New Summer Collection Featured by British Vogue
in Exclusive Photo Shoot with Grace Burns
Perfect Moment Ltd. (NYSE American: PMNT), the high-performance,
luxury skiwear and lifestyle brand that fuses technical excellence
with fashion-led designs, resulting in pieces that transition
effortlessly from the slopes to the city, the beach and back again,
has launched its Ibiza Summer Capsule Collection across the
company’s global eCommerce channels.
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New Summer Collection Featured by British
Vogue in Exclusive Photo Shoot with Grace Burns (Photo: Business
Wire)
Perfect Moment has created the ideal holiday wardrobe. Drawing
on a multitude of inspirations from the brand’s spiritual
home-away-from-home, Ibiza, their signature function-meets-fashion
approach is applied to swimwear, beachwear, and versatile
separates, catering to every kind of holiday personality, and every
moment experienced.
The collection captures Ibiza’s inimitable energy, free-spirited
fun and tranquility in equal doses. It features coordinating
separates in soft cotton crochet, toweling-like jersey and a
playful metallic stripe that are nods to this duality, with pieces
allowing the wearer to transition with ease between thrill-seeking
mornings of rock-diving, leisurely beachside lunches and afternoon
cocktails in Old Town.
Mountainous landscapes are a forever-favorite for Perfect
Moment. The scenic Es Vedra rock formations on Ibiza are a mirror
image to Perfect Moment’s familiar snow-covered peaks, with iconic
sunsets inspiring the season’s color palette of burnt orange
alongside deep, shimmering blue, and strong, graphic granite. A
newly designed motif depicts an orange-trimmed silhouette of Es
Vedra featured on bespoke labels throughout the collection.
The versatile swimwear underpins the entirety of the collection,
offering a foundation for every look. Swimsuits and bikinis are cut
with high-legs and slim straps for an attractive, flattering fit
and minimal tan lines, with details in the form of the brand’s
signature star trinket sitting neatly on the hip. Coordinated
towels and caps complete the full wardrobe approach.
“This collection embodies the essence of Ibiza and its
heartbeat—free-spirited and effortlessly cool,” said Jane
Gottschalk, co-founder and chief creative officer of Perfect
Moment. “My personal favorite are our denim pieces. The synergy
between this collection and our skiwear was such an important
element to us this season, and the denim is the best example of
that; the jean silhouette is cut to resemble our best-selling
Aurora ski pant and you’ll notice similar details too, like our
North Star emblem, stitched onto pockets.”
As with its skiwear, Perfect Moment swimwear is
functionality-first with the use of best-in-class Vita fabric. Made
from 100% regenerated nylon, it is chlorine, UV and sunscreen
resistant, and features expert levels of comfort, coverage and
shape retention that are ideal for activity-seekers and loungers
alike. Sustainability has also been a consideration
collection-wide, with lyocell and 100% organic and recycled cotton
used as key materials.
The collection was recently highlighted in a piece published in
British Vogue featuring an exclusive interview of photographer and
model, Grace Burns, the 20-year-old daughter of the fashion icon,
Christy Turlington—the “Original Supermodel.”
The article, Supermodel Scion Grace Burns Just Shot a Major
Swimsuit Campaign With Her BFFs, was illustrated with a photo shoot
of Burns and her friends on the beaches of Miami adorned with the
newly released Perfect Moment swimwear line.
“I’m honored Perfect Moment entrusted me to capture their new
Spring Summer 2024 campaign in Miami,” said Burns about the shoot.
“Hoping to create a campaign that radiates youth, spontaneity, and
friendship, we embraced the authenticity of film photography,
working without a camera crew or monitors. The campaign stars two
of my closest friends, whose presence contributed to the playful
attitude and intimacy on set.”
Perfect Moment CEO, Mark Buckley, commented: “The new summer
capsule takes our product range far beyond our core ‘on-slope’
skiwear and into the global luxury lifestyle market. The unique
designs and functionality of our new summer line continue to set us
apart as a global luxury brand.”
The Perfect Moment summer collection is available exclusively on
perfectmoment.com.
About Perfect Moment
Founded in 1984 in the mountains of Chamonix, Perfect Moment is
a high-performance luxury skiwear and lifestyle brand. It blends
technical excellence with fashion-forward designs, creating pieces
that effortlessly transition from the slopes to the city, the
beach, and beyond.
Initially the vision of extreme sports filmmaker and
professional skier Thierry Donard, the brand was built on a sense
of adventure that has sustained for over 20 years. Donard, fueled
by his personal experiences, was driven by a desire to create
pieces that offered quality, style and performance, pushing the
wearer in the pursuit of every athlete’s dream: to experience ‘The
Perfect Moment.’
In 2010 British-Swiss entrepreneurial couple Jane and Max
Gottschalk took ownership of the brand. Under Jane’s creative
direction, Perfect Moment was injected with a new style focus, one
that reignited the spirit of the heritage brand, committed to
improving fit, performance and the use of best-in-class functional
materials. As such, the designs evolved into the distinct statement
pieces synonymous with the brand as we know it today.
Today, the brand is available globally, online and via key
retailers, including Net-a-Porter, MyTheresa, Saks and Neiman
Marcus.
Learn more at www.perfectmoment.com.
Important Cautions Regarding Forward-Looking
Statements
This press release contains “forward-looking statements” within
the meaning of the safe harbor provisions of the U.S. Private
Securities Litigation Reform Act of 1995. All statements, other
than statements of historical fact, contained in this press release
are forward-looking statements. Forward-looking statements
contained in this press release may be identified by the use of
words such as “anticipate,” “believe,” “contemplate,” “could,”
“estimate,” “expect,” “intend,” “seek,” “may,” “might,” “plan,”
“potential,” “predict,” “project,” “target,” “aim,” “should,”
“will” “would,” or the negative of these words or other similar
expressions, although not all forward-looking statements contain
these words. Forward-looking statements are neither historical
facts nor assurances of future performance. Instead, they are based
on our current expectations and are subject to inherent
uncertainties, risks and assumptions that are difficult to predict.
Further, certain forward-looking statements are based on
assumptions as to future events that may not prove to be accurate.
Our actual results and financial condition may differ materially
from those indicated in the forward-looking statements. Therefore,
you should not rely on any of these forward-looking statements.
Important factors that could cause our actual results and financial
condition to differ from those contained in the forward-looking
statements, include those risks and uncertainties described more
fully in the section titled “Risk Factors” in the final prospectus
for our initial public offering filed with the Securities and
Exchange Commission (the “SEC”) on February 9, 2024, and in our
Form 10-Q for the quarter ending December 31, 2023, filed with the
SEC on March 25, 2024. Any
forward-looking statements contained in this press release are made
as of this date and are based on information currently available to
us. We undertake no duty to update any forward-looking statement,
whether written or oral, that may be made from time to time,
whether as a result of new information, future developments or
otherwise.
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Company Contact Jeff Clayborne, CFO Perfect Moment Tel
+44 (0)204 558 8849 Email contact Investor Contact Ronald
Both or Grant Stude CMA Investor Relations Tel (949) 432-7566 Email
contact
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