SRVY Greenfield Online (MM)

Greenfield Online, Inc., (Nasdaq: SRVY) today announced that the Connecticut Quality Improvement Partnership has awarded the company a silver level CQIA Innovation Prize, based on its innovative use of the Six Sigma quality methodology and Real-Time Sampling� to raise client satisfaction and drive increased revenue growth. �We have steadily focused on increasing client satisfaction through our quality initiatives, investing in innovative technology and expanding our global reach to better serve our clients,� stated Al Angrisani, President and Chief Executive Officer. �This has paid off not only in proven client satisfaction and revenue growth, but in recognition like this award. We are honored to receive this award from the Connecticut Quality Improvement Partnership, which validates our continuing efforts to deliver high quality results.� CQIA evaluated all submitted applications using the Malcolm Baldridge National Quality award criteria for Performance Excellence. To qualify for award consideration, companies were required to meet three criteria: 1) Describe the problem solved or the opportunity leveraged of its innovation; 2) Describe its innovation in detail and explained why it is innovative. Innovation being defined by the CQIA Innovation Prize as a new service, process or product that is new to Connecticut in the last five years, and 3) Using quantitative information, demonstrate how this innovation benefited the company�s organization. �With our Six Sigma initiative, under the direction of Vice President of Quality, Samir Talwar, we have been able to achieve consistent and measureable improvements in client satisfaction over time,� stated John Tan, Senior Vice President of Global Operations. �In addition, our innovative Real-Time Sampling capability helps us grow the pool of people willing to participate in market research surveys allowing us to better meet the needs of our clients.� Greenfield Online expects to accept the award at the Connecticut Quality Improvement Award�s 21st Annual Conference on Quality and Innovation being held on Friday, November 7, 2008 at Water�s Edge Resort in Westbrook, Connecticut. About Greenfield Online, Inc. Greenfield Online, Inc. is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer in order to formulate effective product marketing strategies. Proprietary, innovative technology enables us to collect these opinions quickly and accurately, and to organize them into actionable form. For more information, visit www.greenfield.com. Through our Ciao comparison shopping portals we gather unique and valuable user-generated content in the form of product and merchant reviews. Visitors to our Ciao portals use these reviews to help make purchasing decisions and we derive revenue from this Internet traffic via e-commerce, merchant referrals, click-throughs, and advertising sales. For more information or to become a member, visit http://www.ciao-group.com. Through our Greenfield Online and Ciao Surveys websites and affiliate networks, we collect, organize and sell consumer opinions in the form of survey responses to marketing research companies and companies worldwide. For more information, visit www.greenfield-ciaosurveys.com. To take a survey, go to www.greenfieldonline.com. Cautionary Note Regarding Forward Looking Statements. Certain statements contained in this press release constitute forward-looking statements for purposes of the safe harbor provisions of The Private Securities Litigation Reform Act of 1995. These statements include, without limitation, statements regarding our ability to continue to sustain consistent and measureable improvements in client satisfaction in the future as well as our ability to continue to attract additional respondents through our Real-Time Sampling capability who are willing to participate in market research surveys; as well as predictions relating to our future financial performance; in addition to other statements relating to our future operations, services and products. In some cases, you can identify forward-looking statements by terminology such as, "may," "should," "expects," "plans," "anticipates," "believes," "estimates," "predicts," "potential," "continue," or the negative of these terms or other comparable terminology. We have based these forward-looking statements largely on our current expectations and projections about our business operations, future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs but they involve a number of risks and uncertainties that could cause actual results to differ materially from those in the forward looking statements. Such risks and uncertainties include, without limitation, risks related to our ability to sustain consistent positive client satisfaction as well as our ability to attract additional respondents through our Real-Time Sampling capability who are willing to participate in marketing research surveys on behalf of our clients, as well as other important factors detailed in the �Risk Factors� section of our Annual Reports on Form 10-K and each subsequent Quarterly Report on Form 10-Q that we file with the Securities and Exchange Commission and which are available at http://www.sec.gov and under the Investor Relations section of our corporate website at www.greenfield.com. You are urged to consider these factors carefully in evaluating the forward-looking statements herein and are cautioned not to place undue reliance on such forward-looking statements, which are qualified in their entirety by this cautionary statement. The forward-looking statements made herein speak only as of the date of this [press release/ presentation] and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.