetMark
advisors can now incorporate philanthropy as an integral part of
their clients' overall financial and legacy plans.
"We are excited to partner with AssetMark, a leader in the
wealth management industry, to bring TIFIN Give's digital-first
donor-advised fund technology to their valued clients," said
Paul Lussow, Chief Executive
Officer, TIFIN Give. "This relationship represents a significant
step toward our shared mission of making philanthropy more
accessible and impactful. Together, we will empower financial
advisors and their clients to create positive change in the
world."
"At AssetMark, we're committed to equipping our advisors with
the best resources to serve their clients comprehensively," said
David McNatt, EVP, Head of
Investment Solutions at AssetMark. "This collaboration with TIFIN
Give strengthens our offering by providing a modern and efficient
DAF solution. By seamlessly integrating philanthropy into financial
plans, advisors can empower their clients to achieve their
financial goals while making a positive impact on the causes they
care about."
This strategic relationship between TIFIN Give and AssetMark is
set to revolutionize the way financial advisors and their clients
approach philanthropy. By combining TIFIN Give's innovative
technology with AssetMark's wealth management expertise, this
collaboration will empower individuals and organizations to give
back more effectively and make a lasting impact on the causes they
hold dear.
For more information about TIFIN Give please visit
https://tifingive.com/ or follow us on LinkedIn.
About TIFIN
TIFIN is an AI and innovation platform for
better wealth outcomes. Founded by Dr. Vinay Nair, TIFIN creates and operates new
companies that apply data science, AI, and technology to address
frictions in wealth and asset management. TIFIN's companies have
included 55ip (sold to JP Morgan), Paralel and currently include
Magnifi, TIFIN Wealth, TIFIN Give, TIFIN AG, TIFIN AMP, Sage,
Helix, and TIFIN @Work. TIFIN has been backed by JP Morgan,
Morningstar, Hamilton Lane, Franklin
Templeton, SEI, Motive Partners, and Broadridge among
others.
About AssetMark
AssetMark operates a wealth
management platform that powers independent financial advisors and
their clients. Together with our affiliates Voyant and Adhesion
Wealth, we serve advisory firms of all sizes and business models at
every stage of their journey with flexible, purpose-built solutions
that champion client engagement and drive efficiency. Our ecosystem
of solutions equips advisors with services and capabilities that
would otherwise require significant investments of time and money,
ultimately enabling them to deliver better investor outcomes and
enhance their productivity, profitability, and client
satisfaction.
Founded in 1996 and based in Concord,
California, the company has over 1,000 employees. Today, the
AssetMark platform serves over 9,200 financial advisors and 257,000
investor households. As of March 31,
2024, the company had $116.9
billion in platform assets.
For media inquiries, please contact:
Michael Walsh
michael@therudingroup.com
AJ Boury
aj@tifin.com
The information contained herein should in no way be construed
or interpreted as a solicitation to sell or offer to sell advisory
services. All content is for informational purposes only.
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SOURCE TIFIN