Shoreline launches on-the-spot EMV card issuance for U.S. community banks and credit unions
April 14 2015 - 1:00AM
Shoreline, a Gemalto company, launches full service EMV instant
issuance of banking cards dedicated to meet the needs of community
banks and credit unions. The new all-in-one solution makes it easy
to upgrade or install an EMV-compatible instant issuance program
that includes card personalization, procurement, onsite printing
and customer support services. Delivering EMV cards immediately
into the hands of customers helps financial institutions
significantly increase card activation rates and usage as well as
customer acquisition and retention.
On-the-spot card delivery helps reduce operational costs and
alleviate time-consuming logistical and fulfillment processes. The
U.S. currently has more than 6,000 community and credit unions with
over 50,000 branch locations, demonstrating a strong market
potential for Shoreline.
According to Aite Group, in-branch installations will spike in
2015 and instant card issuance will be a mainstream service by
2018. Financial Institutions can speed up their time to market to
take advantage of the growing trend by leveraging Shoreline's
comprehensive solution and services. For credit unions and
community banks, offering EMV cards onsite improves in-branch
traffic and enables to develop a preferred relationship with their
customers. Additionally, banks can take this opportunity to promote
and share new services and offers directly to their customer
base.
"Our personal customer service goes well beyond delivering the
instant issuance solution. Our team of experts assist our customers
through every step from the actual deployment and installation
process to continued support of day-to-day services," said Vadim
Kagan, Director of Business Development at Shoreline. "By
leveraging Gemalto's global EMV expertise, our end-to-end solution
eliminates the complexity of chip card personalization and
procurement enabling our customers to benefit from immediate EMV
card delivery."
About Shoreline
Shoreline, a Gemalto Company, has been offering card
personalization solutions and assistance to the financial industry
for more than 25 years. Specializing in ATM/debit/credit card
production, personalization and fulfillment for community banks and
credit unions, Shoreline is dedicated to providing a personal touch
and superior customer service while remaining on the cutting edge
of technology in the payment card industry. Shoreline is part of
the Gemalto network of personalization bureaus in the US, which has
one of the largest footprints in North America.
For more information, please visit
http://www.shoreline-solutions.com/. Or www.gemalto.com/emv Follow
us on Twitter.
About Gemalto
Gemalto (Euronext NL0000400653 GTO) is the world leader in
digital security, with 2014 annual revenues of €2.5 billion and
blue-chip customers in over 180 countries.
Gemalto helps people trust one another in an increasingly
connected digital world. Billions of people want better lifestyles,
smarter living environments, and the freedom to communicate, shop,
travel, bank, entertain and work – anytime, everywhere – in ways
that are enjoyable and safe. In this fast moving mobile and digital
environment, we enable companies and administrations to offer a
wide range of trusted and convenient services by securing financial
transactions, mobile services, public and private clouds,
eHealthcare systems, access to eGovernment services, the Internet
and internet-of-things and transport ticketing systems.
Gemalto's unique technology portfolio - from advanced
cryptographic software embedded in a variety of familiar objects,
to highly robust and scalable back-office platforms for
authentication, encryption and digital credential management - is
delivered by our world-class service teams. Our 14,000 employees
operate out of 99 offices, 34 personalization and data centers, and
24 research and software development centers located in 46
countries.
For more information visit www.gemalto.com,
www.justaskgemalto.com, blog.gemalto.com, or follow @gemalto on
Twitter.
Gemalto Media Contacts: |
|
Nicole Williams |
North America |
+1 512 758 8921 |
nicole.williams@gemalto.com |
|
Contact Gemalto's media relations in your
region |
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