GNSY Genesys S.A. ADS (MM)

Genesys Conferencing (Euronext Eurolist:FR0004270270) (NASDAQ:GNSY), a global multimedia conferencing leader, has developed a proprietary VoIP softphone that is fully integrated with the company's flagship multimedia conferencing service, Genesys Meeting Center. The Genesys VoIP Softphone offers a cost-effective alternative to the traditional telephone, using Voice over Internet Protocol (VoIP) and their PCs to connect moderators and participants to the audio portion of a Genesys Meeting Center virtual meeting. VoIP is a technology that transmits voice over an IP network. It allows users to have an audio conversation via the Internet instead of the Public Switched Telephone Network (PSTN) used with traditional telephones. Its key benefit is cost efficiency, as it allows a user to avoid traditional telephone charges. These savings are especially dramatic when VoIP is being used for long-distance or international calls or to avoid hotel telephone charges. A softphone is an application that enables the user's PC to function as a phone, using VoIP technology. A softphone includes an on-screen interface that allows users to place and manage their calls. "Genesys Meeting Center is fully positioned as the conferencing and collaboration platform of choice for the large enterprise customer," said Genesys EVP of Global Marketing Denise Persson. "Our VoIP softphone adds to the flexibility of Genesys Meeting Center, whose scalability, reliability and ease of use make it ideally suited for the large-enterprise conferencing environment." She stressed that the development of Genesys VoIP conferencing services is based on working with customers to best meet individual needs. "The Genesys VoIP Softphone has been designed so that it is not in conflict with any existing VoIP solution that an enterprise may have already deployed or is considering deploying." This is significant because IP telephony is widely regarded as an area of focus and increased investment on the part of corporate Information technology managers. Genesys VoIP Softphone Customer Benefits An added advantage of the Genesys VoIP Softphone is its low bandwidth requirement, a key benefit in large enterprises with network capacity concerns. The Genesys VoIP Softphone uses an economical 10-kbps data stream. "The Genesys VoIP softphone offers all of the advantages of Voice over IP but with none of the disadvantages," said Persson. "It is especially beneficial to travelling and remote employees, as they can connect to online meetings easily and affordably from home, a hotel, a WiFi hotspot or any other facility via the public Internet." "With the simplicity and efficiency of its new softphone, Genesys Conferencing provides yet another reason for enterprises to consider a conferencing service provider," said Frost & Sullivan's Roopam Jain, Principal Analyst for conferencing and collaboration. "In addition, the softphone's low bandwidth requirements make it especially well-suited for a large enterprise." She added that the growth potential of use of Voice over IP for web conferencing is significant. "Conferencing has the potential to be the killer app for Voice over IP." Persson added that the Genesys VoIP Softphone is also both secure and firewall-friendly. "These features have been well received by our customers -- they want a conferencing solution that can be easily accessed by everyone, both internally and externally, but without compromising security." The Genesys VoIP Softphone can utilize HTTP over port 80, the default port for most Internet traffic, and easily bypass customer firewalls. Its security is assured with a proprietary compression method and file format and uses the 128-bit Advanced Encryption Standard (AES) on all voice streams. Additional Genesys VoIP Softphone Features/Benefits -0- *T -- Flexibility -- The Genesys VoIP Softphone allows any combination of VoIP and PSTN on any given call; the moderator and participant can switch from VoIP to a regular phone at any time during a meeting -- Functionality -- Available to all users; can be activated on a per-account basis -- Cell phone or better quality -- No telephone, no hassle -- only an Internet connection and a headset connected to a computer are needed for the audio portion of a meeting -- Seamlessly integrated with Genesys Meeting Center for quick and easy access -- Participants automatically synchronized -- Easy to download and use -- Participants joining a meeting can opt to connect via the Genesys VoIP Softphone -- One click to quickly "auto install" the Genesys VoIP Softphone before or during a meeting -- Online reporting -- View participants' audio connection type (telephone vs. VoIP softphone) in the meeting usage reports section of a Genesys Meeting Center account *T About Genesys Meeting Center Genesys Meeting Center is the world's first fully integrated communication and collaboration service, combining voice, video and Web conferencing into a single interface. Simple point-and-click commands allow moderators to deliver high-impact presentations, virtually share any document or application in real time, take participants on guided Web tours, conduct real-time surveys and polls for immediate feedback, and record any meeting for playback later. Genesys Meeting Center is currently available in Japanese, English, Swedish, Dutch, German, Spanish, French and Italian. Genesys Conferencing -- Connecting the World for 20 Years Founded in 1986, Genesys Conferencing is a leading provider of converged collaboration and communication services to thousands of organizations worldwide, including more than 200 of the Fortune Global 500. The company's flagship product, Genesys Meeting Center, provides an integrated multimedia conferencing solution that is easy to use and available on demand. With offices in more than 20 countries across North America, Europe and Asia Pacific, the company offers an unmatched global presence and strong local support. Genesys Conferencing is publicly traded on Euronext Eurolist C in France (FR0004270270) and on the NASDAQ in the U.S. (GNSY). Additional information is available at www.genesys.com.