InPhonic to Offer WeatherBug(R) Mobile Forecasts & Severe Weather Alerts; WeatherBug Added to the InPhonic Mobile Content Line-
April 27 2006 - 10:54AM
Business Wire
WeatherBug, the leading provider of live local weather information
services, today announced an agreement with InPhonic, Inc.
(NASDAQ:INPC), a leading online seller of wireless devices and
services, to offer WeatherBug's Mobile Alerts to customers at
InPhonic's mFly (www.mfly.com) mobile content site, its popular
comparison shopping site Wirefly (www.wirefly.com) and through
select InPhonic-powered Web sites. The agreement marks InPhonic's
expansion of its mobile content offerings beyond
entertainment-oriented ringtones, wallpaper and text alerts. Recent
analyst reports from Telephia and Informa indicated that nearly 7.5
million U.S. mobile users used weather-related sites via their
wireless device last year, making it the second most popular
category for mobile Internet users. The new WeatherBug offering is
a monthly subscription service that provides subscribers with
multi-day weather forecasts sent to their mobile device, as well as
special text alerts when severe weather is anticipated. Once users
enter their zip code, WeatherBug accesses live neighborhood level
data from its dense network of 8,000 WeatherBug Tracking Stations
and over 1,000 cameras across the nation. Primarily based at
neighborhood schools and public safety facilities across the U.S.,
the WeatherBug Network is the largest exclusive weather network in
the world. "As evidenced by last year's prolific hurricane season,
mobile access to weather information is often the only access users
have when they are on the go or when severe weather disrupts power
and Internet access. We are excited to expand our mobile content
offering with this powerful new service," said Sean Mallon, VP
& GM, Mobile Content Services for InPhonic. "We saw a growing
customer demand for easy-to-use and easy-to-receive wireless news
and weather alerts. WeatherBug was the obvious choice as the
established industry leader in weather, issuing more severe weather
alerts than any other U.S. weather provider." "WeatherBug is proud
to be providing InPhonic's customers with our mobile weather alert
service," said Chris Brozenick, VP & GM of WeatherBug Mobile.
"With its popular mFly.com mobile content site and thousands of
InPhonic-powered online mobile storefronts, InPhonic spans the
nation and all major wireless carriers with a well-established
consumer following." For more information, please visit
www.mfly.com or www.weatherbug.com/mobile. About InPhonic
Headquartered in Washington, D.C., InPhonic, Inc. (NASDAQ:INPC) is
a leading online seller of wireless services and products. InPhonic
sells these services and devices, and provides world-class customer
service through websites that it creates and manages for online
businesses, national retailers, member-based organizations and
associations under their own brands. InPhonic also operates Wirefly
(www.wirefly.com), a leading one-stop comparison mobile phones and
wireless plans shopping site that has been awarded "Best of the
Web" by Forbes magazine and "Best in Overall Customer Experience"
by Keynote Performance Systems. InPhonic also delivers a full range
of MVNO and mobility solutions to enterprise clients through its
Mobile Virtual Network Enablement (MVNE) platform. Among many
awards in its history, InPhonic holds the distinction as #1 Company
of the Year on the INC. 500 for 2004. For more information on the
company, its products and services, visit the InPhonic Corporate
Web site at www.inphonic.com. INPCG. About WeatherBug WeatherBug
(weatherbug.com) ensures that individuals, schools, businesses and
government agencies receive the most precise live weather
information, the most relevant weather reports, and the earliest
weather warnings to safeguard property, lives and to plan with
confidence. With 8,000 WeatherBug Tracking Stations and over 1,000
cameras primarily based at neighborhood schools and public safety
facilities across the U.S., WeatherBug maintains the largest
exclusive weather network in the world. The live, local weather
conditions are delivered to millions of consumers via the Internet
and mobile devices, more than 100 state and local government
agencies including the National Weather Service, and to broadcast
television stations, schools, and businesses. WeatherBug's data is
unique as it is the only live, neighborhood weather available
anywhere. WeatherBug is a brand of AWS Convergence Technologies,
Inc. (www.aws.com). "Safe Harbor" Statement - Under the Private
Securities Litigation Reform Act of 1995, this press release may
contain forward-looking statements that involve risks and
uncertainties. Important factors, which could cause actual
operating results to differ materially from those in the
forward-looking statements, are detailed in filings with the
Securities and Exchange Commission made from time to time by the
Company. This press release and statements are current as of the
date of the individual announcements and the Company undertakes no
obligation to publicly release any revisions to any forward-looking
statement to reflect events or circumstances after the date thereof
or to reflect the occurrence of unanticipated events.
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