The Un-carrier is innovating during baseball’s
biggest week with 5G firsts — including seamless stadium entry and
connecting fans that are visually impaired to the action
Automated ball-strike challenge system powered
by T-Mobile’s 5G Advanced Network Solutions returns to All-Star
Futures Game for second year
Plus, more fun and exclusive customer perks for
local fans around the Dallas-Fort Worth area, including Club
Magenta, in-store fan experiences and more
T-Mobile (NASDAQ: TMUS) is stepping up to the plate and going
big for MLB All-Star Week in Arlington, Texas, with a stacked
lineup of innovative experiences backed by its industry-leading 5G
network for fans at the ballpark and those tuning in at home.
Here’s more on some of the Un-carrier 5G-powered experiences fans
can see during All-Star Week:
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20240709539577/en/
The Un-carrier is innovating during
baseball’s biggest week with 5G firsts — including seamless stadium
entry and connecting fans that are visually impaired to the action.
Automated ball-strike challenge system powered by T-Mobile’s 5G
Advanced Network Solutions returns to All-Star Futures Game for
second year. Plus, more fun and exclusive customer perks for local
fans around the Dallas-Fort Worth area, including Club Magenta,
in-store fan experiences and more. (Graphic: Business Wire)
- Go-Ahead Entry. For the first time at All-Star Week,
MLB’s free-flow entry experience will be available at select gates
around the stadium. Go-Ahead Entry lets fans use facial
authentication technology to enter the park and will use T-Mobile’s
5G network to quickly transmit data and confirm ticketing info —
making it easier to get into the game than ever before.
- Increased Accessibility. T-Mobile is partnering with MLB
and OneCourt to give fans that are visually impaired the ability to
experience baseball like never before with 5G-connected devices
during the All-Star Game presented by Mastercard.
- 5G Automated Balls and Strikes. For the second year in a
row, MLB will test the automated ball-strike (ABS) challenge system
leveraging a 5G private mobile network from T-Mobile’s 5G Advanced
Network Solutions (ANS) during the All-Star Futures Game featuring
top Minor League prospects.
- T-Mobile 5G Batting Practice. Fans can tune into the
T-Mobile 5G BP show to see new, immersive angles of players as they
warm up for the T-Mobile Home Run Derby.
"At T-Mobile, we never stop helping our partners find new ways
to innovate. This year we’re going even further, with our partners
at Major League Baseball, to improve the fan and game experiences
as well as the on-site operations during All-Star Week," said Mike
Katz, President of Marketing, Strategy and Products, T-Mobile.
“Through our partnership with MLB, we’re going beyond what we did
last year with 5G-powered automated balls and strikes and our
T-Mobile 5G BP show. We’re adding new innovations to transform
in-person fan experiences, like Go-Ahead Entry for quick stadium
access and OneCourt for greater live-game accessibility — and it’s
all made possible by the power of our leading 5G network.”
Go-Ahead Entry
Getting into the ballpark has never been easier thanks to MLB
Go-Ahead Entry powered by T-Mobile's 5G network. T-Mobile utilizes
optimized 5G network slicing to connect proprietary facial
authentication technology in real-time, which results in quicker,
hands-free entry into the ballpark. Fans attending events at Globe
Life Field during All-Star Week can voluntarily opt-in to the
program by snapping a selfie in the MLB Ballpark app and using
seamless entry at select gates around the stadium. Go-Ahead Entry
uses a camera that identifies any opted-in fan as a registered
member as they walk in, automatically validating their tickets.
Fans do not need to stop, present a ticket or take out their phone
— they simply continue walking without breaking stride. And for
event organizers, 5G connectivity provides an efficient way to make
the entry process even more flexible to use in different locations
and deliver shorter wait times for fans.
Enhancing the Game Experience with OneCourt
Working closely with T-Mobile and MLB, OneCourt is giving fans
that are visually impaired the opportunity to experience the game
with their hands using 5G-connected devices. Leveraging Hawk-Eye
sensors and multiple cameras throughout the stadium, MLB captures
and transfers its player and ball tracking data to OneCourt, which
translates the data into a haptic language — all using T-Mobile’s
5G network to transmit the data in real time so fans that are
visually impaired can feel vibrations that mirror the game as it’s
happening. This is the first time OneCourt’s devices will be
available to fans at the All-Star Game and will be powered by
T-Mobile’s 5G network.
5G-Powered Automated Balls and Strikes
The ABS challenge system will return to the All-Star Futures
Game after a successful debut last year. A 5G private network from
T-Mobile Advanced Network Solutions helps share pitch data directly
to the ABS system via 5G-connected devices — ensuring quick and
secure pitch location verification. A private 5G network provides
an ultra-reliable and low-latency connection, enabling real-time
communication to and from the ABS system as calls are challenged,
pitches are analyzed and decisions are relayed to players and
fans.
The Futures Game airs live on MLB Network and will be simulcast
on MLB.TV and MLB.com on July 13 at 1:00 p.m. PT / 4:00 p.m.
ET.
T-Mobile 5G BP
In its fourth year, with nearly 1 million viewers tuning in
annually, the fan-favorite T-Mobile 5G BP is returning to the
T-Mobile Home Run Derby with more 5G. New this year, three
high-speed cameras positioned to the left and right of home plate
as well as on top of the batting cage will broadcast the action
live at up to 4,500 frames per second. T-Mobile’s 5G network will
be used to transmit large packets of data from the broadcast
compound to the production studio in New York to unlock remote
production of the stream. This means fans will be able to see the
moment the bat meets the ball — even the ball’s squish — with
incredible clarity. Fans will also get unmatched, expansive views
of the field with a high definition 5G drone camera, field level
perspective with 5G POV cameras and even looks around the stadium
with a 5G fan cam.
Tune in live at 3:30 p.m. PT / 6:30 p.m. ET on Monday, July 15
on MLB.com, and MLB’s social channels on YouTube, Facebook,
Instagram and X. Then, check out the T-Mobile Home Run Derby on
ESPN at 5 p.m. PT / 8 p.m. ET.
More For Fans Around Dallas-Fort Worth
Locals and visitors (and obvi T-Mobile customers) in the area
can score big with free, action-packed festivities all week
long:
- T-Mobile Club Magenta in Texas Live! (1650 E Randol Mill Rd.
#110): VIP vibes are on-deck at Club Magenta, where T-Mobile
customers can get access to custom giveaways, free drinks and more
thanks to Magenta Status. Fans can also enjoy player appearances, a
live DJ and free T-Mobile Home Run Derby themed cowboy hats, while
supplies last. Club Magenta is open July 15-16 from 11 a.m. to 12
a.m. CT.
- In-store Fan Fair at T-Mobile’s Experience Store in Plano
(5800 Legacy Dr.): Customize a free 18-inch baseball bat, see
the World Series Trophy and meet MLB players during surprise
appearances on July 14 from 12 p.m. to 6 p.m. CT and July 15-16
from 10 a.m. to 8 p.m. CT.
- T-Mobile Derby Swing Cage at the Capital One All-Star
Village: Fans can swing for the fences at the T-Mobile Derby
Swing Cage, where 180-degree cameras will capture a GIF of their
swing that fans can share on social. Fans can also walk away with a
free T-Mobile Home Run Derby mini bat just for visiting, while
supplies last. At the T-Mobile Truck, fans can snag free prizes and
power up devices at complimentary charging stations. A free sweet
treat will also be available to T-Mobile customers thanks to
Magenta Status. All-Star Village is open from July 13-16.
- VIP Treatment at the T-Mobile Home Run Derby: T-Mobile
customers attending the Home Run Derby can use their Magenta Status
to access the T-Mobile dedicated Fast-Lane entrance AND
receive a $20 concession voucher to enjoy their first
beverage/food item on Us. Just for being with the Un-carrier.
That’s what Magenta Status feels like.
- T-Mobile Tuesdays Sweepstakes: Grab a free magenta
cowboy hat at participating T-Mobile stores in the Dallas-Fort
Worth area starting July 9, while supplies last. Plus, baseball
fans across the country can enter for a chance to win a trip for
two to Game 1 of the 2024 World Series presented by Capital One or
a $100 MLBShop.com e-Gift card via T-Mobile Tuesdays July
9-16.
To ensure fans have enhanced wireless speeds during All-Star
Week in Arlington and beyond, T-Mobile made permanent 5G upgrades
to the area, giving Un-carrier customers access to Ultra-Capacity
5G throughout the ballpark, on top of faster speeds across
Arlington.
Starting on July 12, visit www.t-mobile.com/MLB to learn more
about T-Mobile at MLB All-Star Week.
Follow @TMobileNews on X, formerly known as Twitter, to stay up
to date with the latest company news.
See 5G device, coverage, & access details at T-Mobile.com.
T-Mobile Tuesdays Sweepstakes: NO PURCHASE NECESSARY. Open
to residents of the fifty United States, PR, USVI and DC. 18+.
7/9/24 5:00 AM ET – 7/16/24 4:59 AM ET. To see how to enter and
full rules go to amoe.t-mobiletuesdays.com/page/rules. Void where
prohibited.
About T-Mobile
T-Mobile US, Inc. (NASDAQ: TMUS) is America’s supercharged
Un-carrier, delivering an advanced 4G LTE and transformative
nationwide 5G network that will offer reliable connectivity for
all. T-Mobile’s customers benefit from its unmatched combination of
value and quality, unwavering obsession with offering them the best
possible service experience and undisputable drive for disruption
that creates competition and innovation in wireless and beyond.
Based in Bellevue, Wash., T-Mobile provides services through its
subsidiaries and operates its flagship brands, T-Mobile, Metro by
T-Mobile and Mint Mobile. For more information please visit:
https://www.t-mobile.com
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240709539577/en/
Media Contact T-Mobile US, Inc. Media Relations
MediaRelations@t-mobile.com Investor Relations Contact T-Mobile US,
Inc. Investor.Relations@t-mobile.com
https://investor.t-mobile.com
T Mobile US (NASDAQ:TMUS)
Historical Stock Chart
From Oct 2024 to Nov 2024
T Mobile US (NASDAQ:TMUS)
Historical Stock Chart
From Nov 2023 to Nov 2024
