Harrow Launches Access and Affordability Program with Price Reductions for Branded Products
November 13 2024 - 7:00AM
Business Wire
New Partnership with GoodRx to Lower Costs
for Uninsured and Underinsured Patients
Harrow (Nasdaq: HROW), a leading North American eyecare
pharmaceutical company, today announced an innovative initiative to
expand access and affordability for its ophthalmic pharmaceutical
products. This effort includes a program of targeted price
reductions for several Harrow products and a strategic partnership
with GoodRx (Nasdaq: GDRX), the leading prescription savings
platform in the U.S., providing patients with discounts on select
Harrow products. This initiative reflects Harrow’s ongoing
commitment to making essential, sight-saving medications accessible
and affordable.
A core component of Harrow’s Access and Affordability Program is
reducing the prices of several widely used eyecare products,
addressing cost barriers that too often limit patient access.
Harrow’s program began this week with price reductions for VIGAMOX®
and MAXIDEX®, with the analysis of additional products underway. By
lowering these costs, Harrow aims to improve patient access to
high-quality eyecare products, ultimately enhancing patient
outcomes and overall quality of life.
In addition, Harrow has partnered with GoodRx to provide a
cash-pay alternative for the purchase of select Harrow products,
including FLAREX®, ILEVRO®, MAXIDEX®, TOBRADEX® ST, VEVYE®,
VIGAMOX®, and ZERVIATE®. This alternative to traditional insurance
offers patients discounted pricing through the GoodRx platform. By
leveraging GoodRx’s reach, Harrow is meeting the needs of those who
may not have adequate insurance coverage for the eyecare
medications they need.
“Our company was founded on a mission to help patients manage
and preserve their sight by providing access to innovative and
affordable medicines, and these initiatives are a significant step
in advancing that mission,” said Mark L. Baum, Chairman and Chief
Executive Officer of Harrow. “Patients often tell us that insurance
co-payments can make their medications cost-prohibitive. By
reducing prices and providing new access points, we’re creating a
win-win: helping patients access critical sight-saving treatments
while simultaneously delivering improved value to Harrow’s
shareholders.”
How to Access Discounts on Harrow Products Through
GoodRx
Patients can search for participating pharmacies and access
discounts directly through the GoodRx website or mobile app,
providing a streamlined experience for obtaining their
prescriptions.
About Harrow
Harrow, Inc. (Nasdaq: HROW) is a leading eyecare pharmaceutical
company engaged in the discovery, development, and
commercialization of innovative ophthalmic pharmaceutical products
for the North American market. Harrow helps eyecare professionals
preserve the gift of sight by making its portfolio of prescription
and non-prescription pharmaceutical products accessible and
affordable to millions of patients each year.
Forward-Looking Statements
This press release contains “forward-looking statements” within
the meaning of the U.S. Private Securities Litigation Reform Act of
1995. Any statements in this release that are not historical facts
may be considered such “forward-looking statements.”
Forward-looking statements are based on management's current
expectations and are subject to risks and uncertainties which may
cause results to differ materially and adversely from the
statements contained herein. Some of the potential risks and
uncertainties that could cause actual results to differ from those
predicted include, among others, risks related to: liquidity or
results of operations; our ability to successfully implement our
business plan, develop and commercialize our products, product
candidates and proprietary formulations in a timely manner or at
all, identify and acquire additional products, manage our pharmacy
operations, service our debt, obtain financing necessary to operate
our business, recruit and retain qualified personnel, manage any
growth we may experience and successfully realize the benefits of
our previous acquisitions and any other acquisitions and
collaborative arrangements we may pursue; competition from
pharmaceutical companies, outsourcing facilities and pharmacies;
general economic and business conditions, including inflation and
supply chain challenges; regulatory and legal risks and
uncertainties related to our pharmacy operations and the pharmacy
and pharmaceutical business in general; physician interest in and
market acceptance of our current and any future formulations and
compounding pharmacies generally. These and additional risks and
uncertainties are more fully described in Harrow’s filings with the
Securities and Exchange Commission (SEC), including its Annual
Report on Form 10-K for the year ended December 31, 2023,
subsequent Quarterly Reports on Form 10-Q and other filings with
the SEC. Such documents may be read free of charge on the SEC's web
site at sec.gov. Undue reliance should not be placed on
forward‑looking statements, which speak only as of the date they
are made. Except as required by law, Harrow undertakes no
obligation to update any forward-looking statements to reflect new
information, events, or circumstances after the date they are made,
or to reflect the occurrence of unanticipated events.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241113864368/en/
Investors Jamie Webb
Director of Communications and Investor Relations
jwebb@harrowinc.com
Media Deb Holliday Holliday
Communications, Inc. deb@hollidaycommunications.net
Harrow (NASDAQ:HROW)
Historical Stock Chart
From Dec 2024 to Jan 2025
Harrow (NASDAQ:HROW)
Historical Stock Chart
From Jan 2024 to Jan 2025