SECAUCUS, N.J., July 8 /PRNewswire-FirstCall/ -- Panasonic, a worldwide leader in High Definition technology, announced an opportunity exclusively through its http://www.livinginhd.com/ community web site for a chance to win Panasonic's critically acclaimed 54-inch class Panasonic VIERA V10 Series 1080p Plasma HDTV. The giveaway, which runs through July 31, 2009, is open to both current members of the LivingInHD.com community and anyone who signs up for a free LivingInHD membership through the giveaway deadline. Consumers who are already enrolled LIHD community members are automatically entered to win and will also earn one entry for each new member they refer to the program. The Panasonic TC-P54V10 VIERA Plasma has an SRP of $2,599.95. LivingInHD.com is a social networking site designed to demystify High Definition for consumers. LivingInHD.com members share their insights, opinions, advice and enthusiasm for HD with others via webinars, podcasts, and chat rooms. The site also helps people find creative inspiration on how to use their HD products in exciting ways, as well as offer them a chance to interact with technical experts including the sites own LIHD Answerman, view a wide range of useful member-created How-To Videos about products and projects, and participate in communal conversations about experiences, ideas and creative discoveries. Panasonic's VIERA V10 Series Plasmas are THX(R) Certified and deliver a 40,000:1 Native Contrast Ratio for deep, real black reproduction and 1080 lines of Moving Picture Resolution for the ultimate in picture quality with no motion artifacts to distract the viewer - ideal when watching fast action content such as sports and action movies or when playing video games. The V10 Series models also feature Panasonic's proprietary VIERA CAST(R) technology giving consumers access to a growing range of targeted web sites including Amazon Video On Demand, You Tube(TM), Picasa Photo Album(TM), Bloomberg News and a weather channel. The V10 Series is available in 50, 54, 58 and 65-inch class diagonal screen sizes. In addition to the Plasma giveaway, Panasonic is now accepting applications for additional Living in HD Family program participants. Currently 60 families are participating in the program which will grow to 100 families by March 2010. Families accepted into the program receive a suite of Panasonic's High Definition products including VIERA HDTVs, Blu-ray Disc Players, LUMIX Digital Cameras and HD Camcorders. Eligible participants for the program can be a family, a couple, a single person, or a group of friends or co-workers - anyone who is enthusiastic about becoming a part of this special HD community. Interested individuals and groups can apply online at http://www.livinginhd.com/hd/app/registerForm.htm. About Living In HD First launched in August 2007, the Living in HD Family program examines how real people use technology in their everyday lives. Participating families receive a free suite of interconnected High Definition products including VIERA Flat Panel HDTVs, home theater systems, Blu-ray Disc(TM) players, LUMIX digital cameras and HD camcorders. They provide feedback on how they use the products in their everyday lives and share their own inspirational and creative project ideas at the LivingInHD.com community web site. To date, 60 families have been selected and are participating in the LIHD Family program with 100 expected to be selected and participating by 2010. About Panasonic Consumer Electronics Company Based in Secaucus, N.J., Panasonic Consumer Electronics Company, a market and technology leader in High Definition television, is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation and the hub of Panasonic's U.S. marketing, sales, service and R&D operations. Information about Panasonic products is available at http://www.panasonic.com/. Additional company information for journalists is available at http://www.panasonic.com/pressroom. DATASOURCE: Panasonic CONTACT: Blayne Murphy, Cohn & Wolfe, +1-212-798-9763, ; or Chris De Maria, Panasonic, +1-201-348-7182, Web Site: http://www.panasonic.com/

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