Supercute World is the Next NFT Brand Aiming to Become the Next Disney
August 22 2022 - 1:45AM
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Many understand the power of NFTs and content creation. Many more
continue to herald the technology as it helps creators connect
directly with fans by tokenizing artistic and other creative work.
NFTs are viewed as an important tool towards democratizing creative
endeavors, since more people can get involved without having to go
through a third-party intermediary. In fact, enthusiasm for
specific NFT projects has led to some unprecedented moments in the
crypto world. The launch of Yuga Labs Otherside NFT collection on
April 30th attracted so much attention, crypto traders were unable
to buy, sell, and trade on the Ethereum blockchain for three hours
due to demand. The swift sale of 55,000 plots of land left Yuga
about $320 million richer in the same timeframe. Even amid 2022’s
bitter crypto winter, the innovative nature of NFTs has led some
creators to look beyond digital images and see how the technology
could be the foundation of new production and media conglomerates.
NFTs Are Transforming From Static Images To Immersive Digital Media
Right now, TV’s at the heart of NFT innovation. Content creators
have been working hard to release NFT TV series, opening up
entertainment opportunities for particular NFT holders. One of the
first NFT TV shows, Stoner Cats, counts Aston Kutcher, Chris Rock,
and Vitalik Buterin as cast members. The adult animated series is
produced by well-known actress Mila Kunis. The Glue Factory Show,
another show that premiered in March 2022, raised $3 million in
August 2021 from a sold-out NFT sale of 10,000 items. The show’s
core writing team includes several industry veterans, along with
Ted Danson and Patton Oswalt as cast members. Last year’s massive
NFT boom also spurred innovation within the NFT movie sphere. In
early 2022, Reese Witherspoon announced plans to launch movies and
TV shows based around the World of Women NFT project. The actress
signaled NFT holders would have a voice in the creation process.
Even Yuga Labs is looking to leverage the massively successful
Bored Ape Yacht Club (BAYC) project in new arenas. In October 2021,
the entity inked a deal with talent manager Guy Oseary to explore
bringing BAYC to film and TV. Supercute World Intends To Grow Into
A Full-Fledged Media Conglomerate The marriage of NFTs and
entertainment avenues like TV, movies, and video games is still in
its infancy. Many NFT projects understand they need to turn their
concepts into a brand to gain notoriety outside of the crypto
world. However, many NFT collections remain hampered as they lack
the tools, team, and expertise to bring roadmaps into real-world
results. Bridging these gaps remains a core focus of the team
behind Supercute World™ NFTs, a mixture of art, toyetic design and
streetwear fashion. The NFTs are created by the renowned ‘Chocotoy’
artist duo of Luis Albornoz and Karen Guevara, who have
collaborated with Adidas, Superplastic and even J Balvin on his
album cover art. The powerhouse design team partnered up with
award-winning toy inventor Natalie Rebot, the creator of the viral
sensation Moonlite Storybook Projector, to bring the Supercute
World collection to life inside and outside of Web3. Holding one of
the colorful monster characters (playfully named “SELFi3”) from
Supercute World opens up a world of merchandise, events, content,
metaverse experiences and most importantly the opportunity for
people to truly express their Web3 self. With gender inclusively at
the core of this project, holders have the ability to choose the
version of their NFT that best represents them to display publicly.
This feature is unique to the Supercute World collection and one
that will surely set a precedent for others in the space. The
Supercute World team also aims to leverage its creative team of
renowned artists and toy inventors to build the NFT project into
one where storytelling and content creation is at the forefront of
a brand with Disney-style influence. Collaborators include Web3
innovators from IRL Studios and developers from Alchemy, the
developer team behind well-known projects like CryptoKitties and
Cryptopunks. Right now, Supercute World aims to launch its initial
NFT collection of 7,777 SELFi3S on Ethereum this September. Minters
who hold have the unique opportunity to receive future collections
via airdrop. Initial adopters could eventually own an entire
Supercute World family from just one NFT mint.
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