BEIJING, Feb. 19, 2019 /PRNewswire/ -- iQIYI,
Inc. (NASDAQ:IQ) ("iQIYI" or the "Company"), an innovative
market-leading online entertainment service in China, today
announced that its original crime drama "Burning Ice" has begun its
broadcast run on BS TWEIIV (BS12), a Japanese TV station. Shown on
the channel at the primetime slot of 7pm every Friday, the broadcast represents the
first time a Chinese crime drama has been acquired by NHKEP for
distribution in Japan through a mainstream local Japanese TV
channel. The show's broadcast on BS12 follows its previous
distribution outside of mainland China on Netflix and on OTT platform HMVOD in
Hong Kong.
![iQIYI Original Crime Drama “Burning Ice” Broadcast in Japan iQIYI Original Crime Drama “Burning Ice” Broadcast in Japan](https://mma.prnewswire.com/media/824270/Burning_Ice.jpg)
"The maturity of Japanese TV market in terms of both the quality
and quantity of the country's self-developed crime drama is
exceptionally high, which makes iQIYI's successful distribution of
'Burning Ice' to Japan an even
greater achievement," said Chen
Xiao, Vice President of iQIYI. "We're delighted to have the
opportunity to share iQIYI's premium video content with greater
numbers of viewers outside mainland China, as the popularity of Chinese dramas
continues to surge overseas."
"Burning Ice" is adapted from the crime novel under the same
name by Chinese author Zijin Chen,
with a complex plot exploring the psychological states of its
characters and the motivations behind their crimes. The series was
produced by Dai Ying, Vice President
at iQIYI who heads up the company's original drama division, and
executive produced by the renowned producer Han Sanping. Directed
by industry newcomer Luxing, the show stars Qin Hao, Deng Jiajia, Dai Xu and Wang
Zhen'er.
iQIYI original drama are increasingly being embraced by
audiences outside China, with
iQIYI content including "The Mystic Nine", "Tientsin Mystic" and "Ghost Blows Out
the Light - Finding Hu Bayi" having also been selected for
broadcast in overseas markets. Japanese channels previously
broadcast iQIYI's megahit costume drama "The Story of Yanxi
Palace", and Japan's viewers will
soon be able to enjoy a greater range of iQIYI content including
"With you", "Summer's Desire" and "Tang Dynasty Tour".
About iQIYI, Inc.
iQIYI, Inc. (NASDAQ:IQ) ("iQIYI" or the "Company") is an
innovative market-leading online entertainment service in
China. Since its launch in
April 2010, iQIYI's corporate DNA has
combined creative talent with technology, fostering an environment
for continuous innovation and the production of blockbuster
content. iQIYI's platform features highly popular original content,
as well as a comprehensive library of other professionally-produced
content, partner-generated content and user-generated content. The
Company distinguishes itself in the online entertainment industry
by its leading technology platform powered by advanced AI, big data
analytics and other core proprietary technologies. iQIYI attracts a
massive user base with tremendous user engagement, and has
developed a diversified monetization model including membership
services, online advertising services, content distribution, live
broadcasting, online games, IP licensing, online literature and
e-commerce etc. For more information on iQIYI, please
visit http://ir.iqiyi.com.
View original content to download
multimedia:http://www.prnewswire.com/news-releases/iqiyi-original-crime-drama-burning-ice-broadcast-in-japan-300798485.html
SOURCE iQIYI, Inc.