LJ International Reports Strong Gains in Sales and Earnings China-based Jeweler's Third-Quarter Results Top Guidance, Reflect Strong Demand HONG KONG and LOS ANGELES, Nov. 11 /Xinhua-PRNewswire-FirstCall/ -- LJ International, Inc. (LJI) (NASDAQ:JADE), one of the fastest-growing fine jewelry companies in the world, today announced financial results for the third quarter ended September 30, 2004. Following are highlights for the quarter: -- Revenue rose 28% from the third quarter of 2003. This was the sixth straight quarter in which sales rose more than 20% year-over-year. -- In LJIs ninth straight profitable quarter, EPS rose 29% from a year earlier. -- Revenue was sharply above earlier guidance range of $16.9-$17.2 million. EPS exceeded guidance of 6.5 cents to 6.8 cents. -- Nine-month revenue and EPS also rose sharply year-over year, with revenue up 32% from first nine months of 2003, and EPS up 42%. -- Cash and cash equivalents now total $5.36 million, nearly doubling since the end of 2003. Long-term debt remains below $100,000. With new customers and demand for new products pacing its sales, LJ International added to its string of high-growth quarters with another sharp rise in revenue and EPS in the third quarter of 2004, ending September 30. Revenue totaled $21.6 million, up 28% from $16.9 million in the third quarter of 2003. This is the sixth consecutive quarter in which the year-over-year revenue increase exceeded 20%. The Company said sales were also aided by customers' early placement of orders for the fourth quarter of 2004. Net income and EPS also rose. Net income in the third quarter of 2004 was $1.07 million, up from $701,000 in the third quarter of 2003. Earnings per fully diluted share were $0.09 in the latest quarter, up 29% from $0.07 a year earlier. This was the ninth straight profitable quarter for LJI. For the nine months ended September 30, 2004, revenue totaled $52.4 million, up 32% from $39.7 million in the comparable period of 2003. Nine-month net income rose to $1.96 million from $1.22 million. Earnings per fully diluted share rose 42%, to $0.17 in the first nine months of 2004 from $0.12 a year earlier. Demand from New and Repeat Customers Remains Strong LJI Chairman and CEO Yu Chuan Yih commented, "The latest results for LJI show the continuation of trends that have led the Company to consistently surpass expectations. We have seen robust demand for new products from both new and repeat customers, while our expansion into new markets, particularly China, proceeds according to our strategic plan. With its worldwide marketing effort and distribution, LJI is now able to benefit fully from the global economic expansion." Yih noted that LJI in the latest quarter had once again exceeded early sales guidance. "The Company's revenue and EPS both were well above the projections we had set forth when we reported second quarter earnings in August," he said. "Long-time investors have found that LJI consistently delivers on, or surpasses, the expectations it sets." Sales in the third quarter received a boost from a $1.7 million order, one of the Company's largest ever, from one of the leading retail jewelry chains in the U.S. The retailer, unnamed for competitive reasons, is among one of the largest jewelry retail chains in the U.S. market, with over 2,000 stores nationwide. The announcement of this order followed an earlier announcement by LJI that it had just begun a national rollout of products at the chain's stores after a successful test-marketing of its products in no more than 50 of the chain's stores. Also in the third quarter, the Company moved its expansion strategy forward by raising $3.55 million (gross proceeds) in a private sale of common shares and warrants to several institutional investors. Net proceeds were approximately $2.80 million, and will be used for growth capital, including expansion in China. Cash Rises, Debt Remains Low The Company's balance sheet remained strong and nearly free of long-term debt at the end of the third quarter. Cash and cash equivalents totaled $5.36 million on September 30, 2004, up 97% from $2.72 million on December 31, 2003. With restricted cash included, cash and equivalents were $11.60 million in September 30, up from $8.65 million on December 31. The Company said gross margins improved slightly in the third quarter of 2004 from year-earlier levels, rising to 21.5% from 20.7% in the third quarter of 2003. For the first nine months of both years, they remained steady at 22.8%. Selling, general and administrative expenses were controlled at approximately 16% of sales for both the third quarter of 2004 and the third quarter of 2003. For the first nine months of 2004, they improved to 17.7% of sales, compared to 18.9% of sales in the first nine months of 2003. Company Provides Fourth Quarter and Full-Year Guidance We are still very confident on meeting or exceeding our full year sales forecast of between $68- $70 million. This represents an approximate 17% - 21% increase over the $58.2 million reported for all of 2003. For the fourth quarter of 2004, LJI said it expected sales to range from $16 - $18 million. EPS for the full-year 2004 is projected at 22 cents, representing an increase of 18% as compared in 2003. For the fourth quarter, earning per fully diluted share is projected at 5 cents. Conference Call LJI will conduct a conference call today at 11:00 am EST to review these results and for a Q&A session. The dial-in number for the call is 888-338- 6461, or 973-935-8509 for international callers. If you would like to be added to LJI's investor email lists, please contact Haris Tajyar with Investor Relations International . About LJ International LJ International, Inc. (LJI) is a publicly-owned company, based in Hong Kong and the U.S., engaged in designing, branding, marketing and distributing a full range of fine jewelry. It has built its global business, currently one of the fastest-growing in the jewelry industry, on a vertical integration strategy and an unwavering commitment to quality and service. LJI distributes to fine jewelers, department stores, national jewelry chains and electronic and specialty retailers throughout North America and Western Europe, with a growing retail presence in China through stores and e-shopping sites. Its product lines incorporate all major categories sought by major retailers, including earrings, necklaces, pendants, rings and bracelets. It trades on the NASDAQ National Market under the symbol JADE. For more information on LJI, go to its Web Site at http://www.ljintl.com/ . Forward looking statement: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may vary significantly based on a number of factors, including, but not limited to, uncertainties in product demand, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products and other risk factors detailed in the company's most recent annual report and other filings with the Securities and Exchange Commission. LJ INTERNATIONAL INC. CONDENSED CONSOLIDATED BALANCE SHEETS (IN THOUSANDS, EXCEPT SHARE DATA) As of As of September 30 December 31 2004 2003 (Unaudited) ASSETS US$ US$ Current assets: Cash and cash equivalents 5,363 2,722 Restricted cash 6,234 5,931 Trade receivables, net of allowance for doubtful accounts (US$159 as of September 30,2004 and December 31, 2003) 14,418 15,243 Derivative contracts 541 651 Inventories 34,419 21,487 Prepayments and other current assets 4,434 3,726 Total current assets 65,409 49,760 Properties held for lease, net 1,465 1,506 Property, plant and equipment, net 4,557 4,931 Due from related parties 495 508 Goodwill, net 1,521 1,521 Investment securities, net 2,460 2,460 Total assets 75,907 60,686 LIABILITIES AND STOCKHOLDERS' EQUITY Current liabilities: Bank overdrafts 649 1,312 Notes payable, current portion 1,531 1,516 Capitalized lease obligation, current portion 18 18 Letters of credit, gold and other loans 21,390 16,737 Embedded derivative 970 1,430 Trade payables 13,675 8,417 Accrued expenses and other payables 3,678 2,864 Income taxes payable 483 326 Deferred taxation 87 87 Total current liabilities 42,481 32,707 Other payables, non-current 63 77 Total liabilities 42,544 32,784 Minority interest -- -- Stockholders' equity Common stocks, par value US$0.01 each, Authorized - 100 million shares, Issued - 12,277,658 shares as of September 30, 2004; 9,890,006 shares as of December 31, 2003 123 99 Common stock warrants 169 -- Additional paid-in capital 23,111 19,802 Accumulated other comprehensive loss (151) (151) Retained earnings 10,111 8,152 Total stockholders' equity 33,363 27,902 Total liabilities and stockholders' equity 75,907 60,686 LJ INTERNATIONAL INC CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED) (IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA) Three months ended Nine months ended September 30 September 30 2004 2003 2004 2003 US$ US$ US$ US$ Operating revenue 21,613 16,926 52,369 39,681 Costs of goods sold (16,966) (13,426) (40,419) (30,570) Gross profit 4,647 3,500 11,950 9,111 Selling, general and administrative expenses (3,261) (2,630) (9,295) (7,515) Operating income 1,386 870 2,655 1,596 Other revenue and expense Other revenues 45 45 113 163 Interest expenses (260) (203) (645) (521) Income before income taxes and minority interest 1,171 712 2,123 1,238 Income taxes (103) (11) (164) (26) Income before minority interest 1,068 701 1,959 1,212 Minority interest -- -- -- 8 Net income 1,068 701 1,959 1,220 Numerator: Net income used in computing basic and diluted earnings per share 1,068 701 1,959 1,220 Denominator: Weighted average number of shares used in calculating basic earnings per share 11,134,491 8,503,602 10,724,915 8,503,602 Effect of dilutive potential ordinary shares: Warrants & stock options 747,626 1,562,577 1,109,670 1,562,577 Weighted average number of shares used in calculating diluted earnings per share 11,882,117 10,066,179 11,834,585 10,066,179 Earnings per share: Basic 0.10 0.08 0.18 0.14 Diluted 0.09 0.07 0.17 0.12 LJ INTERNATIONAL INC. CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED) (IN THOUSANDS) Nine months ended September 30 2004 2003 US$ US$ Cash flows from operating activities: Net income 1,959 1,220 Adjustments to reconcile net income to net cash used in operating activities: Depreciation and impairment loss on property, plant and equipment 852 895 Unrealised (gain) loss on derivatives (57) 162 Loss on disposal and write-off of property, plant and equipment -- 2 Allowance for doubtful debts -- (28) Costs associated with stock-based transactions -- 9 Minority interests -- (8) Changes in operating assets and liabilities: Trade receivables 825 (3,533) Inventories (12,932) (2,325) Prepayments and other current assets (708) (1,564) Due from related parties 13 -- Trade payables 5,258 978 Accrued expenses and other payables 971 697 Letters of credit 877 1,581 Net cash used in operating activities (2,942) (1,914) Cash flows from investing activities: Change in restricted cash (303) 845 Purchase of property, plant and equipment (441) (476) Proceeds on disposal of property, plant and equipment 4 2 Net cash (used in) provided by investing activities (740) 371 Cash flows from financing activities: Change in bank overdrafts (663) (556) Proceeds from issuance of common stock 2,746 -- Proceeds from issuance of shares upon exercise of stock options 756 1,156 Loans acquired 6,070 1,553 Repayment of loans (2,572) (1,464) Repayment of capitalized leases (14) (24) Sales proceeds of treasury stock -- 540 Net cash provided by financing activities 6,323 1,205 Net increase (decrease) in cash and cash equivalents 2,641 (338) Cash and cash equivalents, at beginning of period 2,722 997 Cash and cash equivalents, at end of period 5,363 659 Supplemental disclosure: Cash paid during the period for: Interest 645 521 Taxes 6 12 For further information: AT LJI: Betty Ho Vice President, Corporate Development Tel: +011-852-2170-0001 Email: AT INVESTOR RELATIONS INTL: Haris Tajyar Managing Partner Tel: +1-818-382-9702 Email: DATASOURCE: LJ International, Inc. CONTACT: Betty Ho of LJI, +852-2170-0001, or ; or Haris Tajyar of INVESTOR RELATIONS INTL, +1-818-382-9702, or , for LJI Web Site: http://www.ljintl.com/

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