Amcor Leads Industry Conversation on “Choose Plastic” with New Initiative
November 15 2019 - 9:42AM
Business Wire
Lightweight, Shatterproof, Transparent,
Recloseable, Resealable and Infinitely Recyclable,* PET is Rapidly
Becoming the World’s Preferred Packaging Material
With a goal of educating consumers, customers and other
stakeholders on the benefits of plastic packaging, Amcor recently
launched a “Choose Plastic” marketing campaign. The multi-pronged
initiative, which includes a new webpage (visit
www.amcor.com/chooseplastic), an informative brochure and other
materials, is designed to:
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20191115005302/en/
(Graphic: Amcor)
- Tell the “PET story” with truth, strength and conviction –
clearing up common misperceptions regarding plastic packaging.
- Demonstrate where PET stands versus other packaging types,
including glass, cans and Tetra aseptic boxes.
- Help customers educate their employees, legislators and
consumers on the benefits of plastic packaging.
“Plastic packaging gives our customers a safe, responsible and
recyclable way to deliver products to their consumers,” said Eric
Roegner, President of Amcor Rigid Packaging (ARP). “PET is
infinitely recyclable* and its carbon footprint is less than glass
and other packaging materials. But there is still room for
improvement, which is why we are working together with our
customers and industry partners to boost recycling rates, increase
the proportion of recycled content in the plastics we use, and
reduce the waste in landfills and nature. Our goal is to create an
overall positive impact for all stakeholders.”
Not only are PET bottles and jars lightweight, shatterproof,
transparent, recloseable and resealable, studies also show that
they are infinitely recyclable, generate up to 70% less greenhouse
gas emissions than other packaging types**, require fewer fossil
fuels to produce than aluminum cans*** and have fewer
transportation costs than glass1. Additionally, 90% of the PET that
goes into recycling bins gets recycled2, while only 49% of cans3,
40% of glass2 and 16% of Tetra aseptic boxes4 get recycled.
Mr. Roegner also noted that 97% of Amcor Rigid Packaging’s
bottles and jars are designed to be recyclable. The company has
pledged to develop all of its packaging to be recyclable or
reusable by 2025.
In addition, Amcor is working with associations such as The
Plastics Industry Association, NAPCOR, and The Recycling
Partnership to promote plastics, increase recycling rates and drive
greater use of post-consumer materials. Amcor is also working with
environmental organizations, such as the World Wildlife Fund and
the Trash Free Seas Alliance to eliminate plastic waste.
“PET has a positive story to tell,” added Mr. Roegner. “And
together with industry partners, we want to make sure that story
gets told.”
(*with existing technologies, including chemical recycling.
**Versus aluminum cans and glass. ***Amcor Life Cycle Analysis 1
Goldman Sachs The Plastic Paradox, 2017. 2 In the U.S., NAPCOR
Recycling Report, 2017. 3
https://resource-recycling.com/recycling/2019/09/17/aluminum-can-recycling-rate-increases-after-down-year/.
4 Waste Advantage Magazine, May 31,2019. Breaking Through
Misconceptions.)
About Amcor
Amcor is a global leader in developing and producing responsible
packaging for food, beverage, pharmaceutical, medical, home- and
personal-care, and other products. Amcor works with leading
companies around the world to protect their products and the people
who rely on them, differentiate brands, and improve value chains
through a range of flexible and rigid packaging, specialty cartons,
closures, and services. The company is focused on making packaging
that is increasingly light-weighted, recyclable and reusable, and
made using a rising amount of recycled content. Around 50,000 Amcor
people generate US$13 billion in sales from operations that span
about 250 locations in 40-plus countries. NYSE: AMCR; ASX: AMC
www.amcor.com I LinkedIn I Facebook I Twitter I YouTube
View source
version on businesswire.com: https://www.businesswire.com/news/home/20191115005302/en/
DeAnna Starn 734-302-2522 Deanna.starn@amcor.com
Joseph Grande 413-684-2463 joe@jgrandecommunications.com
Amcor (ASX:AMC)
Historical Stock Chart
From Oct 2024 to Nov 2024
Amcor (ASX:AMC)
Historical Stock Chart
From Nov 2023 to Nov 2024