Jacada Ltd. (Nasdaq: JCDA), a leading provider of customer experience and process optimization solutions, today announced that it has entered into an agreement with a new customer, the Swedish subsidiary of the world’s largest gas and power company, E.ON. The agreement with E.ON is the first Jacada utility contract in Europe and signals expansion into the Nordics region.

E.ON Nordic is part of the E.ON Group, one of the world's largest investor-owned power and gas companies, with roughly 93,500 employees and EUR87 billion in sales in 2008. The utility provider is working with Jacada to streamline and automate key call center processes, such as “move in” and “move out,” in order to provide a better customer experience. The Jacada unified desktop will also give the customer service agents a “360 degree view” of their customer information, as well as integrate and streamline search facilities for their knowledge base so they can get real time decision support information during each call.

“Providing stellar service to our customers is our top priority at E.ON,” said Tommy Bergqvist, manager business support for E.ON Kundsupport Sweden. “When our customers call us, they want efficient and effective service. The Jacada solution will allow us to eliminate the majority of call wrap up work our agents currently have to do after each call, which saves us a lot of time and money, but more importantly, lets us answer customer inquiries more quickly and armed with better information. We look forward to a very successful partnership with Jacada.”

"E.ON is a global leader in the utilities industry and we’re very pleased to be working with them," said Tom Clear, chief executive officer for Jacada. "In the increasingly competitive global utilities marketplace, leaders like E.ON believe that optimizing every customer interaction is a high priority that not only pays dividends in terms of happy customers, but also in terms of reduced operational expense. We’re looking forward to helping E.ON realize these benefits using the Jacada solution."

About Jacada

Jacada provides solutions that optimize and improve the effectiveness of customer interactions. Jacada unified desktop and process optimization solutions help companies reduce the cost of their operations, drive customer satisfaction and provide a return on investment in as little as 12 months after deployment. Founded in 1990, Jacada operates globally with offices in Atlanta, Georgia; Herzliya, Israel; London, England; and Munich, Germany. More information is available at www.jacada.com, www.jacada.com/blog, www.jacada.com/facebook and www.jacada.com/twitter.

About E.ON Group

E.ON is one of the world's largest investor-owned power and gas companies. Our roughly 93,500 employees generated just under EUR87 billion in sales in 2008. In addition to our activities in Europe and Russia, we operate an electric and gas utility business and renewable-source generating assets in North America. We pursue a value-oriented management approach aimed at enhancing our competitiveness and delivering profitable growth. For more information, visit www.eon.com.

This news release may contain forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. The words "may," "could," "would," "will," "believe," "anticipate," "estimate," "expect," "intend," "plan," and similar expressions or variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of the future performance and involve risks and uncertainties, many of which are beyond the Company's ability to control. Actual results may differ materially from those projected in the forward-looking statements as a result of various factors including the performance and continued acceptance of our products, general economic conditions and other Risk Factors specifically identified in our reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made. Jacada is a trademark of Jacada Inc. All other brands or product names are trademarks of their respective owners.

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