Walgreens Unveils New Premium Skin Care Line – Affordable Luxe for Every Budget
September 05 2024 - 9:00AM
Business Wire
Walgreens, the leading independent retail pharmacy and
healthcare provider, today announced the launch of its new premium
skin care line, designed to give customers premium quality without
the premium price tag.
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the full release here:
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Walgreens launches new line of premium
skin care items. (Photo: Business Wire)
In response to growing consumer demand for premium skin care
solutions, Walgreens is redefining its beauty landscape and
providing an efficient, highly relevant customer experience with a
range of products that promise top-tier quality and affordability.
Extensive research shows that while customers are eager for
prestige skin care options, they don’t want to compromise on
price.
“As we sharpen our focus in areas such as women’s health and
beauty, our new premium skin care line is a game-changer for those
who crave luxury but are mindful of their budget,” says Heather
Hughes, group vice president and general merchandise manager for
health and beauty at Walgreens. “Compared to the current price of
similar premium skin care products listed on brand websites, the
online prices of our new Walgreens premium skin care products are
at least 50% less expensive, making high-quality skin care more
accessible. It’s our way of delivering personalized solutions that
don’t break the bank and we invite our customers to see for
themselves.”
Here’s a sneak peek at some of the products in our new
collection:
- Gentle Cleanser ($10.49*): Designed to remove makeup, SPF and
excess oils without drying the skin. Compare to Youth to the
People® Superfood Gentle Antioxidant Cleanser. 1
- Glycolic Acid Purifying Cleanser ($12.99*): Combines gentle
cleansing with exfoliation and hydration. It conditions and softens
skin, while helping smooth skin texture. Compare to SkinCeuticals
Purifying Cleanser. 1
- 2% BHA Liquid Exfoliant ($11.99*): Formulated to unclog and
reduce the appearance of pores. Compare to Paula’s Choice Skin
Perfecting 2% BHA Liquid Exfoliant. 1
- Azelaic Acid Suspension 10% ($8.99*): Formulated to improve
skin radiance and minimize the look of uneven skin tone. Compare to
The Ordinary Azelaic Acid Suspension Brightening Cream. 1
- Moisturizing Facial Cream ($12.99*): Designed to leave skin
softer and smoother, providing immediate improvements to skin
dryness and 24 hours of lightweight hydration. Compare to Kiehl’s®
Ultra Facial Cream.1
- Super Invisible SPF40 ($14.99*): An antioxidant rich weightless
sunscreen that provides UVA/UVB protection without leaving any
white cast. Compare to Supergoop! Unseen Sunscreen SPF40. 1
- Hydrating Lip Mask ($9.99*): Designed with a nourishing
formula, this lip mask helps to hydrate and lock in moisture.
Compare to Laneige® Lip Sleeping Mask. 1
- Watermelon AHA Mask ($18.99*): Designed to help skin look
visibly brighter and plumper. Compare to Glow Recipe® Watermelon
Glow® AHA Night Treatment. 1
- Body Butter Firming Cream ($22.99*): Formulated as a
fast-absorbing, ultra-nourishing, skin-softening cream helps to
smooth and visibly tighten the appearance of skin.
Plus, discover new serums, all priced at just $5.99* each:
- Collagen Serum ($5.99*): Designed to boost skin’s hydration,
this collagen serum helps skin feel plumper, moisturized &
youthful.
- Hyaluronic Acid Serum ($5.99*): Draws moisture into the skin
for deeper hydration and reinforces the protective skin
barrier.
- Vitamin C Serum ($5.99*): Helps skin look brighter, smoother,
and refreshed.
- Niacinamide Serum ($5.99*): Helps reduce excess oil and signs
of redness.
As a convenient destination, Walgreens is providing millions of
its customers the opportunity to dive into its premium skin care
line and experience both luxury and affordability. Shop online at
www.walgreens.com and in select Walgreens stores. Stay tuned for
even more new skin care products.
About Walgreens
Walgreens (www.walgreens.com) is included in the U.S. Retail
Pharmacy and U.S. Healthcare segments of Walgreens Boots Alliance,
Inc. (Nasdaq: WBA), an integrated healthcare, pharmacy and retail
leader. True to its purpose of “more joyful lives through better
health,” Walgreens has a more than 120-year heritage of caring for
communities and providing trusted pharmacy services, and today is
playing a greater role as an independent partner of choice offering
healthcare services that improve care, lower costs, and help
patients. Operating nearly 9,000 retail locations across the U.S.
and Puerto Rico, Walgreens is proud to serve nearly 9 million
customers and patients daily. The company’s pharmacists are playing
a more critical role in healthcare than ever before, providing a
wide range of pharmacy and healthcare services, including those
that drive equitable access to care for some of the nation’s most
underserved populations. Walgreens offers customers and patients a
true omnichannel experience, with fully integrated physical and
digital platforms designed to deliver high-quality products and
healthcare services. Within the U.S. Healthcare segment, Walgreens
portfolio also includes businesses in primary care,
multi-specialty, post-acute care, urgent care, specialty pharmacy
services, population health and provider enablement.
*Online price at Walgreens.com. Pricing and selection may vary
by in-store location. 1 This product is not manufactured or
distributed by the company that owns the brand identified in the
compare to statement. All trademarks are the property of their
respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20240905194546/en/
Kamara Turner media@walgreens.com
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