OpenLocker Partners with Mobiquity Technologies for Digital Advertising Campaign to Support the Release of Non-Fungible Tokens (NFTs) featuring University of Connecticut Student-Athletes
February 28 2022 - 8:30AM
Mobiquity Technologies, Inc.(NASDAQ: MOBQ) (the “Company”), a
leading provider of next-generation advertising, today announced
that it has teamed up with OpenLocker, Inc., a developer of a fan
friendly blockchain platform to connect with athletes, to provide a
digital advertising campaign to support its release of a collection
of Non-Fungible Tokens (NFTs) featuring the Name, Images and
Likeness (NIL) of University of Connecticut student-athletes. The
first limited edition series of digital collectibles, which will go
on sale Monday, February 28 at 9:00am EST, will feature fourteen
members of the men’s basketball team. Ownership of an NFT will
allow students, fans and alumni to join the Bone Yard Huskyz Club
(http://www.boneyardhuskyzclub.com), an exclusive community for the
university’s sports fans.
Over 40 million Americans are estimated to be
Crypto- Curious. Mobiquity Networks state of the art contextual
targeting solution enables users to increase their conversion rates
by delivering the right message to the right audience more
efficiently and effectively and in a privacy compliant manner.
Lauren Klatsky, Director of Marketing at
OpenLocker, commented, "Digital collectibles authenticated with
blockchain technology are the future of fan engagement and
experiences. Our goal with the Bone Yard Huskyz Club is
to capitalize on the utility of NFTs to build a community
connecting the fans and athletes. Mobiquity is an important
partner that enables us to directly reach our targeted fanbases
effectively. We look forward to expanding this relationship beyond
the Bone Yard Huskyz Club to our deep pipeline of upcoming
projects."
“We are very excited to be working with OpenLocker
and believe there are many more opportunities for growth in the
rapidly expanding NFT and crypto marketplace,” said Dean Julia, CEO
of Mobiquity Technologies. “Crypto investors come in all income
levels, demographics, psychographics and geographics. OpenLocker
will leverage our programmatic advertising technologies to get
their message in front of the right audience while they are
actively engaged in reading about crypto topics or researching for
investment opportunities. Our platform utilizes artificial
intelligence and machine learning to constantly optimize the
OpenLocker campaign based on human behaviors to maximize its ad
spend ensure its campaign ROI is achieved.”
About OpenLocker, Inc.
OpenLocker is a technology startup that is
developing a user-friendly NFT platform for athletes to monetize
their fan engagement with innovative digital collectibles.
Operating on the Flow blockchain allows the platform to be
environmentally friendly and offer a fan ready
experience.
For more information about OpenLocker, visit
openlocker.io.
To learn more about the Bone Yard Huskyz Club,
visit boneyardhuskyzclub.com.
About Mobiquity
TechnologiesMobiquity Technologies, Inc. is a next
generation, Platform-as-a-Service (PaaS) company for data and
advertising. The Company maintains one of the largest audience
databases available to advertisers and marketers through its data
services division. Mobiquity Technologies’ Advangelists subsidiary
(www.advangelists.com) provides programmatic advertising
technologies and insights on consumer behavior. For more
information, please visit: https://mobiquitytechnologies.com/
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Securities Litigation Reform Act of 1995. Statements that are not
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Mobiquity Technologies, Inc. Investor
RelationsTraDigital IRKevin
McGrath+1-646-418-7002kevin@tradigitalir.com
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