The "Me" by Jennie
Garth collection, including denim fabrication from REPREVE
Our Ocean ®, brings a seamless fusion of fashion and timeless
comfort to QVC
WEST
CHESTER, Pa., July 29,
2024 /PRNewswire/ -- QVC®, world leader in live
shoppable entertainment announced today that it has collaborated
with actress, advocate, designer and Q50 Ambassador Jennie Garth for the upcoming launch of the "Me"
by Jennie Garth collection
exclusively for QVC. The apparel collection, which premieres on-air
and on QVC.com on July 29, reflects
Garth's distinct flair with chic, stylish and comfortable styles
for women to effortlessly be themselves.
"Me" by Jennie
Garth brings a seamless fusion of fashion and timeless
comfort to QVC
Inspired by Garth's iconic Beverly
Hills, 90210 character Kelly
Taylor and her bold "I Choose Me" statement, the collection
invites one to put themselves first with signature fashion in an
effortless yet chic California
vibe. "Me" by Jennie Garth offers
relaxed, easy and refined styles in current silhouettes that will
inspire confidence and body positivity. Created with the QVC
customer, women 50+ in mind, the collection delivers quality, ease
and style in every design. With inclusive sizing ranging from
XXS to 3X or 0-32 and prices from $49.00 to $129.00,
the collection is attainable without compromising on quality or
design.
"With her innate sense of style and an authentic connection to
the customer, Jennie has created a brand that is a harmonious blend
of elegance and relatability," said Rachel
Ungaro, GMM and VP of Fashion Merchandising for QVC.
"Through QVC's Age of Possibility platform, we are championing
women 50-plus to live their best and fullest lives and bringing
them fresh products and brands that celebrate this vibrant stage in
their lives. As an esteemed member of our Q50, Jennie encourages
women to connect to a mindset of self-care and self-love. With
Jennie's styling secrets from her years in Hollywood, she will inspire QVC customers to
embrace their own personal style."
"Me" by Jennie Garth will feature
thoughtfully curated drops inspired by different locations and
cities, and the tones, textures, and feelings they evoke. The first
launch collection is inspired by the colors and textures of the
California Central Coast. All the denim pieces in the collection,
including jeans, jackets, jumpsuits and skirts, are made with a
recycled "REPREVE Our Ocean" fabrication, polyester viscose that is
specially sourced from post-consumer plastic bottles at high risk
of ending up in the ocean. Each denim item in the collection has
been made with anywhere from 13-28 recycled plastic
bottles.
"All women deserve to feel confident, beautiful, and safe to be
themselves, says Jennie Garth. "It
was a priority for me to design this line with the QVC customer in
mind. "Me" is designed for anyone who embraces the beauty of
choice. QVC is the perfect platform for this launch as they aim to
make sure all women, especially those over 50 who are often
underrepresented, feel both seen and supported. I am proud to
launch this collection with QVC as a member of their Q50."
QVC's Quintessential 50 (Q50), a part of the Age of Possibility,
is comprised of QVC hosts, celebrities, activists, entrepreneurs
and more, whose experiences and achievements prove the
possibilities that this time of life offers for women. With their
fresh input, unique perspective, and modern taste, the Q50 will
help guide QVC's efforts to support women in their Age of
Possibility by influencing QVC's programming and product
offerings.
Embrace the beauty of choice with Me by Jennie Garth, designed exclusively for QVC.
The collection is available now on QVC.com and premieres
on-air Monday, July 29 at
12 a.m. EST with Jennie Garth.
About QVC, Inc.
QVC® is a world leader in video
commerce ("vCommerce"), which includes video-driven shopping across
linear TV, ecommerce sites, digital streaming and social platforms.
QVC empowers shoppers with knowledge and shares insights in a
lively and engaging way. QVC offers an ever-changing collection of
familiar brands and fresh new products – from home and fashion to
beauty, electronics and jewelry – and connects shoppers to
interesting personalities, engaging stories and award-winning
customer service. Based in West Chester,
Pa., and founded in 1986, QVC has retail operations in the
U.S., the U.K., Germany,
Japan and Italy. Worldwide, QVC reaches more than 200
million homes via 13 TV channels, which are widely available on
cable/satellite TV, free over-the-air TV, and digital livestreaming
TV. The retailer also reaches millions of customers via its QVC+
and HSN+ streaming experience, websites, mobile apps and social
pages. To learn more, visit corporate.qvc.com, follow @QVC on
Facebook, Instagram or Twitter, or follow QVC on Pinterest, YouTube
or LinkedIn.
Qurate Retail, Inc. (NASDAQ: QRTEA, QRTEB, QRTEP) is a Fortune
500 company that includes the Qurate Retail GroupSM portfolio of
brands as well as other minority interests. Qurate Retail Group is
the largest player in vCommerce and comprises six leading retail
brands – QVC, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and
Grandin Road® – all dedicated to providing a more human way to
shop. For more information, visit qurateretailgroup.com, or follow
Qurate Retail Group on YouTube or LinkedIn. QVC and Q are
registered service marks of ER Marks, Inc.
About REPREVE®
Made by Unifi, Inc. (NYSE: UFI),
REPREVE® is the global leader in recycled performance fibers.
Leveraging its proprietary regeneration technology, REPREVE® has
transformed more than 40 billion plastic bottles into recycled
fiber that is trusted by leading brands to develop sustainable
products worldwide. REPREVE® offers advanced fiber technology that
delivers enhanced comfort, greater performance, superior
durability, thermal regulation, and more. As the only
eco-performance fiber with U TRUST® product verification to certify
transparency and traceability, REPREVE® is uniquely positioned to
empower brands and consumers to champion sustainability. As a
catalyst for change, REPREVE® is committed to leading the global
shift towards a more sustainable future by innovating today. For
more information about REPREVE®, visit www.repreve.com.
REPREVE® is a registered trademark of Unifi, Inc.
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SOURCE QVC, Inc.
