PLAYSTUDIOS’ playAWARDS Program Expands Its Rewards Lineup for an Exciting Summer
August 08 2023 - 11:01AM
Business Wire
playAWARDS’ 6 million plus monthly active users
can redeem their points at the captivating Two Bit Circus and
Illuminarium
Just in time for summer, PLAYSTUDIOS, Inc. (NASDAQ: MYPS), the
creator of the playAWARDS loyalty platform and an award-winning
developer and publisher of free-to-play mobile games that offer
real-world rewards to players, celebrates the launch of its new
rewards partners, Two Bit Circus, an imaginative and meticulously
crafted micro-amusement park, along with the exhilarating and
immersive sensory space, Illuminarium. Two Bit Circus and
Illuminarium join the extraordinary list of attractions that
PLAYSTUDIOS’ loyal players can enjoy across the U.S. such as
Maverick Helicopters and Lighthouse ArtSpace Chicago, including
hundreds of other notable rewards in entertainment, hospitality,
and leisure.
“With summer travel underway, friends and family are planning
how to best spend their time while vacationing,” said Rob Oseland,
President of playAWARDS. “And, we are happy to offer our players
unique attractions to visit with Two Bit Circus’ interactive
playground, as well as the amazing spectacle that Illuminarium
produces. Our team at PLAYSTUDIOS is thrilled to deliver additional
options for memorable experiences across the nation for our growing
player base.”
Inside the captivating Two Bit Circus, located in Los Angeles
and Dallas, PLAYSTUDIOS’ players can redeem their Loyalty Points
(LP) for rewards, including an exclusive Story Room experience that
takes players on a thrilling adventure into fully themed
environments filled with fun challenges for up to six guests, and a
free four player round of Hologate featuring the most cutting-edge
VR gaming system packed with mind-bending action and immersive
gameplay, and more.
“Two Bit Circus is excited to partner with PLAYSTUDIOS as we
share the same passion for play and creativity,” said Kim Schaefer,
CEO of Two Bit Circus. “The best way to reward players is with more
fun, and Two Bit Circus' 35,000 square foot experiential
attractions parks are full of custom games that are sure to delight
PLAYSTUDIOS' highly engaged audience. PLAYSTUDIOS offers a unique
marketing tool to reach players who crave unforgettable experiences
like ours.”
Within the wondrous Illuminarium, located in Las Vegas and
Atlanta, players will be transported to places they only dream of
experiencing by immersing them “inside” the narrative, whether that
is through venturing on a wild safari, exploring the celestial
universe, or inside of a painting. Illuminarium’s immersive venues
are a sensory experience unlike any other through an unprecedented
blend of 4K laser projection that creates realistic sensations for
visitors, activating almost every human sense - sight, sound,
touch, and even scent. PLAYSTUDIOS’ players can redeem their LP for
rewards such as an upgrade from standard admission to a VIP
experience that includes merchandise credit and a poster, a free
general admission ticket to daytime shows, a free VIP “After Dark”
nightlife experience that comes with a free beverage, and many more
rewards.
In addition to Two Bit Circus and Illuminarium, playAWARDS’ 6
million plus monthly active users can redeem their LP for other
incredible rewards across the U.S. such as Maverick Helicopters
where players can fly through the majestic Grand Canyon, or soar
through the picturesque landscapes of Maui, among several others,
at the Lighthouse ArtSpace Chicago where visitors can step inside
“Mozart Immersive: The Soul Of A Genius Exhibit,” and so much more.
Players can redeem their LP in the myVIP Rewards Store after
earning points playing PLAYSTUDIOS’ award-winning games, including
the iconic Tetris®, MGM Slots Live, myVEGAS Blackjack, myVEGAS
Bingo, and more, via iOS, Android, and on Facebook in your
browser.
About PLAYSTUDIOS, Inc.
PLAYSTUDIOS (Nasdaq: MYPS) creator of the groundbreaking
playAWARDS loyalty platform is a publisher and developer of
award-winning mobile games, including the iconic Tetris® mobile
app, Solitaire, Spider Solitaire, Sudoku, and its casino-style
games such as Pop! Slots, myVEGAS Slots, myVEGAS Blackjack,
myKONAMI Slots, myVEGAS Bingo, and MGM Slots Live. The playAWARDS
loyalty platform enables players to earn real-world rewards from a
global collection of iconic hospitality, entertainment, and leisure
brands. playAWARDS partners include MGM Resorts International,
Wolfgang Puck, Norwegian Cruise Line, Resorts World, IHG, Gray Line
Tours, and Hippodrome Casino among others. Founded by a team of
veteran gaming, hospitality, and technology entrepreneurs,
PLAYSTUDIOS apps combine the best elements of popular casual games
with compelling real-world benefits. To learn more about
PLAYSTUDIOS, visit playstudios.com.
About Two Bit Circus
With locations in Los Angeles and Dallas, Two Bit Circus is a
community of entertainment and engineering enthusiasts who combine
a love of technology with [mad] invention in pursuit of the future
of fun. The company is opening the world’s first chain of
micro-amusement parks. These one-acre sized entertainment complexes
fuse the latest interactive technology with the wonder and
spectacle of classic circus and carnival. The parks are a platform
to showcase best-in-class interactive entertainment from all over
the world, and are filled with unexpected social experiences that
bring people together elbow-to-elbow to play, eat, drink, and
generally experience life at highest resolution.
About Illuminarium
Illuminarium Experiences creates venues designed to transport
guests into incredible experiences. In an Illuminarium you can be
transported through the looking glass into Wonderland, ride a
rocket to the moon and leave your footprints, or be immersed in the
art of Georgia O’Keeffe. The experience is created using 46 laser
projectors, dozens of powerful video rendering engines, cutting
edge beamforming audio arrays, 127 channels of audio, networked
lidar arrays, scent machines, and show control.
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