SALT LAKE CITY, April 17 /PRNewswire-FirstCall/ -- America West Resources, Inc. (OTC:AWSR) (BULLETIN BOARD: AWSR) announced today that it has engaged Elite Financial Communications Group, LLC, a fully integrated financial communications firm, to manage all aspects of its investor and media relations programs. Working closely with America West's management team, Elite is tasked with developing a comprehensive communications platform that will most pro-actively leverage senior management's strategic vision and industry expertise, and provide meaningful insight into the Company's operational and financial performance, growth strategy and long term value proposition. In addition, Elite will assist in the development of customized, high-impact and fully integrated media communications programs designed to increase consumer, industry and investor awareness of the Company's products, services and industry thought leadership. Daniel Conway, Chief Strategy Officer at Elite, stated, "We feel very fortunate to have been selected by America West as its Investor and Media Relations counsel of record. Energy continues to be one of the best performing sectors, and with oil rising to over $100 per barrel, the United States must continue to explore energy sources that help decrease dependency on oil for power generation. There are numerous technologies being developed in the market that will make coal-based energy an environmentally sound option. As the most abundant fossil fuel produced in the United States, coal contributes to generating more than 50 percent of the nation's electricity." Continuing, Conway noted, "In consideration of America West's plan to build enduring, long term shareholder value by fully capitalizing on its current mines, technologies and growth-through-acquisition strategy, Elite looks forward to playing a meaningful role in elevating America West's profile among those in the investment community who are seeking compelling, high growth opportunities in the alternative energy and natural resource sectors." About America West Resources, Inc. America West Resources, Inc. owns and operates a coal mine in the Western United States. The current mining operations produce compliant coal and have been in production since 2003. The Company's core business is providing U.S. power generators with clean burning, low-sulfur coal for electric generation. Forward-Looking Statements This news release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Please refer to the Company's Form 10-KSB and other filings with the United States Securities and Exchange Commission (the "SEC") for additional information regarding risks and uncertainties, including, but not limited to, the risk factors listed from time to time in such SEC reports. Copies of these filings are available through the SEC's electronic data gathering analysis and retrieval system (EDGAR) at http://www.sec.gov/ . FOR ADDITIONAL INFORMATION, PLEASE CONTACT: ELITE FINANCIAL COMMUNICATIONS GROUP, LLC Daniel Conway, Chief Strategy Officer 407-585-1080 or via email at DATASOURCE: America West Resources, Inc. CONTACT: Daniel Conway, Chief Strategy Officer of Elite Financial Communications Group, LLC for America West Resources, Inc., +1-407-585-1080, Web site: http://www.americacoal.com/

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