Impinj Introduces Two New RAIN RFID Tag Chips to Advance IoT Connectivity for Automotive, Pharmaceuticals, and Food
November 09 2022 - 9:00AM
Business Wire
Impinj, Inc. (NASDAQ: PI), a leading RAIN RFID provider and
Internet of Things pioneer, today announced the Impinj M780 and
M781 RAIN RFID tag chips to connect everyday items – including
automotive parts, pharmaceuticals, food, and more – that require
extended product identifiers, large user memory, or both. These new
tag chips are designed to help enterprises manage product shelf
life, reduce waste, and comply with regulations.
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Impinj M780 and M781 RAIN RFID tag chips
(Photo: Business Wire)
“The Impinj M780 and M781 tag chips are the latest additions to
the Impinj M700 series, adding large memory options to the proven
performance, quality and reliability of the M700 product line,”
said Jeff Dossett, Impinj chief revenue officer. “Manufacturers can
use the Impinj M780 and M781 tag chips’ large product identifiers
to meet regulatory compliance or industry-specific identification
standards. Large user memory allows storing item-specific
information, such as an expiration date, to manage product shelf
life and reduce waste.”
Large memory banks store extended product attribute
data
The Impinj M780 chip includes 496-bit Electronic Product Code
(EPC) memory and 128-bit user memory and the Impinj M781 chip
includes 128-bit EPC and 512-bit user memory. These memory sizes
are optimized for extended product attributes such as batch/lot
data, production date, expiration date, and weight. The new chips
support current GS1 tag encoding recommendations, including the
recently announced EPC Tag Data Standard (TDS) v2.0, which allows
supply-chain partners to easily pinpoint products of a specific lot
or batch for recall or to monitor expiry dates to ensure older
products ship first or are used first.
“We are thrilled to be working with the new Impinj M780 tag chip
to drive digital transformation in the automotive industry. Our
automotive customers need large memory for standardized encoding
schemes that support increased transparency and traceability
throughout the supply chain, including after-market services such
as recycling and product authentication,” said Miika Pylvänäinen,
Director of Product Line RFID at Confidex, a Beontag company. “The
Impinj M780 chip improves the performance and quality of our tags,
resulting in more reliable operations for our customers.”
Enhanced performance supports improved system accuracy and
reliability
The Impinj M780 and M781 chips support next-generation RAIN
solutions with best-in-class sensitivity and adaptive tuning that
optimize tag performance on a broad set of materials. With a 50%
increase in read range over Impinj’s prior-generation Monza 4 tag
chips, the M780 and M781 significantly improve system readability,
accuracy and reliability. Like all other Impinj M700 series chips,
the M780 and M781 also include Impinj Protected Mode, an
industry-leading capability to protect consumer privacy.
Impinj also announced a new Impinj Core3D Antenna
reference-design portfolio that enables omnidirectional reading for
all Impinj M700 series chips, simplifying inlay and tag development
and further improving system readability, accuracy, and
reliability.
Proven technology supports digital transformation at
scale
Available now, the Impinj M780 and M781 tag chips join the
recently launched Impinj Authenticity solution engine and Impinj
M775 chips in advancing the proven Impinj platform, which comprises
RAIN RFID tag chips, reader chips, readers, cloud services, and a
global partner ecosystem. Impinj pioneered RAIN RFID, leads the way
in IoT connectivity, and has shipped more than 60 billion tag
chips. Together with partners, Impinj helps enterprises discover,
engage, and protect every item they manufacture, transport, and
sell.
New products based on the Impinj M780 and M781 tag chips are
expected over the coming months from leading Impinj RAIN RFID tag
and inlay partners. More information is available on the Impinj
website.
About Impinj
Impinj (NASDAQ: PI) helps businesses and people analyze,
optimize, and innovate by wirelessly connecting billions of
everyday things — such as apparel, automobile parts, luggage, and
shipments — to the Internet. The Impinj platform uses RAIN RFID to
deliver timely data about these everyday things to business and
consumer applications, enabling a boundless Internet of Things.
www.impinj.com
Impinj, Monza, Core3D Antenna, and Protected Mode are trademarks
or registered trademarks of Impinj, Inc. All other trademarks are
the property of their owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20221109005155/en/
Jill West Vice President, Strategic Communications +1
206-834-1110 jwest@impinj.com
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