Bigtincan Announces Acquisition of Sales AI Technology Innovator Contondo
November 29 2017 - 9:00AM
Business Wire
Acquisition to strengthen Bigtincan’s
investments and leadership in AI-powered Sales Enablement
Automation and expand future capabilities of the Bigtincan Hub
Platform
Bigtincan, the leader in mobile, AI-powered sales enablement
automation, today announced the acquisition of Israel-based
Contondo, Inc.
Contondo‘s sales enablement automation tools focus on the
discovery and classification of available sales and service
content, while enhancing measurement and improving ROI. Contondo’s
data science team and innovative core technology ensure additional
capabilities to the Bigtincan Hub Sales Enablement Automation
Platform and further strengthen Bigtincan’s leadership in the
market.
“Contondo has created a powerful ontology using advanced data
science to classify available content, as well as analyze alignment
between content and pipeline to illuminate value,” said Aviv Ben
Zeev, Contondo Co-founder and CEO.
According to Gartner, “digital sales content management (DCMS)
applications encompass repositories, authoring tools, collaborative
environments, and interfaces for publishing, versioning and
presenting content, to help salespeople (both direct and indirect)
efficiently and effectively develop and close business. These
applications improve the delivery of internal- and external-facing
content to salespeople, or improve engagement with prospects and
clients, and increase win rates, deal velocity and deal sizes. They
are most commonly used to support long-cycle B2B and B2C sales
processes, but they also apply to transactional sales processes,
such as detailing merchandisers on the retail selling floor.” 1
“Bigtincan sees specialized technology acquisitions like
Contondo as a key strategy to accelerating our global business and
further developing our SalesAI technology suite,” said David Keane,
Co-founder and CEO of Bigtincan. “The data science team at Contondo
has done amazing things and we expect to continue to add value to
our platform.”
To learn more about Bigtincan and Bigtincan Hub, visit
www.bigtincan.com.
A complimentary copy of the Gartner "Market Guide for Digital
Content Management for Sales” report is available for download
here.
Source: Gartner, “Market Guide for Digital Content Management
for Sales,” Tad Travis, Todd Berkowitz, Guneet Bharaj, Melissa A.
Hilbert, 17 November 2017.
Gartner Disclaimer:Gartner does not endorse any vendor,
product or service depicted in its research publications, and does
not advise technology users to select only those vendors with the
highest ratings or other designation. Gartner research publications
consist of the opinions of Gartner’s research organization and
should not be construed as statements of fact. Gartner disclaims
all warranties, expressed or implied, with respect to this
research, including any warranties of merchantability or fitness
for a particular purpose.
About BigtincanBigtincan (ASX:BTH) helps sales and
service teams increase win rates and customer
satisfaction. The company’s mobile, AI-powered sales
enablement automation platform features the industry’s premier
user experience that empowers reps to more
effectively engage with customers and prospects and
encourages team-wide adoption. Leading brands
including AT&T, ThermoFisher, Merck, ANZ
Bank and others rely on Bigtincan to
enhance sales productivity at every customer interaction.
With global sales and marketing headquartered in Boston, Bigtincan
also has offices across EMEA, Australia and Asia. To discover more
about how your organization can benefit from the Bigtincan Hub
platform, please visit www.bigtincan.com or follow
@bigtincan on Twitter.
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fama PR for BigtincanLindsay Daly, +1
617-986-5023bigtincan@famapr.com
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