USForex Launches Global Money Transfer App
July 27 2015 - 10:22AM
Business Wire
Fully-Transactional, All-in-One App Puts the
Customer in Control, Enabling Global Payments On the Go
Sets Sights on Shaping the Way Consumers
Transfer Money in a “Borderless World”
USForex, one of the world’s leading technology-driven
international money transfer providers, today announced the launch
of “Forex Money Transfer,” the latest advance in currency transfer
apps. Forex Money Transfer enables consumers on-the-go to send
money in 48 currencies to friends, family and merchants around the
globe. USForex is a wholly-owned subsidiary of The OzForex Group, a
pioneer in global payments.
The free app, available to download now from both the App Store
and Google Play, is designed to complement the global lifestyle of
USForex’s customers, many of who make regular currency transfers
from the U.S. abroad for a variety of reasons from purchasing
second homes, paying mortgages, tuition, family support, and the
purchase of goods and services.
“The payments process has matured from one conducted almost
exclusively in a bricks-and-mortar environment to one that can be
conducted from virtually any location at any time,” said OzForex
Group CEO, Richard Kimber. “Not that long ago, the notion of buying
books, apparel, or food online seemed like science fiction. Today,
that way of transacting has not only become fundamental to our
buying behavior, but now we’re using our phones as much or even
more than computers to make those same purchases. Forex Money
Transfer was born out of that same integration mind-set – a
currency transfer app for people who embrace the latest tech
advances and want to conduct transactions on their own terms, on
their own time, and from whatever location they choose.”
USForex has already seen overwhelming interest in mobile usage
from its user base. In the 12 months ended March 2015, the number
of registrations made on mobile devices grew by 261%, and according
to IDC, a market research firm, purchase volume over mobile devices
will exceed $1 trillion worldwide by 2017. *
The app launch is a continuation of USForex’s mission to
effortlessly integrate international payments into people’s lives.
USForex’s all-in-one app was designed to be intuitive for money
transfers and easy for customers to use. It gives users complete
control over the payment process, including international transfers
and repeat payments, tracking current payments and reviewing past
transactions. It is the first money transfer app to have global,
24-hour customer support and live rate alerts for over 48
currencies. It also serves as an information platform where users
can check market exchange rates, view currency charts, set rate
alerts, and read daily market commentaries.
“In launching Forex Money Transfer, we’re seizing on the massive
shift to mobile for the consumption of financial services,” Kimber
said. “It’s a significant, new transaction channel for our current
and future customers and offers additional scale to our business.
Globally, mobile accounts for around 17% of all new registrations –
with the launch of the app, we expect this figure to grow
substantially.“
* “Worldwide Mobile Payments 2012–2017 Forecast”, IDC,
McPherson, Hand and Stofega, 2012:
http://www.idc.com/getdoc.jsp?containerId=FIN237814
About USForex
USForex is focused on providing a smarter, online alternative to
existing currency exchange services. USForex is a wholly-owned
subsidiary of the OzForex Group, one of the world’s largest online
international money transfer providers.
The OzForex Group is a global provider of online international
payment services for consumer and business clients. OzForex Group
technology also powers international money transfer services of
Travelex, Moneygram, ING Direct, Macquarie and other international
financial institutions. Established in 1998 with the aim of
providing clients with a better deal, it has offices in Sydney,
Toronto, San Francisco, London, Hong Kong, and Auckland.
The OzForex Group provides services under the brands OzForex,
UKForex, CanadianForex, USForex, NZForex, Tranzfers and ClearFX.
OzForex Group is a publicly listed entity with shares traded on the
Australian Securities Exchange (ASX code: OFX).
For more information on USForex, visit www.usforex.com
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version on businesswire.com: http://www.businesswire.com/news/home/20150727005805/en/
Media:Water & Wall GroupMark LaVoie,
212-625-2365mlavoie@waterandwallgroup.com
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