Global landmarks unite to raise funds for Stage 4 breast cancer
research to benefit METAvivor. Tune in to watch #LightUpMBC Live
October 13th at 8 p.m. ET/5 p.m.
PT.
NEW
YORK, Oct. 11, 2024 /PRNewswire-PRWeb/
-- Anne with an E actress and breast cancer survivor
Miranda McKeon to co-host
#LightUpMBC Live featuring GRAMMY® Award-winning artist
Lisa Loeb, American Idol winner
David Cook, EMMY® Award-winning
entertainer Keith David and
more!
Jamil
Rivers, METAvivor Board President, emphasized, "Metastatic
breast cancer is the only terminal form of breast cancer. We must
fund research to make this disease survivable."
Tune-In to #LightUpMBC LIVE on October
13 at 8 p.m. ET / 5 p.m. PT
Streaming through LiveOne on @METAvivor YouTube and @METAvivor
Facebook Live
METAvivor Research and Support announces the launch of the sixth
annual #LightUpMBC campaign, uniting global landmarks to light up
in teal, green and pink to raise awareness and research dollars for
metastatic breast cancer (MBC).
Metastatic Breast Cancer, also known as MBC or Stage 4 breast
cancer, occurs when cancer spreads beyond the breast to other parts
of the body. Despite advances, over 685,000 people worldwide die
from MBC each year, with no current cure available.
Jamil Rivers, METAvivor Board
President, stated "Metastatic breast cancer is the only terminal
form of breast cancer. We must fund research to make this disease
survivable."
On October 13, National Metastatic
Breast Cancer Awareness Day, over 270 landmarks across all 50 U.S.
states and around the world will illuminate in the MBC awareness
colors of teal, green and pink in a show of solidarity with the
metastatic breast cancer community. Landmarks include One World
Trade Center (NY), Seattle Great Wheel (WA), Boathouse Row (PA),
Uniroyal Tire (MI), Calgary Tower (Canada) and Trafalgar Bridge (Australia).
#LightUpMBC Live, a virtual benefit, features inspiring MBC
patient stories, illuminated landmarks from around the globe and
performances by GRAMMY® Award-winner Lisa
Loeb, American Idol winner David
Cook, Two-time GRAMMY® nominee Tracy
Bonham, Singer/songwriter Rozzi, Actress/breast cancer
survivor Dionne Lea and EMMY®
Award-winning entertainer Keith
David.
Co-hosted by actress and influencer Miranda McKeon, the Anne with an E star
diagnosed with breast cancer at age 19, and produced by
Tami Eagle Bowling, nine year Stage
4 MBC Thriver, #LightUpMBC Live will stream live from the Hilton in
Short Hills, NJ through the
LiveOne app and platform. For a dual viewing experience, watch via
@METAvivor YouTube on your smart TV while streaming on @METAvivor
Facebook Live to engage with other MBC thrivers and supporters.
"My best friend and inspiration for this campaign, Jessica Moore, died of metastatic breast cancer
at the young age of 36," said Laura
Inahara, #LightUpMBC Founder who secured the Portsmouth
Memorial Bridge as the first landmark to light in 2017. "Every
landmark that shines is in memory of those who passed away and
gives hope to patients living with MBC that a cure is possible in
their lifetime."
Some other facets of the campaign to raise funds include
#LightUpMBC Apparel, Shimmer By Cindy MBC Jewelry Collection, and a
great auction which is now live at LightUpMBC.GiveSmart.com
To view a list of participating landmarks and for more
information, please visit www.Metavivor.org/LightUpMBC. To donate,
please visit Donate.Metavivor.org/LightUpMBC
About #LightUpMBC:
#LightUpMBC is a global landmark campaign that is designed to
educate, raise funds and shine a light on the critical need for
research for Stage 4, metastatic breast cancer. This campaign is
dedicated to the memory of Jessica
Moore who passed away at the age of 36 and all lives lost to
MBC. All net proceeds will benefit METAvivor Research and Support.
Follow our social channels Facebook @LightUpMBC and Instagram
@LightUpMBC.
About METAvivor:
METAvivor is a 501c3 non-profit organization that exclusively
funds Stage 4 MBC research to transition the disease from terminal
to survivable with a good quality of life for MBC patients.
METAvivor puts 100% of donations toward Stage 4 metastatic breast
cancer research. Follow our social channels Facebook @METAvivor and
Instagram @METAvivor.
LightUpMBC Press Contact:
Tami Eagle Bowling
Creator, #LightUpMBC Live
LightUpMBC.CampaignDirector@gmail.com
Media Contact
Tami Eagle Bowling, LightUpMBC, 1
917-658-5976, LightUpMBC.CampaignDirector@gmail.com
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SOURCE LightUpMBC
