SAN DIEGO, March 20, 2017 /PRNewswire/ -- In
celebration of International Day of Happiness, online floral
gifting brand ProFlowers® (NASDAQ: FTD) surprised unsuspecting New
Yorkers with the gift of 10,000 fresh flowers. Armed with a
truckload of lively, colorful roses, ProFlowers took to the streets
of the Big Apple on Monday, March 20
to #GiveHappy and create joy throughout the City.
Since 2013, International Day of Happiness – also known as
Happiness Day – is celebrated annually on March 20. ProFlowers joined the worldwide
festivities by reminding New Yorkers that a small act of kindness,
such as the gift of flowers, can make smiles bloom for almost
anyone.
Previous research has revealed a link between flowers and a
person's happiness. The data shows that fresh flowers make people
feel joyful. Fresh flowers not only make their recipient happy, but
they also create lasting happiness in the giver
too. ProFlowers set out to demonstrate this.
The online flower company illustrated a fast and easy way to
inspire and delight others on Happiness Day through the gifting of
flowers. ProFlowers' happiness team visited various iconic
locations throughout the City and shared flowers, smiles and
kindness. To see how the public reacted to the ProFlowers Happiness
Day #GiveHappy initiative, visit www.proflowers.com/blog.
"At ProFlowers, we're in the flower gifting business – but more
importantly, we're in the business of making people happy. It's
what we do, day in and day out," said ProFlowers General Manager,
Senior Vice President Laura Szeliga.
"We selected the gift of multi-colored roses because they are
lively and exciting – the perfect symbol to celebrate Happiness
Day. What better way to create happiness than with beautiful, fresh
and colorful flowers!"
With the hustle and bustle of everyday life, ProFlowers is
encouraging everyone to stop and smell the roses on Happiness Day.
Join the global cause of creating a happier world and share joy by
tagging @ProFlowers with the #GiveHappy hashtag this International
Day of Happiness.
About FTD Companies, Inc.
FTD Companies, Inc. is a
premier floral and gifting company. Through our diversified family
of brands, we provide floral, specialty foods, gifts and related
products to consumers primarily in the
United States, Canada, the
United Kingdom and the
Republic of Ireland. We also
provide floral products and services to retail florists and other
retail locations throughout these same geographies. FTD has been
delivering flowers since 1910 and the highly-recognized FTD® and
Interflora® brands are supported by the iconic Mercury Man logo®, which is displayed in nearly
40,000 floral shops in approximately 150 countries. In addition to
FTD and Interflora, our diversified portfolio of brands includes
the following trademarks: ProFlowers®, ProPlants®, Shari's
Berries®, Personal Creations®, RedEnvelope®, Cherry Moon Farms®,
Flying Flowers®, Flowers Direct™, Sesame®, Ink Cards™, Postagram™
and Gifts.com™. FTD Companies, Inc. is headquartered in
Downers Grove, Ill. For more
information, please visit www.ftdcompanies.com.
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SOURCE FTD Companies, Inc.