IBM Helps Clients Adopt a Collaboration Agenda to Increase the Speed of Business
January 18 2010 - 1:20PM
PR Newswire (US)
Aims to Transform the Way People Work Across Healthcare, Banking,
Government and Insurance Markets ORLANDO, Fla., Jan. 18
/PRNewswire-FirstCall/ -- LOTUSPHERE -- IBM (NYSE: IBM) today
unveiled a new initiative to help clients increase the speed of
business and improve results through collaboration technology and
industry expertise. IBM's Collaboration Agenda brings together
IBM's vertical industry expertise, software lab specialists and
consulting services experts to help clients realize measurable
returns from improving the way people interact. (Photo:
http://www.newscom.com/cgi-bin/prnh/20100118/NY39298) (Logo:
http://www.newscom.com/cgi-bin/prnh/20090416/IBMLOGO) Today
organizations are struggling to find ways to help employees become
more efficient and improve the way employees, suppliers and clients
interact. According to IBM's Global CEO Survey, 98 percent of CEOs
feel their company's ability to adapt to change is key to having a
more dynamic business. While industries have unique challenges,
there are common inhibitors many companies share. For example,
two-thirds of people can't find the expertise they know is out
there, according to a Harris Interactive poll.+ Recognizing these
business challenges, IBM is delivering a series of consultative
workshops that provide tested tools, best practices and industry
experts to help clients define a collaboration roadmap and
strategy. The objective of these workshops is to help organizations
realize tangible business value by connecting people, experts and
information in the right context, minimizing the daily churn to get
work done. Among the benefits of this transformation: --
Individuals can work together using the right social and
collaboration tools in the context of how they really work based on
their specific role in the organization, including ad-hoc teaming.
-- People can connect easily and quickly with experts, partners,
suppliers and customers beyond their company firewalls. --
Businesses can develop into expertise-based entities raising the
collective intelligence of the organization by allowing all members
to easily tap into it. Studies from IT research firms, such as IDC
and Forrester Research, show that senior business executives and
line-of-business or departmental leaders who are becoming
increasingly influential in IT decisions, prefer industry-specific
solutions to generic tools.* These business leaders are inclined to
make investments only when they see tangible business improvements
within their industry context, rather than the newest technology.
"Leading research firms report that IBM's deep industry expertise
is unmatched by any competitor," said Alistair Rennie, general
manager, IBM Lotus Software. "Each industry has unique roles and
work patterns that are encumbered by established norms and the
inability to find the right expert, information, or tool to get the
job done quickly. Companies are asking how they can make the
greatest impact by freeing people from the hard-wired
organizational barriers that hinder their business results." IBM's
new initiative is designed to support multiple industries including
healthcare, banking, insurance and government through a matrix of
IBM industry and services teams from IBM's Software Laboratories,
Global Business Services and Global Technology Services. The
Collaboration Agenda will be immediately available in North
America, the United Kingdom and Germany with global expansion to
follow. Collaboration Agendas Generate Measurable Business Results
Celina Insurance Group, an Ohio-based insurance company, has
embraced IBM's Collaboration Agenda allowing it to write more
premiums with fewer staff. Improving collaboration between its
employees and agents has proven to be a strategic advantage for
Celina as it focused on increasing ease of doing business. Through
instant messaging and an online portal, agents reduced turnaround
time on new policies from weeks to days. Customers can now manage
their policies directly and connect to experts when they have
questions. Advanced collaboration technology allowed them to hire
top talent in other cities in the US who were unable to relocate to
Celina, OH but who could collaborate in real-time with other
employees, agents and their customers. "We've been able to greatly
improve efficiency, resulting in a 25 percent increase in premiums
with 40 percent fewer staff," said Rob Shoenfelt, CIO, Celina
Insurance Group. In another example, the Missouri Office of
Homeland Security (OHS) worked with IBM to implement a
collaboration agenda to overcome limited situational awareness,
siloed departments and out-dated technology. The Missouri OHS
coordinates the work of state agencies to provide emergency
response, disaster preparedness and public safety awareness to the
citizens of the state. Prior to its collaboration planning with
IBM, the Missouri OHS had limited communications, hampering the
ability for people in different departments and agencies to work
together. For example, state and local operations centers were
required to dial into scheduled conference calls for updates. This
system resulted in delays in receiving information during
emergencies and limited their ability to proactively respond with
solutions or aid during crises. This also impaired decision-makers'
ability to assess unfolding situations. Once an agenda-planning
process was undertaken, roles of individuals and their interaction
patterns were evaluated, leading to a wide range of benefits. The
Missouri OHS transformed into a dynamic, expertise-based
organization capable of faster, better decisions and actions.
"We're getting fantastic (emergency) response times -- about four
times faster than we were getting on Microsoft SQL
implementations," said David Finch, special assistant, Missouri
OHS. The new Missouri OHS now acts as a communications hub for over
1,200 officials across the state using portal technology for
video-conferencing, sharing of images and instant messaging.
Employees are able to instantly initiate Web conferences or
real-time chat sessions with personnel in any department or branch.
Decision-makers can now be appraised of crisis developments as they
happen and as a result be more proactive role in response.
Meanwhile, base operations can better coordinate statewide
responses and achieve a new level of situational awareness of
developments through "eyes in the field." Most critically,
responders can now collaborate efficiently with first responders in
other agencies and departments, delivering the best possible
assistance when and where it's most needed using mobile devices and
handheld radios. Lastly, Hendricks Regional Health needed to
improve the way its employees collaborated. Paper-based forms and
offline contact methods made it hard to track emergency pages to
doctors and caused inefficiencies in how nurses found procedure
information or tracked patient medical records. EMTs filled in
forms in triplicate, with the third page often becoming illegible.
Too much time was being spent trying to manage the information
versus focusing on the patient. Through electronic files that can
be shared online among the practitioners and an automated emergency
paging system, Hendricks Regional Health was able to improve
response time and the quality of care by ensuring shared knowledge
across job roles. As a result, medical personnel are able to spend
their time with their patients instead of spending time on the
process. + Harris Interactive Poll, 2009 * 2009 IDC Vertical Group
Survey, "US Vertical and Company Size Spending Intentions," July
2009 - Doc # 21946; Forrester Research, "The State of Enterprise
Software: 2009", June 2009 Contact: Mike Azzi IBM Communications
914-766-1561 http://www.newscom.com/cgi-bin/prnh/20100118/NY39298
http://www.newscom.com/cgi-bin/prnh/20090416/IBMLOGO
http://photoarchive.ap.org/ DATASOURCE: IBM CONTACT: Mike Azzi, IBM
Communications, +1-914-766-1561, Web Site: http://www.ibm.com/
Copyright