French television station operator Television Francaise 1 SA (TFI.FR) said Thursday it expects its revenue for 2012 to be stable after resisting the downturn of advertisement market in the second half of 2011 amid gloomy consumer demand and macroeconomic uncertainty.

The unit of Bouygues SA (EN.FR) said its 2011 revenue was stable compared with the previous year to EUR2.62 billion. The company expected a 1% decline.

TF1's net profit fell 20% to EUR183 million in 2011 after a one-off gain in 2010 related to the valuation of some of its units.

The company said it will maintain its dividend at EUR0.55 a share for 2011.

Analysts polled by FactSet Estimates expected a median net profit of EUR177 million and a revenue of EUR2.60 billion.

"The economic situation remains unstable in 2012 and uncertainties related to it generate strong volatility in decisions made by advertisers," TF1 said.

As a result of the fourth-quarter downturn, revenue from advertising in the TF1 channel fell 6.1% on the year in the period while they were 2.9% down for the full year. Analysts expected a stronger decline as TF1's rival M6, whose audience was stronger, reported a decline of 6.4% on the year in the fourth quarter.

In January, TF1 channel won a share of audience of 22.3%, down from 23.3% in December and 24% in January 2011, while M6 attracted 11.8% of viewers in January, up from 10,9% in December and 10.3% in January 2011.

-By Thomas Varela, Dow Jones Newswires; +33 1 4017 1740; thomas.Varela@dowjones.com

(Inti Landauro contributed to this article.)

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