Within a month of joining the portfolio
franchisor, Clean Juice opens new locations in Oregon and Texas, signaling a new season of continued
growth and expansion
DALLAS, June 20,
2024 /PRNewswire/ -- Clean Juice, the original
USDA-certified organic juice bar, announced today the openings of
two new stores in Eugene, Oregon
and Prosper, Texas, following the
company's recently finalized acquisition by multi-brand franchisor
BRIX Holdings, LLC. Under BRIX leadership, these new location
openings set the tone for continued growth and development for the
organic juice brand's anticipated national expansion.
"These two grand openings kick off a new, positive chapter for
Clean Juice," said Sherif Mityas, CEO of Brix Holdings LLC, parent
company of Clean Juice. "The need for wellness solutions remains at
the forefront of this brand's mission, and we're determined to
stick to a trajectory of growth and expansion to spread nourishment
across the country. We couldn't have asked for more perfect
operators to spearhead these recent expansion milestones, and we
look forward to supporting and empowering their new business
ventures."
Together, Clean Juice's newest franchisees boast a wealth of
business acumen, industry knowledge and a passion for health and
wellness. Michael Morgan and
Jigar Patel are first-time owners in
their respective markets of Eugene,
Oregon and Prosper, Texas.
Both owners organized soft openings and are looking forward to
celebrating with their communities at grand opening events this
summer.
"After a health scare a few years back, I had no choice but to
start making conscious decisions about food, fitness and my overall
well-being," said Jigar Patel, owner
of Clean Juice Prosper. "Clean Juice was a steadfast option
for me throughout my journey, and I fell in love with its offerings
and the community around it. When it came time for me to seek new
business opportunities, it was a no-brainer to look into ownership
options. Now, I'm eager to grow with the brand and share healthy
and delicious options for my community to enjoy."
A week prior to BRIX's acquisition, Joe
Carmosino, an experienced multi-unit Clean Juice owner,
opened his third location in Deer Park,
Illinois. Carmosino has been with the brand since 2019 with
locations in Naperville and
Park Ridge, Illinois.
The recent openings bring Clean Juice's presence across
Texas to 13 locations, one in
Oregon and three in Illinois, effectively expanding the brand's
growing national footprint to date to 79 stores open and three in
development with expected openings in late 2024. The brand
anticipates an additional 5-10 slated for development in 2025.
Following the acquisition, parent company BRIX Holdings, LLC, is
already introducing and implementing major new development
strategies for Clean Juice in terms of store design, operations and
supply chain efficiencies. All future Clean Juice locations will
feature a redesigned store with a modern look and fresh feel that
guests will love. The locations will have a smaller box size for
unit economics and improved technology, such as kiosk-based
ordering and a redesigned menu for improved speed and
efficiency.
For information about franchising with Clean Juice please visit
https://cleanjuicefranchising.com/.
For more information about BRIX Holdings, visit
https://BRIXholdings.com/.
About Clean Juice®
Landon and Kat Eckles started Clean Juice® in 2016 as the first
USDA-certified organic juice and food bar franchise focused on
sharing the importance of a clean organic diet. Clean Juice® offers
only organic cold-pressed fresh and bottled juices, smoothies,
wraps, sandwiches, açaí bowls, toasts, salads, and other nutritious
foods in a warm and welcoming retail experience. The organization
has more than 75 open stores, with another three in development
with expected openings later in 2024. For more information about
Clean Juice®, please visit www.cleanjuice.com. Clean Juice is a
franchise portfolio company of BRIX Holdings, LLC.
About BRIX Holdings, LLC:
BRIX Holdings, LLC is a Dallas-based multi-brand restaurant portfolio
company specializing in chains with superior products and
attractive growth prospects. BRIX Holdings focuses on brands that
are attractive to the rapidly expanding single-unit owner/operator
franchise market segment and have the potential to grow into
national and international award-winning chains. The current BRIX
Holdings portfolio includes Friendly's®, Clean Juice ®, Orange
Leaf®, Red Mango®, Smoothie Factory + Kitchen®, Souper Salad®,
Humble Donut Co.® and Pizza Jukebox™. For more information
about BRIX Holdings, LLC, please visit www.brixholdings.com.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/clean-juice-celebrates-two-new-store-openings-following-brix-holdings-acquisition-302176371.html
SOURCE Clean Juice