In a release issued under the same headline earlier today by Xcel
Brands, Inc. (Nasdaq: XELB), please note that in the third sentence
of the second paragraph, the word, "confidentially," should be,
"confidently." The corrected release follows:
Xcel Brands, Inc. (NASDAQ: XELB) ("Xcel" or the
"Company"), a media and consumer products company with expertise in
livestream shopping and social commerce, announced today of its
newly formed joint venture with supermodel, actress and
entrepreneur, Christie Brinkley to develop TWRHLL, a lifestyle and
apparel brand, for distribution in retail and livestream channels.
Initial launch of TWRHLL is expected in the spring of 2024.
Christie Brinkley will serve as the public face and voice of the
brand, including appearing on broadcast and streaming services.
"I’m thrilled to partner with the team at Xcel
Brands to collaborate and launch TWRHLL, a brand inspired by my
many years in fashion and the timeless style of my home, Towerhill.
We aim to focus on inclusivity and fun fashion," said Ms. Brinkley.
"I want to inspire women at any age and with any body type to
confidently wear products that support their individual
characteristics. TWRHLL is a brand specifically tailored to these
efforts and I am excited to connect personally with consumers
across retail and livestream channels."
"Christie is an icon, whose timeless elegance
remains at the forefront of fashion," stated Robert W. D'Loren,
Chairman and Chief Executive Officer of Xcel Brands. "She is the
perfect partner for Xcel Brands, as we continue to build a dynamic
roster of brands supported by vibrant personalities that drive our
retail strategy and establish powerful connections to consumers
through live-selling channels."
Xcel Brands is one of the largest apparel
providers within the interactive TV market and is strategically
investing in livestreaming technology platforms and partnerships.
In addition to TWRHLL by Christie Brinkley, Xcel Brands owns C.
Wonder by Christian Siriano, Halston, Judith Ripka and LOGO by Lori
Goldstein brands. It also owns stakes in Isaac Mizrahi and
Longaberger.
About Xcel Brands
Xcel Brands, Inc. (NASDAQ: XELB) is a media and
consumer products company engaged in the design, production,
marketing, live streaming, social commerce sales of branded
apparel, footwear, accessories, fine jewelry, home goods and other
consumer products, and the acquisition of dynamic consumer
lifestyle brands. Xcel was founded in 2011 with a vision to
reimagine shopping, entertainment, and social media as one thing.
Xcel owns the Judith Ripka, Halston, LOGO by Lori Goldstein, and C.
Wonder by Christian Siriano brands and a minority stake in the
Isaac Mizrahi brand. It also owns and manages the Longaberger brand
through its controlling interest in Longaberger Licensing LLC. Xcel
is pioneering a true modern consumer products sales strategy which
includes the promotion and sale of products under its brands
through interactive television, digital live-stream shopping,
social commerce, brick-and-mortar retail, and e-commerce channels
to be everywhere its customers shop. The company’s brands have
generated in excess of $4 billion in retail sales via livestreaming
in interactive television and digital channels alone. Headquartered
in New York City, Xcel Brands is led by an executive team with
significant live streaming, production, merchandising, design,
marketing, retailing, and licensing experience, and a proven track
record of success in elevating branded consumer products companies.
www.xcelbrands.com.
About Christie
BrinkleySupermodel, TV, Film and Stage Actress, Christie
Brinkley is also well known as an Entrepreneur with many businesses
including Christie Brinkley Authentic Skincare, hair extension
collection and an organic prosecco line. Internationally
recognized, Christie Brinkley has appeared on more than 500
magazine covers worldwide. She is the author of two bestselling
books, her most recent, "Timeless Beauty; Over 100 Tips, Secrets,
and Shortcuts to Looking Great" which debuted on the New York Times
Bestseller list. As one of the most famous Sports Illustrated
Swimsuit Icons, Christie, 69-years-young, returned to the pages of
SI Swimsuit in recent years, and proved that age is nothing more
than a number. Christie is mom to two daughters, Sailor
Brinkley-Cook and Alexa Ray Joel. Christie is also mom to a son,
Jack Brinkley-Cook.
Forward Looking Statements
This press release contains forward-looking
statements. All statements other than statements of historical fact
contained in this press release, including statements regarding
future events, our future financial performance, business strategy
and plans and objectives of management for future operations, are
forward-looking statements. We have attempted to identify
forward-looking statements by terminology including "anticipates,"
"believes," "can," "continue," "ongoing," "could," "estimates,"
"expects," "intends," "may," "appears," "suggests," "future,"
"likely," "goal," "plans," "potential," "projects," "predicts,"
"seeks," "should," "would," "guidance," "confident" or "will" or
the negative of these terms or other comparable terminology. These
forward-looking statements include, but are not limited to,
statements regarding our anticipated revenue, expenses,
profitability, strategic plans and capital needs. These statements
are based on information available to us on the date hereof and our
current expectations, estimates and projections and are not
guarantees of future performance. Forward-looking statements
involve known and unknown risks, uncertainties, assumptions and
other factors, including, without limitation, the risks discussed
in the "Risk Factors" section and elsewhere in the Company's Annual
Report on form 10-K for the year ended December 31, 2022 and its
other filings with the SEC, which may cause our or our industry's
actual results, levels of activity, performance or achievements to
differ materially from those expressed or implied by these
forward-looking statements. Moreover, we operate in a very
competitive and rapidly changing environment. New risks emerge from
time to time, and it is not possible for us to predict all risk
factors, nor can we address the impact of all factors on our
business or the extent to which any factor, or combination of
factors, may cause our actual results to differ materially from
those contained in any forward-looking statements. You should not
place undue reliance on any forward-looking statements. Except as
expressly required by the federal securities laws, we undertake no
obligation to update any forward-looking statements, whether as a
result of new information, future events, changed circumstances or
any other reason.
For further information please contact:Andrew
BergerSM Berger & Company, Inc.
216-464-6400andrew@smberger.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/146311ce-a81b-4cfd-8098-5d89abd003fc
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