FUJI Fujifilm Holdings (MM)

Data Center World 2009 Booth #615 (www.fujifilmusa.com/tapedatastorage) -- FUJIFILM Recording Media U.S.A., Inc. today announced that it will present its recently launched Data Center Services at Data Center World 2009 in Las Vegas, NV, specifically highlighting the Tape Environment Analysis portion of the services. Offering a detailed assessment of a data center's current backup environment, Tape Environment Analysis delivers a comprehensive report that pinpoints recommendations designed to maximize existing backup resources, avoid unnecessary expenditures on equipment and ensure that compliance requirements are met.

"Tape storage remains a trustworthy and viable resource for data storage and Fujifilm tape analysis services will allow data centers to do more with less," said Rich Gadomski, vice president of Marketing, Fujifilm. "Ultimately, we want to provide our customers with cost-effective, practical services that can help data center managers take action in order to prevent data recovery failures, save time, and improve overall data center performance."

This year at the Data Center World conference, Rich Gadomski and Dan Greenberg, new product manager, will deliver a product information session titled, "Maximizing Data Tape Performance and Mitigating Risk of Data Loss." During the session, attendees will learn how innovations in tape storage allow data center managers to maximize tape system performance and how to protect against data loss during recovery and while tapes are in transit. Fujifilm's Tape Environment Analysis service and Tape Tracker(TM) GPS wireless tape tracking technology will be used to demonstrate implementation techniques that can result in significant cost savings, boost back-up performance, and help safeguard data. The session will be held at the Paris Hotel on Wednesday, March 11 from 8 a.m. - 9 a.m.

Besides the Tape Environment Analysis, Fujifilm Recording Media's Site Analysis Professional Services also include Archive Verification Services, which verify system capability to read archived tape media over time, and On-site Tape Verification Service and Analysis, which provides an audit report of media to verify each tape is readable and recoverable.

In addition to demonstrating the Site Analysis Professional Services and Tape Tracker(TM) technology at Data Center World, booth #615, the company will also display its full suite of tape data storage products, including LTO Ultrium tape cartridges, accessories such as Data Cartridge Analyser and additional services including bar coding, custom logo printing, and data recovery.

The Data Center Services are now available through Fujifilm's distribution partners. For more information on this and other services available from Fujifilm Recording Media, visit www.fujifilmusa.com/tapedatastorage.

About FUJIFILM

FUJIFILM Recording Media U.S.A., Inc. is the US-based manufacturing, marketing and sales operations of professional broadcast video and data tape recording media for FUJIFILM Corporation. Based on a history of thin-film engineering and magnetic particle science such as Fujifilm NANOCUBIC technology, Fujifilm creates breakthrough products for partners and end users.

Fujifilm is a leader in supplying the IT industry with advanced storage media including LTO Ultrium and enterprise-class data tape featuring the lowest cost per GB for mass storage applications while requiring very low power. Fujifilm provides broadcast and data center customers and industry partners with a wide range of unique data center accessories, value-added services and programs. For more information on FUJIFILM Recording Media products, customers can call 800-488-3854 or go to www.fujifilmusa.com/tapestorage. To receive news and information direct from Fujifilm via RSS, subscribe free at www.fujifilmusa.com/rss.

FUJIFILM Corporation (NASDAQ: FUJI) brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 15 companies around the world granted U.S. patents in 2008, employs more than 70,000 people worldwide and in the year ended March 31, 2008, had global revenues of $24.7 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

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Contact: Lauren Restuccia FUJIFILM (914) 789-8329 Email Contact Melissa Small Text 100 (212) 331-8435 Email Contact