Local Texas Family Expands Legacy with
Houston-Based Fast-Casual Brand
SOUTHLAKE, Texas, DALLAS and FORT
WORTH, Texas, July 2, 2024
/PRNewswire/ -- Sweet Paris Crêperie & Café, the
ultra-popular restaurant brand specializing in sweet and savory
crêpes, hot drinks and more, announces a signed agreement that will
bring a new location to Southlake,
Texas, and four additional locations to the greater
Dallas-Fort Worth area. Through a
multi-unit deal with Strategic Partners, Edward and Cynthia Hymes and their son Edward,
Sweet Paris will open the first location by the Fall of 2024. The
brand new crêperie will be located in the heart of Southlake Town
Square at 228 State St, Southlake,
Texas. The four additional locations are in various stages
of development in the DFW area, with the second location expected
for 2025.
Edward and Cynthia Hymes along
with their son Edward, have been Texas residents for the past 26 years. Prior
to joining Sweet Paris, Cynthia spent her early career within
restaurant ownership and operations, while Edward Sr. has over 35
years of business leadership experience in notable executive roles
for world-class companies including CEO of Eagle Point Lending,
President and COO of Planet Fitness, CEO of Jiffy Lube
International, and roles at Shell and Kmart. Their son boasts
restaurant, retail, and project management experience. After many
years of success, the Hymes family was ready to create a family
legacy that combined their backgrounds and passions in the food and
beverage industry.
The family decided to embark on a new entrepreneurial journey
together. Being avid visitors to multiple Sweet Paris locations
across the state and admiring the brand for years, they knew Sweet
Paris was the perfect opportunity to kick-start their commercial
dreams. Impressed not only with the unique concept, but committed
corporate team, inviting ambiance and more – they were confident
that Sweet Paris was the right partner for them.
"Sweet Paris Creperie & Café is truly a one-of-a-kind brand
that our entire family feels connected to," said Edward Hymes Sr. "We are committed to bringing a
truly excellent and fresh dining experience to the community and
could not think of a better place than Southlake for the first of several locations
we plan to open."
Sweet Paris Crêperie & Café boasts 17 stores in operation
located in Austin, College
Station, Houston,
McAllen and San Antonio, Texas, Doral and Coral
Gables, Florida, the Twin cities in Minnesota and resort locations in
Mexico.
"The Hymes family is an excellent partner for the brand as they
bolster our presence in Texas and
bring a new flavor to the Southlake and Dallas-Fort Worth community," said
Allison Chavez, co-founder of Sweet
Paris. "With their vast experience operating restaurants and
activating high-level business strategy, they are sure to build a
legacy with this partnership."
The success of Sweet Paris has not gone unnoticed as the brand
was mostly recently ranked on Restaurant Business' 2023
Future 50, and has been featured on Entrepreneur
Magazine's Top New and Emerging Franchises. Also,
co-founders Allison and Ivan Chavez
landed on Global Franchise Magazine's 10 Emerging Leaders to Watch,
and Allison was included in Nation's Restaurant News' annual Power
List, an exclusive group of 50 leaders who are identified as the
most innovative and inspiring people in the restaurant
industry.
Sweet Paris is looking to
partner with qualified and engaged individuals seeking multi-unit
opportunities through its strategic partnership model. The brand
offers a highly scalable opportunity with strong
profit-potential.
For more information on Strategic Partnership opportunities,
please visit www.sweetparisfranchise.com.
ABOUT SWEET PARIS:
Sweet Paris Crêperie & Café is a fast-growing restaurant
franchise specializing in sweet and savory crêpes, waffles, salads,
hot drinks and more. On a mission to "Revive the Art of Eating
Crêpes" one crêperie at a time, Sweet Paris is seeking qualified
Strategic Partners, especially those with a background in
hospitality, to expand the concept in new markets. For more
information about the brand, please visit www.sweetparis.com, and
for more information on Strategic Partnership Opportunities, visit
www.sweetparisfranchise.com.
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SOURCE Sweet Paris Crêperie & Café