JOANN Announces Partnership with Nonprofit Loose Ends Project, Matching Volunteers with Crafts Loved Ones Have Left Unfinished
January 16 2024 - 9:00AM
JOANN Inc. (NASDAQ: JOAN) (“JOANN”), the nation’s category leader
in sewing and fabrics with one of the largest arts and crafts
offerings, is proud to announce a new partnership with non-profit
organization Loose Ends Project (“Loose Ends”). Loose Ends aims to
ease grief, create community, and inspire generosity by matching
volunteer handwork finishers with projects people have left
unfinished due to death or disability.
JOANN and Loose Ends will kick off their partnership, offering
exclusive discounts for Project Finishers, in-kind product
donations and all JOANN locations nationwide will serve as
designated meet up spots for loved ones and finishers to swap
projects.
“JOANN has always been deeply committed to our communities and
there is nothing more inspiring than seeing the connections between
our creative customers, their crafts, and the projects they give to
those they love,” said Chris DiTullio, Chief Customer Officer and
Interim Office of the CEO. “JOANN is proud to partner with Loose
Ends to continue connecting crafts left behind with finishers
around the world, so loved ones can cherish the creator's memory in
the way they intended.”
“Loose Ends is honored to partner with JOANN. From the very
beginning, JOANN generously provided needed materials to complete
unfinished projects,” said Masey Kaplan, Loose Ends Project
Co-Founder. “Now, as a formal sponsor, they are providing critical
resources that will allow our organization to grow and further our
mission. We are aligned in the belief that a handmade object is an
expression of love, and we are grateful for their support of the
crafting community.”
To continue its support, JOANN will host a point-of-sale
campaign for the month of February 2024, when customers can donate
$1, $5, $10 or round up their purchase to the nearest dollar. All
proceeds will benefit the mission of Loose Ends Project.
The idea for Loose Ends came about when the founders, both avid
knitters, realized that they had a shared experience: Friends would
often ask them to finish blankets, sweaters, or other projects left
unfinished by deceased loved ones. They would always do so
enthusiastically, understanding what it feels like to wear
something a loved one has made. But not everyone has a friend who’s
a skilled crafter. That’s where Loose Ends comes in. Instead of
wondering where to turn, surviving family and friends can find out
about the volunteer network of Loose Ends through referrals from
craft stores, from an online search, or through word of mouth.
Since its formation in 2022, Loose Ends has nearly 20,000
volunteer finishers from every state in the US (plus Puerto Rico
and DC), as well as in 54 other countries.
To learn more about Loose Ends or to become a finisher, or to
submit a project, visit looseendsproject.org. For more information
on JOANN, including store locations, visit joann.com.
ABOUT JOANNFor 80 years, JOANN has inspired
creativity in the hearts, hands, and minds of its customers. From a
single storefront in Cleveland, Ohio, the nation’s leader in sewing
and fabrics with one of the largest arts and crafts offerings has
grown to include 830 stores across 49 states and a robust ecommerce
business. With the goal of helping every customer find their
creative Happy Place, JOANN serves as a convenient single source
for all the supplies, guidance, and inspiration needed to achieve
any project or passion.
ABOUT LOOSE ENDSLoose Ends Project is a
nonprofit that aims to ease grief, create community, and inspire
generosity by matching volunteer handwork finishers with projects
people have left unfinished due to death or disability. Textile
crafters of any skill level are welcome to join up as finishers,
with a simple, common desire: to connect to a stranger and ease the
pain of loss by finishing and returning their loved one’s handwork.
All types of textile crafts are eligible to be finished. Since its
launch in the summer of 2022, Loose Ends has welcomed more than
19,000 volunteer finishers and has facilitated the completion of
thousands of projects.
Media contact:Amanda
Hayesamanda.hayes@joann.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/12abdc8d-8ba8-4688-ac38-f412c37de9a7
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