Grown Brilliance Integrates Katapult to Help Qualified Consumers Acquire High-Quality Diamond Jewelry
November 29 2023 - 8:00AM
Katapult Holdings, Inc. (NASDAQ: KPLT), an e-commerce-focused
financial technology company, has launched an exciting new
partnership with Grown Brilliance, a pioneer in ethically
engineered lab-grown diamonds. Under the terms of the partnership,
Grown Brilliance has integrated Katapult's innovative lease-to-own
(LTO) solution into its payment checkout flow, which expands the
variety of durable goods that can be obtained using Katapult’s
lease offering. The partnership is expected to create a pathway for
underserved consumers to acquire high-quality, lab-grown diamonds
at www.grownbrilliance.com.
"Grown Brilliance has teamed up with Katapult to provide access
to consumers who may have faced financial limitations that
prohibited them from exploring and purchasing our luxury, lab-grown
diamonds in the past," said Tom Bergan, Vice President, E-commerce
at Grown Brilliance. "We understand that our jewelry is central to
so many celebrated moments in our customers’ lives, including
engagements, weddings, anniversaries, birthdays and more. A special
piece of jewelry has the power to transform how you look and feel,
and we are excited to partner with Katapult to bring that power to
more customers.”
Katapult offers a scalable omnichannel LTO solution that
provides its merchant partners with access to a new consumer base
that previously may not have had the purchasing power to buy their
durable goods. Katapult’s LTO solution provides significant
benefits to consumers including:
- Customers understand the full cost of the product ownership
up-front. There are no late fees, ever.
- No long-term obligations for the customer – they can either
make recurring payments toward owning the item outright or return
it at any time.
- Financial flexibility that can make LTO more attractive and
accessible than traditional financing.
"We are excited to collaborate with Grown Brilliance to broaden
access to their luxury engineered diamonds," said Orlando Zayas,
CEO of Katapult. "Our lease-to-own solution is a fantastic option
for merchants looking to tap into a new consumer base and empower
consumers who are often underserved by traditional financing
avenues."
Hundreds of merchants are already leveraging Katapult’s LTO
solution to help expand their businesses. Key merchant benefits of
a partnership with Katapult include:
- Merchants have access to new shoppers who can drive incremental
sales
- Higher conversion rates and lower cart abandonment
- Opportunities to drive repeat customer purchase rates
up
- No merchant recourse from customer defaults
- Katapult covers all interchange costs related to the
transaction
- No risks from out-of-window returns
If you are a retailer interested in directly integrating
Katapult’s LTO solution to boost your business and customer base,
please contact sales@katapult.com. Consumers interested in
unlocking financial purchasing power through personalized
lease-to-own plans can download our app in the Apple App Store or
Google Play. For more information on our LTO offering, consumers
can also visit our website.
About Katapult
Katapult Holdings, Inc. (NASDAQ: KPLT) is a technology driven
lease-to-own platform that integrates with omni-channel retailers
and e-commerce platforms to power the purchasing of everyday
durable goods for underserved U.S. non-prime consumers. Through our
point-of-sale (POS) integrations and innovative, mobile app
featuring Katapult Pay™, consumers who may be unable to access
traditional financing can shop a growing network of merchant
partners. Our process is simple, fast, and transparent. We believe
that seeing the good in people is good for business, humanizing the
way underserved consumers get the things they need with payment
solutions based on fairness and dignity.
**Media Contact:**
Katapult Press Inquiries: Jennifer
Kull ir@katapult.com
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