Providers are offering data sovereignty
tools to ensure what happens in the EU stays in the EU, ISG
Provider Lens™ report says
Amid widespread interest in GenAI, many European enterprises
still face significant challenges to bring order and structure to
their internal data and lay a solid foundation for their AI and ML
models, according to a new research report published today
by Information Services Group (ISG) (Nasdaq: III), a leading global
technology research and advisory firm.
The 2024 ISG Provider Lens™ Google Cloud Partner Ecosystem
report for Europe says providers in the Google ecosystem are
helping European enterprises rise above the GenAI hype by offering
structured, methodical approaches to identifying successful
business use cases. Long popular as an environment for data and ML
workloads, Google Cloud offers a wide array of tools and solutions,
some of which have been updated with GenAI capabilities via access
to Google’s Gemini large language models and a variety of third
party and open models, the ISG report says.
“Providers are aiding many European enterprises in the move from
traditional data warehouse approaches to more modern, AI-driven
data meshes,” said Dr. Matthias Paletta, ISG partner, Technology
Modernization for EMEA. “Meshes use ML technologies to search and
assemble data from different business domains across the
enterprise.”
For European enterprises, well-managed data is more than just a
business advantage; it is a regulatory requirement. Under the EU’s
GDPR, enterprises operating in Europe – and the service providers
supporting them – must pay close attention to the intersection of
IT infrastructure and data within geographic borders, the ISG
report says. As a result, data sovereignty is becoming an
increasingly important aspect of the infrastructure and managed
services leading Google ecosystem providers in Europe offer, the
report says.
According to the report, providers are seeking to address data
sovereignty concerns in a variety of ways, ranging from regional
selection and management at a basic level to private cloud
solutions and specific sovereign cloud offerings on Google Cloud,
the latter with additional auditing, access management and threat
detection systems.
“European enterprises seek cloud solutions that strike a balance
between control and innovation,” said Jan Erik Aase, partner and
global leader, ISG Provider Lens Research. “Managed service
providers in Europe bring significant expertise in data sovereignty
and regulatory compliance rules.”
The report also examines how concerns around optimizing cost and
maximizing cloud ROI are intensifying demand for managed
FinOps.
For more insights into the challenges facing European
enterprises in the Google Cloud Ecosystem, including modernizing
data and maintaining data sovereignty, and ISG’s advice for
addressing them, see the ISG Provider Lens™ Focal Points briefing
here.
The 2024 ISG Provider Lens™ Google Cloud Partner Ecosystem
report for Europe evaluates the capabilities of 43 providers across
five quadrants: Implementation and Integration Services, Data
Analytics and Machine Learning, Managed Services, SAP Workloads and
Workspace Services.
The report names Accenture, HCLTech, TCS and Wipro as Leaders in
all five quadrants, while Eviden (Atos) is named as a Leader in
three quadrants. Cognizant, GFT and T-Systems are named as Leaders
in two quadrants each, while Ancoris, Infosys and Quantiphi are
named as Leaders in one quadrant each.
In addition, Cognizant, Fractal Analytics, PCG and SFEIR are
named as Rising Stars — companies with a “promising portfolio” and
“high future potential” by ISG’s definition — in one quadrant
each.
In the area of customer experience, Genpact is named the global
ISG CX Star Performer for 2024 among Google Cloud Ecosystem
partners. Genpact earned the highest customer satisfaction scores
in ISG's Voice of the Customer survey, part of the ISG Star of
Excellence™ program, the premier quality recognition for the
technology and business services industry.
Customized versions of the report are available from Ancoris and
GFT.
The 2024 ISG Provider Lens™ Google Cloud Partner Ecosystem
report for Europe is available to subscribers or for one-time
purchase on this webpage.
About ISG Provider Lens™ Research
The ISG Provider Lens™ Quadrant research series is the only
service provider evaluation of its kind to combine empirical,
data-driven research and market analysis with the real-world
experience and observations of ISG's global advisory team.
Enterprises will find a wealth of detailed data and market analysis
to help guide their selection of appropriate sourcing partners,
while ISG advisors use the reports to validate their own market
knowledge and make recommendations to ISG's enterprise clients. The
research currently covers providers offering their services
globally, across Europe, as well as in the U.S., Canada, Mexico,
Brazil, the U.K., France, Benelux, Germany, Switzerland, the
Nordics, Australia and Singapore/Malaysia, with additional markets
to be added in the future. For more information about ISG Provider
Lens research, please visit this webpage.
About ISG
ISG (Information Services Group) (Nasdaq: III) is a leading
global technology research and advisory firm. A trusted business
partner to more than 900 clients, including more than 75 of the
world’s top 100 enterprises, ISG is committed to helping
corporations, public sector organizations, and service and
technology providers achieve operational excellence and faster
growth. The firm specializes in digital transformation services,
including AI and automation, cloud and data analytics; sourcing
advisory; managed governance and risk services; network carrier
services; strategy and operations design; change management; market
intelligence and technology research and analysis. Founded in 2006,
and based in Stamford, Conn., ISG employs 1,600 digital-ready
professionals operating in more than 20 countries—a global team
known for its innovative thinking, market influence, deep industry
and technology expertise, and world-class research and analytical
capabilities based on the industry’s most comprehensive marketplace
data. For more information, visit www.isg-one.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240709222876/en/
Press Contacts:
Will Thoretz, ISG +1 203 517 3119 will.thoretz@isg-one.com
Philipp Jaensch, ISG +49 151 730 365 76
philipp.jaensch@isg-one.com
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