Motopia Limited Signs Exclusive UK Distribution Agreement with Educate Ltd
May 31 2011 - 12:57AM
Business Wire
Motopia (ASX:MOT) is delighted to announce it has signed a heads
of agreement with Educate Ltd for exclusive distribution of the
Lemon and Lime Platform to Colleges and Universities in the UK.
Lemon and Lime is a revolutionary ready-made mobile app solution
targeted at event organisers that can now be used to enhance the
experience of students attending University all around the world.
Students can benefit from linking in with points of interest on
campus, downloading interactive maps, having convenient information
on course timetables, being updated with University event schedules
and being offered university controlled social media integration to
enable them to share their experiences.
Educate Ltd currently supplies its clients with advertising and
media solutions and is in the perfect position to distribute this
unique ready-made App solution to its existing client base of over
120 Universities across the UK.
Dan Beynon, Commercial Director of Educate Ltd , said: “This
partnership with Motopia represents a considerable opportunity for
Educate Ltd and is a perfect extension that allows us to extend our
product offering to Uni's with a best of breed mobile applications
platform and take advantage of the phenomenal growth in the mobile
marketplace,” he said.
“The Lemon and Lime Uni Events Platform is the best we have
seen, offering Uni's a great deal of flexibility with control over
their content with some outstanding features making it a very
impressive marketing tool.”
Motopia’s CEO Matthew Gerard said: “We aim to establish more
relationships with other tertiary institutions in other countries
over the coming months, so that Lemon and Lime can be available to
the 15,000 Colleges and Universities around the world.”
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