Acxiom� Corporation (Nasdaq: ACXM) today announced the release of Acxiom BI Platform-X�, the industry�s first software-as-a-service platform for information processing and analysis. BI Platform-X is a comprehensive, highly scalable turnkey platform offered to clients on a subscription basis. The solution brings together the consumer data, information technology and analytical tools necessary to deliver business intelligence results at a cost much lower than current alternatives. �BI solutions that enable business growth and profitability are a top priority now more than ever,� said Acxiom BI Product Leader Todd Barron. �The explosion of data proliferation and the need to manage, organize and analyze massive amounts of information, as well as gain meaningful intelligence from it, is an extremely complex and expensive undertaking that requires specialized technical expertise and data. This new offering allows companies to deploy a BI platform in less time with less risk and with higher data quality. We�ve eliminated the need for companies to go out and find specialized resources, which allows them to meet their business needs in the shortest possible time frame.� Barron added that the platform can be deployed in a matter of weeks and comes pre-configured with market-leading database, business intelligence, and analytics software installed and ready to use without any capital expenditure. �Today�s executive is looking for a partner that can not only provide the entire hardware and software stack needed to meet their business intelligence needs, but one that has the experience and knowledge to successfully implement it with a consultative approach,� said Acxiom CEO and President John Meyer. �Our ability to combine leading data management services and deep consumer insight with best-of-breed tools and technologies makes this a unique offering for the market.� The platform�s pre-configured hosted environment includes all hardware, software and network infrastructure needed to deliver business intelligence, allowing clients to add storage, BI or database capacity on demand, and securely transfer and manage data to and from the system as needed from anywhere with an Internet connection. In addition to the platform, consulting services are available to provide expert help during any phase of the pre-development or development lifecycle. Acxiom IT Services Information-intensive companies rely on Acxiom to provide business-critical IT infrastructure services and business intelligence solutions that enable our clients� growth and profitability. Mission-critical systems are delivered through Acxiom�s agile, highly secure and cost-effective services ranging from fully managed solutions like mainframe, server and BI technology platforms to point solutions like online backup and e-mail archiving. Because we process more consumer data than anyone in the world, companies that place high value on information depend on our comprehensive IT infrastructure, data management and marketing services competencies to provide true competitive advantage. For more information about Acxiom�s IT services, visit www.acxiom.com/itservices. About Acxiom The global leader in interactive marketing services, Acxiom helps clients connect with their customers through deep consumer insight that enables effective and profitable marketing initiatives and business decisions. Our consultative approach spans multiple industries and incorporates decades of experience in consumer data and analytics, information technology, data integration, and consulting solutions for effective marketing across digital, Internet, email, mobile and direct mail channels. Founded in 1969, Acxiom is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe, and the Asia-Pacific. For more information about Acxiom, visit www.acxiom.com. Acxiom is a registered trademark of Acxiom Corporation.
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