Launching today, the "Lamar Gives Thanks" campaign is offering
people the opportunity to share messages of thanks alongside a
photo displayed on a billboard in the geographic region of their
choice
BATON
ROUGE, La., Nov. 1, 2024
/PRNewswire-PRWeb/ -- As Thanksgiving approaches and holiday season
celebrations begin, Lamar Advertising, one of the largest
outdoor advertising companies in the world, is offering the unique
opportunity to express gratitude and appreciation with a
personalized message and photo displayed on a Lamar digital
billboard.
"The holiday season is a time to express
thanks and appreciation for others. Through the 'Lamar Gives
Thanks' campaign, we're providing people with a unique and creative
way of doing just that." - John
Miller, EVP of Sales and Marketing for Lamar Advertising
Company
From November 1st - 10th, those
interested in sharing what or who they are thankful for can visit
LamarGivesThanks.com to complete an online submission and have a
short message and photo displayed on a billboard in the geographic
region of their choosing. Photos and messages will appear on
digital billboards between November 18th and
December 1st on a rotating basis alongside usual
advertisements. Participation is free of charge.
"As brands that advertise with Lamar already know, there is
nothing more exciting than seeing your message and image
brilliantly displayed on a digital billboard seen by thousands of
people every day," said John Miller,
EVP of Sales and Marketing for Lamar Advertising Company. "The
holiday season is a time to express thanks and appreciation for
others. Through the 'Lamar Gives Thanks' campaign, we're providing
people with a unique and creative way of doing just that."
After participants submit a photo and short message and select
the desired market, Lamar will email a map of billboard locations
in that area where the message can be seen as well as an image of
the design on a billboard. Beginning November 18th, Lamar will also host a map on
LamarGivesThanks.com featuring the addresses of digital billboard
locations participating in the campaign. The billboard campaign
will run in more than 80 cities across the United States.
Submissions will be reviewed and moderated by Lamar and must
comply with campaign rules. Business logos or political, offensive,
or negative content will not be accepted. Please visit
LamarGivesThanks.com for additional information and to start a
submission.
About Lamar Advertising Company:
Founded in 1902, Lamar Advertising (Nasdaq: LAMR) is one of the
largest outdoor advertising companies in North America, with over 363,000 displays
across the United States and
Canada. Lamar offers advertisers a
variety of billboard, interstate logo, transit and airport
advertising formats, helping both local businesses and national
brands reach broad audiences every day. In addition to its more
traditional out-of-home inventory, Lamar is proud to offer its
customers the largest network of digital billboards in the United States with over 4,800 displays.
Please feel free to explore our website www.lamar.com or contact us
at hello@lamar.com for additional information.
Media Contact
Allie McAlpin, Lamar Advertising
Company, 1 (225) 926-1000, amcalpin@lamar.com, www.lamar.com
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SOURCE Lamar Advertising Company
