Hall of fame coach will match every Boo! Books
purchase at local area Wendy's, up to $30,000, to benefit the Dave Thomas Foundation
for Adoption
DUBLIN,
Ohio, Oct. 23, 2024 /PRNewswire/ --
WHAT:
Legacy Restaurant Group (LRG), a local
franchisee of The Wendy's Company, is teaming up with University of Kansas Men's Basketball Coach
Bill Self – taking his winning plays
off the court and into local Wendy's ® locations for a
spooky good cause. As a Wendy's fan and champion of foster care
adoption, Coach Self is matching every $1 Boo! Books® purchase* up to
$30,000, to benefit the Dave Thomas
Foundation for Adoption® this Halloween season.
Boo! Books include coupons for FIVE free Jr.
Frosty® treats and a bonus coupon for a $1.99 Wendy's Kids' Meal® with any
purchase valid through December 31,
2024. Talk about a slam dunk of a deal! By purchasing
limited-time Boo! Books coupon books, fans will directly support
foster care adoption.
WHERE & WHEN:
Starting today through
November 3, 2024, fans of Wendy's and
the Jayhawks alike can join Coach Self in this mission by
purchasing $1 Boo! Books at
participating Kansas City and
Lawrence, Kansas Wendy's
locations.
WHY:
"As a partner of Kansas Athletics for many
years, our commitment to the Jayhawk community is unwavering," said
Felix Tollinche, President and CEO
of LRG. "We are proud to work with Learfield's Jayhawk Sports
Properties and Coach Bill Self to
raise even more funds for the Dave Thomas Foundation for Adoption,
because we share the belief that every child deserves a permanent,
loving family, no matter their story."
To learn more about Boo! Books and how Wendy's restaurants
nationwide are working to make more family moments possible, visit
Wendy's Boo! Books website or
www.davethomasfoundation.org.
HOW:
Fans can help Coach Self reach his
$30,000 match and support a great
cause! To purchase a Boo! Books coupon book, visit the nearest
Wendy's or order via the mobile app. If ordering through Wendy's
self-order kiosks — just add Boo! Books in the "Give Something
Back" category to any order.
"As a lifelong Jayhawk and a passionate supporter of the Dave
Thomas Foundation for Adoption, I'm thrilled to partner with Legacy
Restaurant Group," said Coach Bill
Self. "Together, we can make a difference in the lives of
kids waiting for a family. Let's show them the true meaning of Rock
Chalk and find every child the permanent home they deserve."
About Legacy Restaurant Group
Legacy Restaurant Group
is an operator of 52 Wendy's restaurants in Kansas and Missouri. Headquartered in Lenexa, KS, the company is focused on Living
Dave's Legacy by creating growth opportunities for employees and
investing in its community via partnerships with Kansas Athletics,
the Dave Thomas Foundation for Adoption and community nights in our
restaurants.
About Jayhawk Sports Properties
Jayhawk Sports
Properties, the locally based team of Learfield – the media and
technology company powering college sports – is the exclusive
multimedia rights holder for Kansas Athletics and oversees all
sponsorship agreements on behalf of the Jayhawks. Jayhawks Sports
Properties does not represent the student-athletes themselves but
collaborates with corporate partners to maximize sponsorship
agreements with the inclusion of NIL programs and the integration
of university marks and logos within those programs.
*Available at participating U.S. Wendy's while supplies last.
90¢ of every $1 coupon book sold from
9/2/2024 - 11/3/2024 will benefit the
Dave Thomas Foundation for Adoption. Coupons only redeemable
in-restaurant. Coupons valid until 12/31/2024.
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SOURCE The Wendy's Company
