Inspired Entertainment Secures NHL License, Expands Portfolio of Premier Sports Assets
October 01 2024 - 8:30AM
Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ:
INSE), a leading B2B provider of gaming content, technology,
hardware, and services, today announced it has signed a licensing
agreement with the National Hockey League (NHL®). This agreement
grants Inspired rights to develop interactive, fixed odds Virtual
Sports games featuring the NHL logo and NHL Club jerseys and names
further enriching its extensive portfolio of relationships with
major professional sports leagues.
The licensing agreement provides Inspired access to a variety of
NHL brand assets, enabling the creation of engaging gaming
experiences for NHL fans worldwide. This new game will utilize the
most advanced motion capture technology Inspired has ever
implemented, ensuring unparalleled realism and immersion in
gameplay.
With this development, Inspired Entertainment has completed its
North American suite of premier sports licenses. The official
launch of NHL-integrated products is anticipated in Q4.
“We are thrilled to work with the NHL and expand our offerings
through this license,” said Brooks Pierce, Inspired's President and
CEO. “This product will appeal to North American players and to
markets like Scandinavia and Eastern Europe. The agreement enhances
our Virtual Sports portfolio and aligns with our mission to deliver
interactive experiences that redefine sports entertainment,
offering NHL fans a unique way to stay connected with the game,
even during the offseason.”
“Virtual Sports gaming continues to grow in popularity
worldwide,” said Chris Golier, NHL Group Vice President, Business
Development and Innovation. “We are excited to work with Inspired
to engage our passionate fans through Virtual Sports using NHL
assets. Inspired is a leader in this space and will leverage NHL IP
to deliver a gaming experience that connects with our fans in new
and exciting ways, helping to grow our global fan base.”
Inspired's multi-award-winning Virtual Sports are popular across
the globe, appealing to a diverse range of players through more
than 40,000 retail channels and over 100 websites in 35 countries.
To learn more about Inspired’s virtual offerings, visit:
https://inseinc.com/virtuals/
NHL and the NHL Shield are registered trademarks of the National
Hockey League. NHL and NHL team marks are the property of the NHL
and its teams. © NHL 2024. All Rights Reserved.
About Inspired Entertainment, Inc.Inspired
offers an expanding portfolio of content, technology, hardware and
services for regulated gaming, betting, lottery, social and leisure
operators across land-based and mobile channels around the
world. Inspired’s gaming, Virtual Sports, interactive and
leisure products appeal to a wide variety of players, creating new
opportunities for operators to grow their revenue. Inspired
operates in approximately 35 jurisdictions worldwide,
supplying gaming systems with associated terminals and content
for approximately 50,000 gaming machines located in betting shops,
pubs, gaming halls and other route operations; virtual sports
products through more than 32,000 retail venues and various online
websites; digital games for 170+ websites; and a variety of
amusement entertainment solutions with a total installed base of
more than 16,000 terminals. Additional information can be
found at www.inseinc.com.
Contacts:
Investor RelationsIR@inseinc.com+1 646 277
1285
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