Marin Software Responds to Google Antitrust Ruling
August 05 2024 - 6:42PM
Business Wire
Marin Software, a leading provider of digital marketing software
for performance-driven advertisers and agencies, acknowledges the
recent landmark ruling by the United States District Court for the
District of Columbia in the United States v. Google LLC antitrust
case. The Court determined that Google holds a monopoly in the
general search services market and has used exclusive agreements to
maintain its dominant position, thereby stifling competition.
"This ruling highlights the critical need for independent and
unbiased marketing technology solutions," said Christopher Lien,
CEO of Marin Software. "As a publisher-agnostic platform, Marin
Software is dedicated to providing marketers with the tools they
need to manage, report, and optimize their campaigns across all
major channels without the constraints imposed by monopolistic
practices."
Marin Software's platform offers a unified interface to
integrate and analyze data from Google, Amazon, Meta, LinkedIn, and
other sources. This enables marketers to make informed decisions
based on a holistic view of their performance data. Our advanced
AI-powered tools and customizable features enable agencies and
brands to optimize their marketing efforts efficiently and
effectively.
Marin Software is committed to delivering innovative solutions
that empower marketers to achieve better ROI and greater
transparency in their digital marketing activities. "We believe
that competition fosters innovation and ultimately benefits
consumers," added Chris Lien. "Marin Software will continue to
champion this belief by providing robust and independent marketing
solutions that meet the evolving needs of our clients."
For more information about the ruling and Marin Software, please
visit www.marinsoftware.com/blog.
About Marin Software
Marin Software Incorporated’s (NASDAQ: MRIN) mission is to give
advertisers the power to drive higher efficiency and transparency
in their paid marketing programs that run on the world’s largest
publishers. Marin Software provides enterprise marketing software
for advertisers and agencies to integrate, align, and amplify their
digital advertising spend across the web and mobile devices. Marin
Software offers a unified SaaS advertising management platform for
search, social, and e-commerce advertising. The Company helps
digital marketers convert precise audiences, improve financial
performance, and make better decisions. Headquartered in San
Francisco with offices worldwide, Marin Software’s technology
powers marketing campaigns around the globe. For more information
about Marin Software, please visit www.marinsoftware.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240805617814/en/
Wesley MacLaggan Marketing, Marin Software (707) 654-3338
press@marinsoftware.com
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