BostonPremier Wealth Invests in Sales Enablement with Bigtincan
May 09 2017 - 9:00AM
Business Wire
AI-Powered Sales Enablement Platform Empowers
Wealth Planning Firm to Optimize Customer Service, Reduce Sales
Cycles and Improve Advisor Efficiency Through Intelligent, Dynamic
Content Delivery
Bigtincan (ASX:BTH), the mobile, AI-powered sales enablement
platform leader, today announced that BostonPremier Wealth (BPW), a
comprehensive wealth planning firm, has increased revenue and
dramatically shortened its sales cycle with Bigtincan Hub. By
taking advantage of the AI-powered sales enablement platform, which
provides real-time access to up-to-date multimedia content and
information, BPW maximizes time spent with clients and prospects,
while maintaining a consistent brand image.
Prior to implementing Bigtincan Hub, BPW found itself wasting
valuable facetime with clients and prospects searching and surfing
for the right content to share during consultations. Wading through
its varied silos including Dropbox, which was serving as a central
repository for the firm’s sales and marketing content, hindered the
ability of advisors to deliver timely information. As BPW began
updating its branding, it sought a way to replace its existing
content silos and ensure that every employee had access to the most
up-to-date information in real time, from any location. This would
empower its advisors to maintain their focus on providing the
objective, comprehensive advice the company is known for while also
ensuring the delivery of a consistent brand message. BPW
implemented Bigtincan Hub companywide in order to eliminate its
varied silos and transform the effectiveness of its advisors.
Bigtincan Hub provides a user-friendly, customizable interface
that enables BPW to render and present content with impact, whether
online or off. In addition to having instant access to the right
information at the right time and more dynamic presentation
capabilities, BPW advisors are also able to drive a consistent
message of who BPW is across all platforms with all clients.
Advisors can easily share follow-up materials directly from their
device, rather than mailing it out upon their return to the office,
an added value for clients and time saver for BPW. Bigtincan Hub
also enables company-wide collaboration and sharing, enabling the
newer advisors to gain insights on the content that more
successful, experienced advisors are using to learn and improve
their own outcomes.
“With Bigtincan Hub, we’re able to stay ahead of our clients’
needs, providing them with the most impactful and relevant content
available, via a slick, adaptable interface at the point of sale
that reflects our brand’s look and feel,” said Mark Bossey,
founding partner, BPW. “Since implementing Bigtincan’s sales
enablement platform, we have decreased the time it takes to
generate revenue dramatically while providing an easy-to-use tool
that our entire staff relies on to do their jobs.”
BPW is now using Bigtincan Hub with its more than 500 existing
customers, including executives from leading brands like Johnson
& Johnson and ThermoFisher, as well as prospects. Its employees
access the Hub in and outside of the office across devices
including desktops, iOS and Microsoft devices.
“With Bigtincan Hub, BPW has been able to successfully
consolidate all its sales and marketing materials into one
easy-to-access location, saving them from wasting valuable time in
front of clients and prospects trying to locate the right piece of
content,” explained David Keane, co-founder and CEO of Bigtincan.
“Instead, they have a tailored sales enablement platform that helps
them be better advisors while projecting a consistent image to
all.”
About BigtincanBigtincan (ASX:BTH) helps sales and
service teams increase win rates and customer
satisfaction. The
company’s mobile, AI-powered sales
enablement platform features the industry’s premier user
experience that empowers reps to more
effectively engage with customers and prospects and
encourages team-wide adoption. Leading brands
including AT&T, ThermoFisher, Merck, ANZ
Bank and others rely on Bigtincan to
enhance sales productivity at every customer interaction.
Headquartered in Boston, Massachusetts, Bigtincan also has offices
across EMEA, Australia and Asia. To discover more about how
your organization can benefit from the Bigtincan Hub platform,
please visit www.bigtincan.com or follow @bigtincan on
Twitter.
About BostonPremier WealthBostonPremier Wealth, LLC (BPW)
takes a comprehensive approach to developing strategies that
address its clients’ financial goals and objectives using the most
efficient methods available. As independent advisors, BPW helps
clients build and maintain wealth through a long-term relationship
based on trust, prudent advice, open communication and excellent
service. To learn more, please visit
http://www.bostonpremierwealth.com.
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Media Contactfama PR on behalf of BigtincanKate
Thermansen, 617-986-5006bigtincan@famapr.com
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