ADX Advantex Marketing International Inc

Advantex Marketing International Inc. ("Advantex Marketing" or the "Company")
(CNSX:ADX), a leading specialist in merchant funding and loyalty marketing
programs, today announced that it has completed the first stage of its planned
renewal of its Non-Convertible Debentures and Convertible Debentures. The
company completed two concurrent private placement, the first comprising of
1,800 units each comprising $1,000 face value secured non-convertible debentures
of its subsidiary Advantex Dining Corporation (each a "Dining Debenture") and
1,975 common share purchase warrants of Advantex Marketing (each a "Dining
Warrant") and the second comprising of 5,672 units each comprising $1,000 face
value secured non-convertible debentures of Advantex Marketing (each a
"Marketing Debenture") and 14,151 common share purchase warrants of Advantex
Marketing (each a "Marketing Warrant").


The Dining Debentures will yield 14.0 percent annually, payable quarterly, and
mature on September 30, 2013. Each Dining Warrant will be exercisable to acquire
one common share of Advantex Marketing at $0.04 per share during the term of the
Dining Debentures.


The Marketing Debentures will yield 12.0 percent annually, payable
semi-annually, and mature on September 30, 2013. Each Marketing Warrant will be
exercisable to acquire one common share of Advantex Marketing at $0.04 per share
during the term of the Marketing Debentures.


The Company will use the proceeds of the two private placements to pay off any
outstanding principal or accrued but unpaid interest on its existing
Non-Convertible Debentures and Convertible Debentures and for general business
purposes. 


The units were purchased by Trapeze Capital Corp. and Trapeze Asset Management
Inc., on behalf of their respective managed accounts (together, "Trapeze"). The
Company expects to close in May the sale to private investors of additional
units for up to $850,000.


Shareholders of the Company approved the creation of Trapeze as a Control Person
at the Company's Shareholders' Meeting held on December 21, 2010. As the private
placement constitutes a related party transaction pursuant to Multilateral
Instrument 61-101 - Protection of Minority Security Holders in Special
Transactions ("MI 61-101") the Company has relied on the financial hardship
exemption from the formal valuation and minority approval requirements of such
instrument. The board of directors of the Company unanimously determined that
the private placement will improve the financial position of the Company and
that the terms of the private placement are reasonable in the circumstances.


Forward-Looking Information 

This Press Release contains certain "forward-looking information". All
information, other than information comprised of historical fact, that addresses
activities, events or developments that the Company believes, expects or
anticipates will or may occur in the future constitutes forward-looking
information. Such forward-looking information relates to, without limitation,
information regarding: the Company's expected use of the proceeds of the two
private placements; the Company's belief that it will close the sale of
additional units; the expected timing, and amount of additional units to be sold
to private investors.


Forward-looking information reflects the current expectations or beliefs of the
Company based on information currently available to the Company. 


Forward-looking information is subject to a number of risks, uncertainties and
assumptions that may cause the actual results of the Company to differ
materially from those discussed in the forward-looking information, and even if
such actual results are realized or substantially realized, there can be no
assurance that they will have the expected consequences to, or effects on the
Company. Factors that could cause actual results or events to differ materially
from current expectations include, but are not limited to, those risks set out
in the Company's management's discussion and analysis for its most recently
completed interim period including those noted under the headings "General Risks
and Uncertainties" and "Economic Dependence", and under the heading "Risks and
Uncertainties" in Company's annual information form for its most recently
completed financial year, copies of which are available under the Company's
profile on SEDAR at www.sedar.com.


All forward-looking information speaks only as of the date on which it is made
and, except as may be required by applicable securities laws, the Company
disclaims any intent or obligation to update any forward-looking information,
whether as a result of new information, future events or results or otherwise.
Although the Company believes that the assumptions inherent in the
forward-looking information are reasonable, forward-looking information is not a
guarantee of future performance and accordingly undue reliance should not be put
on such information due to the inherent uncertainty therein.

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