Interleukin Genetics Enters Partnership Agreement with Amway Global to Sell Inherent Health Brand of Genetic Tests
October 29 2009 - 7:00AM
PR Newswire (US)
WALTHAM, Mass. and ADA, Mich., Oct. 29 /PRNewswire-FirstCall/ --
Interleukin Genetics, Inc. (NYSE Amex: ILI) announced today it has
entered into an agreement with Amway Global. With this agreement,
Amway Global Independent Business Owners will be able to sell
Interleukin Genetics' Inherent Health(TM) brand of genetic tests,
including the new Weight Management Genetic Test. The full line
will also be available through Interleukin Genetics' e-commerce
site, http://www.inherenthealth.com/. Interleukin Genetics, Inc.
will fulfill and process all Inherent Health genetic tests through
the Company's CLIA-certified laboratory in Waltham, MA. Amway
Global will assist with marketing, implementation and technical
operations related to the sales of genetic tests sold through its
organization. "We're excited to partner in this new way with Amway
Global and work together to pursue growth opportunities within the
personal health and wellness category," says Lewis H. Bender, CEO,
Interleukin Genetics. "Amway Global has a long-standing commitment
to helping people achieve optimal health and has been ranked the
top online health and beauty retailer in the US for six consecutive
years. We feel the Inherent Health line of genetic tests complement
our portfolio of quality products," says Steve Lieberman, Managing
Director of Amway Global. The Inherent Health suite of genetic
tests that Amway Global will now carry includes: Weight Management
Genetic Test that provides new information beyond traditional
assessments to help individuals understand the genetic factors that
result in better weight management. The test product determines
whether an individual is likely to benefit more from a low fat, low
carbohydrate or balanced calorie reduced diet, and whether an
individual is likely to obtain greater benefit from normal or more
vigorous exercise to most efficiently lose weight based on their
genotype. Heart Health Genetic Test that identifies a person's
genetic predisposition for a certain type of heart disease. The
genetic analysis identifies variations in the IL1 gene, which is
associated with inflammation. Excess inflammation has been
implicated as a significant risk factor for heart disease.
Nutritional Needs Genetic Test that identifies DNA variations in
genes crucial to B-vitamin metabolism and the ability to manage
oxidative stress. Individuals that show suboptimal results for the
genes can be at increased risk for ineffective utilization of
B-vitamins and potential for cell damage caused by oxidative
stress. Bone Health Genetic Test identifies whether an individual
is more likely to be susceptible to spine fractures and low bone
mineral density associated with osteoporosis. This new test is
expected to be available by the end of 2009. About Interleukin
Genetics Interleukin Genetics, Inc. (NYSE Amex: ILI) develops and
markets genetic tests under the Inherent Health(TM) brand that
empower consumers to prevent chronic diseases of aging, and
provides genetic biomarker expertise to assist pharmaceutical
companies in the development and marketing of targeted
therapeutics. The Company leverages its research, intellectual
property and biomarker development experience to facilitate the
emerging personalized health market. Interleukin Genetics is
headquartered in Waltham, Mass. For more information please visit
http://www.ilgenetics.com/. About Amway Global Amway Global offers
the opportunity for people to have a business of their own based on
retailing products and sharing the opportunity with others who will
do the same. Amway Global supports Independent Business Owners
(IBOs) with a proven compensation plan, portfolios of quality
products in health, beauty, and other consumer categories, plus the
merchandising materials, training, and education to help them be
successful. IBOs also are supported by communities of those who
have already built successful Amway Global businesses. Based in
Ada, Mich., Amway Global is part of the Alticor group of companies,
founded by the DeVos and Van Andel families. Alticor Inc. is led by
Steve Van Andel, Chairman, and Doug DeVos, President. Global sales
for the Alticor group of companies, which include Amway, Access
Business Group, LLC, Alticor Corporate Enterprises (ACE), and Amway
Global, reached $8.2 billion in fiscal 2008. Certain statements
contained herein are "forward-looking" statements, including
statements regarding the expected availability of the Bone Health
Genetic Test. Because such statements include risks and
uncertainties, actual results may differ materially from those
expressed or implied by such forward-looking statements. Factors
that could cause actual results to differ materially from those
expressed or implied by such forward-looking statements include,
but are not limited to, the risk of market acceptance of the
Company's products, the risk of technology and product
obsolescence, delays in product development, the performance of
commercial partners, the availability of adequate capital, the
actions of competitors and other competitive risks, and those risks
and uncertainties described in the Company's annual report on Form
10-K for the year ended December 31, 2008, quarterly reports on
Form 10-Q and other filings with the Securities and Exchange
Commission. The Company disclaims any obligation or intention to
update these forward-looking statements. DATASOURCE: Interleukin
Genetics, Inc. CONTACT: Media: Erin Walsh of Interleukin Genetics,
+1-781-419-4707, ; or Suzanne Fanning of Amway Global,
+1-616-787-4985, ; or Investor Relations: Stephanie Ascher of Stern
Investor Relations, +1-212-362-1200, Web Site:
http://www.ilgenetics.com/
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