VERB’s MARKET.live Launches Groundbreaking TikTok Integration
September 05 2023 - 8:30AM
Verb Technology Company, Inc. (Nasdaq:
VERB) ("VERB" or the "Company"), the company behind
MARKET.live, the innovative multi-vendor, multi-presenter
livestream social shopping platform, announces today that it has
completed and launched a technology integration and strategic
relationship with global social media platform TikTok. This
initiative leverages TikTok's groundbreaking Shop feature and
evidences VERB’s commitment to amplify MARKET.live's hosts’,
vendors’, and creators' reach and impact across platforms, which
now includes direct access to TikTok’s 150 million US users.
One of MARKET.live’s most compelling platform features is the
ability for its sellers to broadcast their livestreams
simultaneously across multiple social platforms. What makes this
integration with TikTok so important is that not only can
MARKET.live sellers stream on TikTok simultaneously, but now their
customers can check-out directly on and through the TikTok app,
creating a far more seamless, friction-free buying experience for
TikTok users that prefer not to leave the app to complete a
purchase.
One of the biggest advantages of this new integration and
strategic relationship is access to a comprehensive dashboard of
real-time sales data, not just of MARKET.live sales, but of product
sales across all of TikTok, identifying what products are trending
at any given moment, allowing MARKET.live creators to quickly
launch shoppable ads and short-form and long-form live streams
featuring those products from the vast catalogue of products
available on MARKET.live.
“The integration with TikTok Shop represents a pivotal moment in
the evolution of MARKET.live, marrying the dynamic capabilities of
MARKET.live with TikTok's visionary Shop feature and the enormously
expansive reach of the TikTok platform,” states VERB CEO Rory J.
Cutaia.
“MARKET.live's integration with TikTok represents an
unparalleled opportunity for hosts, vendors, and creators to
magnify their audiences exponentially. By simulcasting their
streams on TikTok, these sellers can tap into TikTok's vast user
base while allowing TikTok viewers watching engaging content on
TikTok to effortlessly access the products showcased and make
purchases without leaving the TikTok app. The checkout process
seamlessly flows through TikTok and back to MARKET.live, ensuring a
cohesive and secure experience. This collaboration bridges the gap
between creative content and seamless social shopping, delivering
and capitalizing on the powerful convergence of entertainment and
commerce.”
“This strategic move underscores VERB’s dedication to pushing
boundaries and we look forward to sharing many more of the
innovations we’ve been working on quietly behind the scenes. We
expect this to become a very exciting year for our Company and our
stockholders with more announcements forthcoming,” concluded Mr.
Cutaia.
About VERB
Verb Technology Company, Inc. (Nasdaq: VERB), is a market leader
in interactive video-based sales applications. The Company’s
MARKET.live platform is a multi-vendor, multi-presenter, livestream
social shopping destination at the forefront of the convergence of
ecommerce and entertainment, where hundreds of retailers, brands,
creators and influencers can monetize their base of fans and
followers across social media channels. The Company is
headquartered in Lehi, Utah, and operates creator studios in Los
Alamitos, California and Philadelphia, PA.
Follow VERB AND MARKET.LIVE here:VERB
on Facebook:
https://www.facebook.com/market.liveofficialVERB on
TikTok: https://www.tiktok.com/@market.live_official
VERB on Instagram:
https://www.instagram.com/market.liveofficial/
VERB on LinkedIn:
https://www.linkedin.com/company/verb-tech/VERB on
YouTube:
https://www.youtube.com/@market.liveofficial
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Investor Relations:investors@verb.tech
Media Contact:info@verb.tech
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