DALLAS, March 21,
2024 /PRNewswire/ -- Today, in recognition of
National Single Parent Day, dating app Stir is teaming up
with Therabody, the wellness technology leaders behind
the Theragun percussive massage device, to provide single parents
with much-needed relief from back pain - with tools, tips, support
and encouragement to "get back out there".
There are more than 20 million single parents in the U.S., and
studies show that single parents are significantly more likely to
suffer from back pain and back injuries than non-single
parents*.
"This Single Parents Day, we want to help our community get back
out there. As many parents know, it's hard to feel your best self
when your back is hurting ," said Jennifer
Spector, VP of Brand at Stir. "Single Parents are doing
double duty by taking on the full load of lifting kids, folding
strollers, carrying armfuls of toys, and many other tasks that can
really take a toll. This partnership with Therabody is paving the
way for less pain and more pleasure. Stir has your back (no matter
how you throw it out!)"
The partnership, which kicks off today on National Single Parent
Day, includes an exclusive Therabody product discount for Stir
members*, and educational video content from Dr. Alex VanDerschelden, a skilled chiropractic
professional and social media sensation.
When it comes to single-parent back woes, Dr. Alex has some tips
for daily stretches:
(1) • Open up your lower back: Cross one leg
over the other while seated with your back in a neutral position.
Do each side for about 10-15 seconds and repeat for 3-5 sets. For
bonus points, use the Theragun Sense on the muscle you're working
(your glute on the side of your body with the leg crossing over).
You could try this at work, sitting at the table with your kids
eating a meal or watching an arts and crafts project.
(2) • The Cobra Stretch: Lying on the ground,
lift your upper body up off the ground so that your head and chest
are pulling back in the same motion a Cobra snake would make. This
is easy for parents who are playing on the ground with their kids
using toys, building blocks, etc. Perform this stretch 10-15
seconds and repeat for 3-5 sets to get a great back stretch in
daily.
"The workout called parenting" can take a toll on the body;
doubly so for single parents," said John
Solomon, CMO of Therabody, Inc. "We're glad to be able to
offer The Stir members some great ways to relieve back pain,
improve circulation and ease soreness with Theragun Sense."
In addition to the partnership, Stir is also launching "massage
mode" that turns your Stir App into a massage device to support
back health while dating. Single parents can chat, flirt, and make
plans for a date IRL with Stir's calendar feature, all while
tending to their aches and pains.
A collaborative spot on the partnership can be found
HERE
About Stir
Stir is the leading dating app for the 20M single parents in the US that are oftentimes
underserved on mainstream dating apps. Stir encourages single
parents to rediscover their spontaneous and flirty identities and
connect with others who not only understand their life, but live it
themselves. Stir is a Match Group (NASDAQ: MTCH) company and
is available on the iOS App Store
and Google Play. For more information
visit www.stir.com.
About Therabody
Therabody is the wellness technology leader that has reimagined
well-being for all since the invention of Theragun in 2008 by Dr.
Jason Wersland. The global pioneer
in wellness technology created the percussive massage gun category
with its flagship device, and has gone on to revolutionize modern
health with science-backed solutions designed to help
everybody feel, look and perform better. Therabody's
product, services and content ecosystem is at the intersection of
technology, healthcare, and consumer goods and serves three
distinct categories: Wellness, Beauty and Performance.
Science is the foundation of Therabody's product development.
The company has completed 21 scientific studies with 26 more in
progress and has over 75,000 scientific articles supporting
efficacy of their product treatments. Whether innovating in the
Therabody Lab or collaborating with leading scientists around the
world, science fuels the Therabody mission to empower
everybody to live better, longer, healthier lives.
For more information, please download the Therabody App
for iOS or Android, visit www.therabody.com, or
follow @therabody on social media.
1SOURCE: National Institutes of Health
2SOURCE: 20% off Therabody Sense from March 21-April 4, 2024
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SOURCE Stir